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First Step towards 26 Billion dollar market
An initiative of RedWhy.com “Think Future” Series
Ganesh H SFacebook.com/[email protected]
Pramod Kumar MFacebook.com/[email protected]
Friday, 25 October 13
About the speaker
Pramod kumar M currently works as Android Mentor at Redwhy, and Mobile app developer at IdeaCarve Technologies Pvt Ltd.
He has experience developing android applications. Prior to this, he has worked on Mantri Signature Application for customers Mantri Builders, Legacy Builders. He has hands on experience in developing application integrating social media plugins like facebook , twitter etc...
He holds a Master degree in Computer Science (MCA) from Dayananda Sagar College of Engineering.
Friday, 25 October 13
About the speaker
Ganesh is a serial entrepreneur.
He serves as Founder & CEO of RedWhy, FilmySphere, IdeaCarve.
Prior to this, he has worked with Yahoo! Software Development, Bangalore as a Senior Software and Local Security engineer.
Ganesh has worked in the areas of High Scalable Web Architecture, Web Analytics, Enterprise Search Engine, Search Engine Optimization, Website Performance, Website Security, and also on developing Customized CRM, ERP and CMS web applications.
He holds a Bachelor's degree in Computer Science and Engineering from University B.D.T College of Engineering
Friday, 25 October 13
Share of digital media time spent
Smartphones have hit the mainstream in the U.S., with 54 percent of the mobile audience using smartphones.
Digital media landscape is already well transition with 63% Desktop, 37% mobile users (smart phones and tablets). one in three minutes spent online is now spent beyond the PC.
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India DIGITAL Future in focus
source: comscore.com
Friday, 25 October 13
India DIGITAL Future in focussource: comscore.com
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Mobile App Market Share
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Mobile App Downloads
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Mobile App RevenueMobile App Store revenue stats and prediction - Paid Apps, In-app purchases, Advertising
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Mobile App Revenue - Geo targeted Push notification
Push notifications let your application notify a user of new messages or events even when the user is not actively using your application.
FilmySphere.com: We use push notification messages to inform fans about the movies of their favorite celebrities they are following.
News portals - Eg: NDTV sends frequent push notifications of latest news.
Friday, 25 October 13
Mobile App Revenue- Paid Apps
In-app purchases are digital goods which, when bought from within an app, often either unlock new features, enable the user to skip mundane tasks or provide additional content.
Friday, 25 October 13
Mobile App Revenue - In App Purchase
In-app purchases are digital goods which, when bought from within an app, often either unlock new features, enable the user to skip mundane tasks or provide additional content.
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Mobile App Revenue - Ads
In-app advertising is becoming one of the most proven business models to generate direct revenue from mobile app.
Friday, 25 October 13
Capital raised by companies tagged mobile
There are 2,044 companies tagged `mobile`; raised $22.9B from 5,937 investors
Mobile tag includes cumulative value of iPhone, iOS, Andriod etc tags.
Source: http://buzzsparks.org/analytics/tag/mobile http://crunchbase.com
Friday, 25 October 13
Design App - Buyer utility map
Buyer utility map helps to think from a demand perspective. It outlines all the levers companies can pull to deliver utility to buyers as well as the different experiences buyers can have a product or service
Source: Blue Ocean Startegy
Friday, 25 October 13
Diffusion of Innovations
Diffusion of Innovations is a theory that seeks to explain how, why, and at what rate new ideas and technology spread through cultures.
Source: http://en.wikipedia.org/wiki/Diffusion_of_innovations
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connect with us
#377/6, 1st floor, 4th main, 8th cross,
P.J Extension, Davangere-577002
Phone: +91 (8192) 252545
Mobile: +91-9620222208
Email: [email protected]
Facebook: facebook.com/redwhy
Website: http://redwhy.com
Friday, 25 October 13
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