Chal lenge 2Cause – Eff ect

DiagramPoor Campus Placements

By:Stut idutta Mishra

Aggyapal SinghSubhabrata Chatter jee

BIMTECH, Greater Noida

More involvements in unnecessary extra-curricular events

Not applying themselves in the rigorous academic process

Academic system doesn’t give weight to originality of work, doesn’t checks plagiarism

Students lacking domain knowledge

Lesser importance to blogs & opinions of Industry people

Reading time being consumed by Extra-Curricular involvements

Excessive reliance on PPTs at the time of exams instead of books

Inefficient time management

Not taking Summer Internships seriously.

Lesser importance to practical implication of bookish concepts

Lack of soft skills and team spirit on the part of students

Unprofessional behaviour and job-allocation by students during group projects

BIMTECH not organising enough corporate events

Low corporate-academia interface

Low brand visibility

Emergence of similar courses like M.Tech / MS

More weightage given to technical and live experience

Companies promoting their own employees/ specialists or recruiting specialists rather than generalists

Companies prefer pool campus recruitments

Equal off-campus selections as on-campus selections resulting in low campus recruitment

In-Active Alumni cell

Lack of recognition of alumni entrepreneurs

Lack of entrepreneurial development & promotion

Low or improper value system for generation of money

Less focus & encouragement of novel business ideas

Less no. of opportunities per student

Sudden Increase of student intake in the course

Difficulty in achieving 100% placement

Not enough contacts

Low budget allocation

Improper media management

Faculty contacts not being utilized properly

Budget being consumed by Intra-College extra-curricular activities

Excessive Reliance on Word of Mouth and college Website for promotions

Students are not job-fit

Students background and interests do not match company’s requirements

More focus laid on Packages than Job-Description

Excessive focus on tangible marks instead of intangible learnings of team work

Poor Placements

Saves time and money for the company

Not taking Summer Internships seriously

• The evaluation of internship has two components – External & Internal

• The percentage of both components is 50-50• Students prefer to earn marks from last minute

preparations of viva and ignore performance based external evaluation

Remedial Actions• The percentage of external evaluation should be

increased to 75%• This would increase student’s focus on actual

performance during the two months rather than 15-20 minutes of internal viva

Academic system doesn’t give weight to originality of work, doesn’t checks plagiarism

• Group projects are meant to increase student’s in-depth knowledge

• Also, working in projects imbibes team skills and reasoning abilities in students

• Lack of plagiarism check inspires students to take an easy way out

• Most of the projects are copy-pasted from vast resources available on the internet

Remedial Actions• Faculties should check student projects for

plagiarism on mandatory basis• Huge penalty in form of negative marking should

be levied upon students with copied project reports• This would inspire students to focus on original

work rather than the “easy way outs”

Excessive Reliance on Word of Mouth and college Website for promotions

• The short-form of college’s name “BIMTECH” is still very uncommon• Many people confuse BIMTECH with the famous BITS

college. • Many still do not know the relation between the

famous Sarala Birla group and BIMTECH

Remedial Actions• College should promote student participation in

inter-college events, which would introduce the College to high-profile professionals who act as judges of those events• Focus in regions from where student applications are

minimum

In-Active Alumni cell

• Many premier institutes like IIMs are regularly visited by their alumni for interaction with students

• Alumni on high-profile professional positions are invited for recruitments from campuses

• Alumni database is regularly refined and updated in such institutes

• BIMTECH’s alumni database is not refined and is not updated regularly

• The process of contacting the Alumni is not standardized, hence, follow ups are not done properly

Remedial Actions• The Alumni cell should be re-organised and processes

should be made standardised• Recruitment of student volunteers for calling Alumni should

be taken seriously• Students should be given basic training for Calling purposes• The Alumni database should be refined for accurate and

updated information

Sudden Increase of student intake in the course

• More number of students require more number of placement opportunities• More opportunities can be provided by increasing

the number of companies which visit the campus for recruitments

Remedial Actions• The institute should also focus on other companies

apart from the ones who regularly recruit form campus• A separate unit of placement cell employees can be

installed to track the movement of new companies from one college to another• Contact can be established as the companies

approach nearby regions