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Simposio Internacional de Videojuegos y Simposio Internacional de Videojuegos y Educación Educación 2014 2014 Rising to the Next Level: Challenges Facing National Video Game Industries Around the World Autor: Autor: Dr. Mark J. P. Wolf Dr. Mark J. P. Wolf Concordia University Wisconsin (USA) Concordia University Wisconsin (USA)

Rising to the Next Level: Challenges Facing National Video Game Industries Around the World Dr. Mark Wolf (University of Concordia - EEUU)

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Presentación Rising to the Next Level: Challenges Facing National Video Game Industries Around the World del Dr. Mark Wolf (University of Concordia - EEUU) para el SIVE2014

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Page 1: Rising to the Next Level: Challenges Facing National Video Game Industries Around the World Dr. Mark Wolf (University of Concordia - EEUU)

Simposio Internacional de Videojuegos y Educación Simposio Internacional de Videojuegos y Educación

20142014

Rising to the Next Level: Challenges Facing National Video Game Industries Around the World

Autor:Autor: Dr. Mark J. P. WolfDr. Mark J. P. WolfConcordia University Wisconsin (USA)Concordia University Wisconsin (USA)

Page 2: Rising to the Next Level: Challenges Facing National Video Game Industries Around the World Dr. Mark Wolf (University of Concordia - EEUU)

Prototype transistor computer in Manchester, England, 1953

The Kola Studios team from Africa

A New Zealand arcade in 1982

A South Korean PC Bang in 2010

Scenes from

computer and video

game cultures around

the world

Page 3: Rising to the Next Level: Challenges Facing National Video Game Industries Around the World Dr. Mark Wolf (University of Concordia - EEUU)

Tensions in NationalVideo Game Industries

Page 4: Rising to the Next Level: Challenges Facing National Video Game Industries Around the World Dr. Mark Wolf (University of Concordia - EEUU)

Indigenous Productionversus Foreign Imports

From 1977 to 1985, the American-made Atari 2600 was the dominant console

system in the United States

After 1985, the Japanese-made Nintendo Entertainment System became the dominant console system in the United States, and Japan has remained a dominant force since then.

Page 5: Rising to the Next Level: Challenges Facing National Video Game Industries Around the World Dr. Mark Wolf (University of Concordia - EEUU)

Indigenous Productionversus Foreign Imports

Nintendo’s headquarters in Japan

Nintendo of America headquarters

Nintendo of Australia headquartersNintendo of Europe headquarters

Page 6: Rising to the Next Level: Challenges Facing National Video Game Industries Around the World Dr. Mark Wolf (University of Concordia - EEUU)

Legitimate Industryversus Piracy

A bulldozer crushing pirated software in the Philippines

Page 7: Rising to the Next Level: Challenges Facing National Video Game Industries Around the World Dr. Mark Wolf (University of Concordia - EEUU)

Legitimate Industryversus Piracy

A warnet in Indonesia where on-line gaming takes place

Page 8: Rising to the Next Level: Challenges Facing National Video Game Industries Around the World Dr. Mark Wolf (University of Concordia - EEUU)

Mainstream Industryversus Independent Productions

Early games were often designed and programmed by a single

person

Today, games can have crews of hundreds of people, and budgets of over USD $200 million.

Page 9: Rising to the Next Level: Challenges Facing National Video Game Industries Around the World Dr. Mark Wolf (University of Concordia - EEUU)

Mainstream Industryversus Independent Productions

The ERSB rating system used in North America

The PEGI rating system used in Europe

Page 10: Rising to the Next Level: Challenges Facing National Video Game Industries Around the World Dr. Mark Wolf (University of Concordia - EEUU)

Mainstream Industryversus Independent Productions

Game Masters museum exhibition in Sydney, Australia

IndieCade East in Culver City, California

Page 11: Rising to the Next Level: Challenges Facing National Video Game Industries Around the World Dr. Mark Wolf (University of Concordia - EEUU)

National Marketplaceversus Global Marketplace

Capoeria Legends (2009) from BrazilSpirit of Khon (2010) from Thailand

Adventures of Nyangi (2007) from Kenya Under Ash (2002) from Syria

Page 12: Rising to the Next Level: Challenges Facing National Video Game Industries Around the World Dr. Mark Wolf (University of Concordia - EEUU)

National Marketplaceversus Global Marketplace

Afkarmedia’s English-language webpage for its game, Quraish (2007).

Page 13: Rising to the Next Level: Challenges Facing National Video Game Industries Around the World Dr. Mark Wolf (University of Concordia - EEUU)

Video Gamesversus Other Media

Video games adapted from films, including The Godfather (above), Avatar (top, right), and Toy Story 3 (bottom, right).

Page 14: Rising to the Next Level: Challenges Facing National Video Game Industries Around the World Dr. Mark Wolf (University of Concordia - EEUU)

A GlobalMarketplace

Page 15: Rising to the Next Level: Challenges Facing National Video Game Industries Around the World Dr. Mark Wolf (University of Concordia - EEUU)

A Global Marketplace

Angry Birds (2009) from Finland (left) and Pou (2013) from Lebanon (right) both became hit games despite coming from smaller national markets.

Page 16: Rising to the Next Level: Challenges Facing National Video Game Industries Around the World Dr. Mark Wolf (University of Concordia - EEUU)

A Global Marketplace

Grand Theft Auto V (2013) was made by Rockstar Games, a multinational video game developer and publisher with offices in the United States, England, Canada, Scotland, and Japan, and a former studio in Austria.

With a reported development and marketing budget of USD $266 million, GTA5 made USD $800 million in its first day of sales, and reached USD $1 billion after only three days.

Page 17: Rising to the Next Level: Challenges Facing National Video Game Industries Around the World Dr. Mark Wolf (University of Concordia - EEUU)

A Global Marketplace

Traveller’s Tales was hired by The LEGO Group to produce its video games, and farmed work on the games out to Three Melons.

Page 18: Rising to the Next Level: Challenges Facing National Video Game Industries Around the World Dr. Mark Wolf (University of Concordia - EEUU)

A Global Marketplace

According to a 2008 Game Developer Research survey,

86%of game studios used

outsourcing for some aspect of game development.

Page 19: Rising to the Next Level: Challenges Facing National Video Game Industries Around the World Dr. Mark Wolf (University of Concordia - EEUU)

The End

Thank you!Mucho Gracias!