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sales for
iGCDP
WTF is sales for gCDP?
iGCDPSales
Development Program
a lever to support our
ambitions for iGCDP
grow iGCDP Raises
we need to have a lever big and
strong enough to support our
iGCDP ambitions :)
sdp for igCDPwhy?
Right&People&
Right&Educa1on&&
Right&Structures&
Right&Strategies&
Right&Culture& Right&R&R&
using the Sales Development Program
a education and tracking tool to
increase the sales capacity and intensity
of iGCDP members
Sales&Development&Program&
sdp for igCDPhow?
TG C MRA
Goal
Sales Negotiation
Meeting Goal
Sales Meeting Goal
Cold Calling Goal
Cold Leads Goal
how much time does this process take?
Define what you want to achieve in iGCDP and when so that your SDP can be tailored to your sales needs.
sdp for igCDPhow?
TG C MRA
Goal
Sales Negotiation
Meeting Goal
Sales Meeting Goal
Cold Calling Goal
Cold Leads Goal
how much time does this process take?
who is going to achieve this?This will define the key target for your SDP. eg. I’m going to
target iGCDP Sales-Raising TMP
sdp for igCDPhow?
C M
This is where you make your sales development program framework with the key message and best channels to connect
to your target audience! :D
sdp for igCDPhow?
don’t forget about tailoring your content and
timeline to suit teams working for peak realisations and teams working for off-peak
realisations!
A tracker systemEducation Framework/
timeline
and depending on your sales reality:
what is sdp made of?
C ontent and Delivery
Sales C onference
A tracker system
Check the wiki below for the tracker system!
Education framework and
timeline
ensure education is plotted on a timeline relevant for May
link all training to relevant team and individual activity happening at the time (link content to push for Peak)
each class must have clear KPIs and output that are tracked by the LCVP and MCVP responsibles
Ensure the local TM can leverage off SDP by time lining their activity too.
Education framework and
timeline
Right Target/Profile
Right Content
Right Delivery/Channel
Right Timeline
Right KPI and Measurement
It’s important to
ensure that the right target/profile is used for SDP.
Ensure that SDP content is tailored for LC scale:
- 0-25 - 25-100 - 100-200 - 200+
Education framework and
timelinehow can I make an SDP
framework?Needs Assessment Program Design Delivery Evaluation
Make a needs assessment! - self evaluation survey of iGCDP TMP/TLP - analysis of sales data per TMP/TLP
Needs Assessment Program Design
C ontent and Delivery
how can I make an SDP framework?
Needs Assessment Program Design Delivery Evaluation
Content
make sure al l the content is accessible!
international faci team
C ontent and Delivery
how can I make an SDP framework?
Needs Assessment Program Design Delivery Evaluation
Content
picture of sdp wiki
C ontent and Delivery
how can I make an SDP framework?
Needs Assessment Program Design Delivery Evaluation
Evaluation
ensure you evaluate the success of each class and the
program through tracking of the
KP I
growth in iGCDP graph
Sales C onference
WHat about a sales conference?
Check the wiki below for the embedded sales conference agendas! (GCP from AIESEC Russia)
yay! sales for gcdp
iGCDPSales
Development Program
sales for iGCDP