Questionnaire results

Maseulla Olomi

What is your gender?male 18

female 12

What is your age range?Below 16 316-18 1519-21 10over 21 2

The results for this question shows that my main target audience belongs to the age range 16-18. This age group is mainly made up of students who are attracted to certain genres which are targeted to younger audiences such as Pop and Hip Hop music.

What music genre do you like?

Hip Hop 10Rock 2RnB 10Pop 3other 5

This shows the popularity of certain genres among the people I surveyed. My target audience seem to prefer. The Hip Hop and Rap genres. The accuracy of these results could be improved by including more genres.

What music TV channel do you like?

MTV 5MTV base 10Kerrang 8VIVA 5Other 2

What do you look for in a music video?

Good Performance 12

Good Narrative 12

Concept based 6

In this question I asked my target audience what type of music video they like. The results show that my target audience prefer both performance and narrative based music videos equally as one another. This may influence me to use a combination in my music video.

Does a good video make you want to buy the track?

Yes 20No 10

The results to this question in my Questionnaire show the importance of a music video in persuading audiences to buy music tracks.

What other types of music promotion / advertising appeals to

you?Billboards 4magazine adverts 6Tv adverts 12Inet 8Radio commercials 5Other 5

What do you look for in a music CD?

Attractive cover 8Favourite artist 12Favourite genre 3favourite music 6Other 1

The results of this questionnaire show that my target audience look particularly for their favourite artist, music and an attractive cover. I will try and put this in mind whilst producing my music video.

Do you prefer music videos to subvert or adhere to genres?

subvert 12

Adhere 18

The results to this question on my questionnaire are not very conclusive as my target audience are not sure whether they prefer music videos to adhere or subvert conventions of genres. Therefore I will attempt to both subvert and adhere to conventions of my music videos genre.