Slides the growing

Conducted by:

Public, School and Academic Library ebook Survey

Survey methodology:

An email invite was sent to 46,651 LJ and SLJ newsletters subscribers on August 5, 2010, with a reminder to non-responders on August 20. In addition, the survey link was advertised in LJ/SLJ newsletters.

The survey closed September 3, 2010 with 1,842 total respondents:

781 Public libraries 697 School libraries 364 Academic libraries


Number of ebooks available

28%

18%

22%

12%

20%

None Under250

250 -999

1,000 -2,499

2,500or

more

67%

14% 12%7%

None 1 to 20 21 to100

Over100

Public Library

Mean*= 1,529 ebooks Mean*= 33,830 ebooksMean*= 49 ebooks

Q. How many ebooks does your library currently subscribe to or own?* Mean # of ebooks based on those who offer ebooks.

Academic LibrarySchool Library

6%

22%19%

32%

21%

None <1,000 1K-9K 10K-49K

50K+


ebook categories offered

86%

84%

76%

69%

46%

10%

8%

3%

23%

24%

39%

34%

40%

18%

11%

84%

90%

39%

35%

26%

56%51%

42%

Gen'l adult nonfiction

Gen'l adult fiction

BestsellersYA fiction

Children's fiction

YA nonfiction

Children's nonfiction

Reference (non-circulating)Children's picture books

Scholarly monographs

Public School Academic

Q. Which categories of ebooks does your library currently offer users? Check all that apply.


Growth in ebook circulation

84%

15% 1%

77%

22%1%

65%

34%1%

Increase Stay theSame

Decrease

School

Academic

Public

Q. Compared to last year, do you expect this year’s circulation of ebook titles will increase, stay the same or decrease?

Overall % Change Projected:

+ 36%

+ 18%

+ 26%

77%

84%

22%15%


Top barriers to ebook usage

Q. What hinders the public from reading your library’s ebook content? Check all that apply.

#3Limited access to ereadingdevices

#2Limited titles available


Unaware of ebook availability #1 #1 #1

Not available for preferred devices

#2

Lack of training #3 #3

Difficulty with DRM #2

Difficult to read onscreen/ online #3


How do you market ebooks?

80%

52%

52%

43%

35%

11%

81%

23%

21%

24%

3%

5%

4%

11%

General online catalog/OPAC

Unique ebook catalog on website

Fliers/bookmarks

Library newsletter

Social Networking

Classes/Student Instruction

Library website

Other

Public School

Q. How does your library market the availability of ebooks in your library?


ebooks: Impact on other formats

53%

56%

61%

21%

8%

7%32%

26%

36%

0% 50% 100%

Academic

School

Public ebooks help 'grow'use of otherformatsNeither

ebooks reduceusage of otherformats

Q. Do you feel the popularity of ebooks is having an impact on the use of other formats? For instance, do you feel that the library’s offering of books ‘grows’ usage

of print and/or media for a new category of library users?


If not currently offering ebooks, when?

32%

28%

28%

5%

13%

16%

47%

34%

24%

25%

16%

32%

0% 20% 40% 60% 80% 100%

Academic*

School

Public In the next 12 months

1 to 2 years from now

Longer than 2 yearsfrom now

No plans to offerebooks

Q. Do you expect your library will offer ebooks…?Base = Libraries who do not currently offer ebooks. *academic libraries base size is small (n=19)


Reading device(s) used most often

61%

52%

36%

16%

25%

52%

9%

13%

72%

9%

84%

12%

22%

70%

9%

Personal laptop/Computer/Netbook

Dedicated ebook reader

Other portable device

Library Computer

Don't know


Q. What device(s) do your library users most often use to read ebooks? Check all that apply.


Does your library circulatepreloaded ereading devices?

26%

37%

24%

63%

57%

69%7%

11%

6%

0% 20% 40% 60% 80% 100%

Academic

School

Public

Yes Not currently, but considering No

Q. Does your library circulate preloaded ereading devices?


User preferred ebook formats

7%

23%

14%

6%

36%

39%

13%

32%

40%

44%

42%

35%

20%

23%

14%

16%

53%

24%

ePub

PDF

Optimized for dedicatedebook device

Optimized for other mobiledevice

Full-text HTML

Don't know

School Academic Public

Q. In which format do users generally prefer ebooks? Check all that apply.


Percentage of materials budgetspent on ebooks: current and projected

11%

55%

27%

4% 2%0%

7%

32% 34%

27%

0% 1%-2% 3%-5% 6%-10%

Morethan10%

3%

28% 31%

22%17%

1% 3%9%

25%

62%

0% 1%-2% 3%-5% 6%-10%

Morethan10%

Public Library

Current, Mean% = 2.5%In 5 Years, Mean % = 7.4%

Q. What percentage of you library’s materials budget do ebooks currently represent and what percentage do you predict ebooks will represent in 5 years?

Base = Respondents involved in the purchasing process of ebooks for their library.

Academic LibrarySchool Library



15%

58%

15%7% 5%

0%

11%

29% 31% 29%

0% 1%-2% 3%-5% 6%-10%

Morethan10%


Budget sources for ebooks

Q. Which budget line does the purchase of ebooks come from? Check all that apply.Base = Respondents involved in the purchasing process of ebooks for their library.


Electronic resources budget 32% 50%

Separate budget for all downloadables 27%

Print resources budget 18% 35%

Separate budget for ebooks only 12% 14%

Multimedia budget 11%

LMC book budget 90%

School district budget 16%

School technology budget 13%

AV budget 5%


Top ebook purchase decision factors

Q. What factors influence your decision to purchase an ebook for your library? Check all that apply.Base = Respondents involved in the purchasing process of ebooks for their library.

#1#2Faculty request


Usage statistics/ Projected Usage

#1 #1 #3

User request #2

Book reviews #3 #3

Inclusion in bundles with attractive pricing

#2


ebook usage license model

Q. What ebook usage license model is currently employed at your library?

41% Both 12%39% 40% Both 35%

23% 20% Both 19%59%

Public AcademicSchool

Single ebook use at a time Unlimited access/ simultaneous use

8% Other 2% Other 2% Other


For more information from theLJ/SLJ Survey on ebooks and libraries:

Watch the pages of LJ/SLJ Specialized Cross-Tab Reports will be

made available for purchase Contact : Ian Singer [email protected]

or Roy Futterman [email protected]

Education

Slides the growing