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The Secret Behind
Why World’s 12th Best B-school uses Pagalguy.com?
Introduction
ISB Hyderabad
ISB Hyderabad
• Is Ranked 12th Best B-school in the World by FT-Rankings
• One of the most sought after b-school in India.
• Applicants are mostly people with GMAT scores who can actually afford to study abroad
• It is well networked as a b-school amongst applicants
Where will you find ISB communications?
• Offline – TopMBA World MBA Tour, Individual Information sessions, some Print-Ads
• Online – PaGaLGuY.com
www.PaGaLGuY.com
Online – PaGaLGuY.com
• Year long presence
• Dedicated person from their end to interact with people inside forums
• Integration of their Pagalguy.com discussion board inside their Admission Page
• Networking with the best applicants through their discussions
www.PaGaLGuY.com
Why do they do this?
The Three important aspects
3 Important Receivables
Network with
Corporate
Attract best Talent / Faculty
Quality Applicants
www.PaGaLGuY.com
What these mean?
• These 3 factors are• Clear Differentiators for a World-Class Institute
• Achievable if one has symmetry in communications
• Very important in their own right and you will need to have each of them to become well known
• ISB Maintains a very strong commitment on this end.
www.PaGaLGuY.com
Why should you do it?
Be known amongst the best
www.PaGaLGuY.com
This is what you can do
Get Good companies for Placements
Get good number and Quality of applicants
Attract the best Faculty and Visiting Faculty,
industry research
www.PaGaLGuY.com
Placements - Companies who track Pagalguy.com
• These companies are active in tracking Universities, B-schools, and MBA applicants:
– Oracle
– Wipro
– Adobe
– Patni
– Accenture
– Deloitte
– IBM» And many more
www.PaGaLGuY.com
Get them for your Placements by being noticed by them
Admissions
• 6,00,000 MBA applicants use Pagalguy every month
• They spend about 15 mins every day per-person on Pagalguy seeking MBA info, and then applying to b-schools
• As a B-school, you can network with your applicants on Pagalguy – increasing application numbers and quality
www.PaGaLGuY.com
Faculty – the “pull” effect
• Almost every good faculty member from top b-schools are LIVE on Pagalguy.com
• They are, at most times, micro-blogging and helping applicants
• Your stature and perception as an Institution will attract these faculty members to your brand.
www.PaGaLGuY.com
How much will it Cost you?
www.PaGaLGuY.com
For More details, you can call me and I will help you design your own Global
Branding Strategy
SOUMIK GANGULYPAGALGUY.COM+91 - 9820841157
Thanking you
www.PaGaLGuY.com