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The Secret Behind Why World’s 12 th Best B-school uses Pagalguy.com?

Secrets of a world class institution- real story

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Page 1: Secrets of a world class institution- real story

The Secret Behind

Why World’s 12th Best B-school uses Pagalguy.com?

Page 2: Secrets of a world class institution- real story

Introduction

ISB Hyderabad

Page 3: Secrets of a world class institution- real story

ISB Hyderabad

• Is Ranked 12th Best B-school in the World by FT-Rankings

• One of the most sought after b-school in India.

• Applicants are mostly people with GMAT scores who can actually afford to study abroad

• It is well networked as a b-school amongst applicants

Page 4: Secrets of a world class institution- real story

Where will you find ISB communications?

• Offline – TopMBA World MBA Tour, Individual Information sessions, some Print-Ads

• Online – PaGaLGuY.com

www.PaGaLGuY.com

Page 5: Secrets of a world class institution- real story

Online – PaGaLGuY.com

• Year long presence

• Dedicated person from their end to interact with people inside forums

• Integration of their Pagalguy.com discussion board inside their Admission Page

• Networking with the best applicants through their discussions

www.PaGaLGuY.com

Page 6: Secrets of a world class institution- real story

Why do they do this?

The Three important aspects

Page 7: Secrets of a world class institution- real story

3 Important Receivables

Network with

Corporate

Attract best Talent / Faculty

Quality Applicants

www.PaGaLGuY.com

Page 8: Secrets of a world class institution- real story

What these mean?

• These 3 factors are• Clear Differentiators for a World-Class Institute

• Achievable if one has symmetry in communications

• Very important in their own right and you will need to have each of them to become well known

• ISB Maintains a very strong commitment on this end.

www.PaGaLGuY.com

Page 9: Secrets of a world class institution- real story

Why should you do it?

Be known amongst the best

www.PaGaLGuY.com

Page 10: Secrets of a world class institution- real story

This is what you can do

Get Good companies for Placements

Get good number and Quality of applicants

Attract the best Faculty and Visiting Faculty,

industry research

www.PaGaLGuY.com

Page 11: Secrets of a world class institution- real story

Placements - Companies who track Pagalguy.com

• These companies are active in tracking Universities, B-schools, and MBA applicants:

– Oracle

– Wipro

– Adobe

– Patni

– Accenture

– Deloitte

– IBM» And many more

www.PaGaLGuY.com

Get them for your Placements by being noticed by them

Page 12: Secrets of a world class institution- real story

Admissions

• 6,00,000 MBA applicants use Pagalguy every month

• They spend about 15 mins every day per-person on Pagalguy seeking MBA info, and then applying to b-schools

• As a B-school, you can network with your applicants on Pagalguy – increasing application numbers and quality

www.PaGaLGuY.com

Page 13: Secrets of a world class institution- real story

Faculty – the “pull” effect

• Almost every good faculty member from top b-schools are LIVE on Pagalguy.com

• They are, at most times, micro-blogging and helping applicants

• Your stature and perception as an Institution will attract these faculty members to your brand.

www.PaGaLGuY.com

Page 14: Secrets of a world class institution- real story

How much will it Cost you?

www.PaGaLGuY.com

For More details, you can call me and I will help you design your own Global

Branding Strategy

Page 15: Secrets of a world class institution- real story

SOUMIK GANGULYPAGALGUY.COM+91 - 9820841157

Thanking you

www.PaGaLGuY.com