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Presentation over the Newly Antivirus introduced & taking Place in Market
Citation preview
Company
LOGO
Topic: Intelligent solutions!
Mi12MBA003Mi12MBA007Mi12MBA038Mi12MBA056Mi12MBA073
Company
LOGO
Mi12MBA003
Abu bakar Saif
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
What’s Virus????:
A computer virus is a
program or piece of code that
is loaded onto your computer
Without your knowledge and
run against your wish.
The first Detected virus was
CREEPER VIRUS on ARPANET
in 1971. It was made by Bob Thomas
Harmful effects of viruses It might corrupt your system files It might steal important information from
your computer and send to some other person
It might change the power ratings of your laptop and could blast the system.
VIRUSES CAN BE TRANSMITTED BY:
Common routes for virus infiltration includes: Floppy disks or other media that user can exchange Email attachments Pirated software Shareware.
How to stop virus??
The only way to stop virus to damages your PC is an Antivirus Program which stop viruses to enter into you system.
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Antivirus software
These are some famous Antivirus available in the market:-
We asked IT Administrators:
“What don’t you like about your existing anti-virus solution?”
A very simple question….
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Slow endpoint performance Hogs system resources Poor malware detection rates Difficulties deploying & managing agents Incompatibility with other software Problem to maintain the whole system.
IT Administrators said
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Our Antivirus
Introducing Smatsh Anti-Virus
Intelligent solution for ABSOLUTE protection!
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Company
LOGO
Mi12MBA007
Mubashar Azeem
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Sun IT Pvt. Ltd
Our story: Dr. Sadam Ayub, CEO Dr.Naveed Iqbal, General Manager of
Online Business Usman Ahmed, Chief Information &Process
Officer Dr. Abu bakar, Chief Financial Officer Dr.Mubashar Azeem, Head of anti-malware
& anti-spam Lab
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Smatsh Anti-Virus: Technology
Seamless, tightly integrated Solution combines:
Anti-virus,
Anti-spyware,
Anti-rootkit
Anti-theft
Completely new agent built with modern technology Provides powerful protection against
today’s most relevant highly complex threats
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Smatsh Anti-Virus:
OESIS OK Certified
West Coast Labs Checkmark 'WildList' Anti-Virus Desktop certified
Tolly Group confirms in their September 2009Anti-Virus Performance Test Report:
"Consumes up to 38% and 45% less memory,offers up to 2.6x and 3.6x scanning speed compared to Symantec and McAfee.“
Awarded Virus Bulletin VB100
"The WildList proved no obstacle despite the set of tricky Virus samples, and with no false positives either VIPRE earns a VB100 on its first appearance"
Performance: Scan Speed
Kaspersky
PC Tools
McAfee
Trend Micro
Webroot
ESET Node 32
Panda
BitDefender
Norton AV
Faronics AV
0 1 2 3 4 5 6 7 8 9
Scan Speed in MB per Second
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Performance: Memory Usage
Trend Micro
McAfee
Webroot
PC Tools
Norton AV
ESET Node 32
BitDefender
Panda
Kaspersky
Faronics AV
0 50 100 150 200 250 300
Memory Used During Scan
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Smatsh Anti-Virus: Updates
Twice Daily
Based on New Threats
Quarterly Application Updates
Three levels of Updates
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Some common features of Smatsh
Total antivirus and antispyware defense Privacy guardian on Facebook & Twitter ID Theft Protector With 90 days trial. Very reasonable cost Anti-theft guardian for laptops Protects Internet connection (Firewall) Optimizes PC speed & performance Windows 8 compatible Easy to install and use.
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Company
LOGO
Mi12MBA073
Sadam Ayub
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Uniqueness….
Autopilot
Safepay™
Anti-theft
Antiphising SMATSH Safebox™ Parental Control Pro-active defense ™ Anti crack Port monitor Ad blocker Vulnerability Scanner MySmatsh dashboard
Uniqueness….
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Supported Platforms
Windows Server 2003 - 32 & 64 bit
Windows Server 2008 - 32 & 64 bit
Windows XP SP3 (or later) - 32 & 64 bit
Windows Vista SP 1 - 32 & 64 bit
Windows 7 - 32 & 64 bit
Windows 8 -32 & 64 bit
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Smatsh for cell phones
Quick scan Compatible with Android and Symbian OS and also with
Windows phone. Call and SMS blocker Data back-up
Anti-theft Available for free* More than 10000 thousands downloads. More than 1GB data storage to SMATSH Safe box™.
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Best opportunity for investors
We have made contract with
That with every new Laptop, P.C, all in 1 P.C.
is pre-install. So there are maximum chances to capture a major part of market.
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Company
LOGO
Mi12MBA56
Over to Usman Ahmed
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Other Antiviruses
SMATSH Antivirus
Pro-active defense ™
Auto Pilot
SMATSH Safebox™
Vulnerability Scanner
System Protection
Internet security
Free for 30 Days
Smatsh vs. other antiviruses
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Smatsh vs. other antiviruses
Kaspersky
Avast AVG McAfee Smatsh0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Remove virusInternet securityAntispamAuto-pilotAnti theft
Financial info..
Sr. No. Des. Amount Rs.
1 Capital 10 million
2 Fixed Assets 1.75 million
3 Research cost 2.75 million
4 Salaries of IT experts 4.5 million
5 Advertisement cost 1 million
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Capital structure
Contribution towards capital from the pocket of Partners 75% Each partner contributes Rs. 1.5 million total
7.5 million Grant loan from bank 25% @ 12% p.a
Rs. 2.5 million
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Profit Projection
2013 2014 20150
2000000
4000000
6000000
8000000
10000000
12000000
14000000
16000000
18000000
ProfitRevenue
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Marketing Plan
Customers in the form of Users
Advertisement Free Trail
SocialWeb sites
DiscountPackages
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
4 P’s of Marketing
Target Market
Product
Price
Place
Promotion
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Company
LOGO
Mi12MBA038
Naveed Iqbal
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Target market
As we launch Smatsh in Pakistan so our target market is Pakistan which includes Educational institutes Software houses Business firms having huge soft data Multinational Companies Individual Laptop and P.C.users
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Price ????
As our target market is Pakistan so price of Smatsh should be relatively less then others.
So we are offering Intelligent solution for ABSOLUTE protection @ Rs. 2500
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Return on investment
2012 2013 2014 2015
12% 12.5% 12.75%
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
11.06%
SWOT analysis
Strength
We have highly expert IT staff We have great benefit of internal market International standard software at low cost We have got financial aid from Govt. so
our cost is low in this way more customers.
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
weakness
There are so many competitors. Very often people don’t relay on local
made things so…. A large number of users don’t know how to
use modern technology. Smatsh for cell phone is complex to use
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
opportunities
We are introducing some new features very soon
Due to a so many competitors we have opportunities to introduce new features.
We have IT experts from foreign. Very soon we are going to launch 3Years
bundle at low price that will increase our ROI
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Threats
Lack of knowledge New entries of more competitors Low efficiency of staff Power shortage More cost due to foreign IT experts
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Summing up!!!
LDC’s like Pakistan are less-develop basically due to Technological backwardness. We have started our effort toward the technology. We are sure about it that this anti-virus software will fulfill your all needs. At the end ,, be Pakistani and use Pakistani things these will serve you in such a way you’ll forget all foreign things..
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!
Thank You so much!
www.smatsh.com.pkIntelligent solution for ABSOLUTE protection!