Q.4 & 5 Who are your target audience and how will you attract and address them

The person to the right is Lamar.Lamar is the sort of person that I would expect to buy my music magazine. He is 21, single and works as sales assistant in JD. His favourite rapper is Tyga. Besides Tyga he also likes 50 Cent, Drake and Kanye West. The latest album that he bought was ‘Nothing was the same’ by Drake. Lamar likes to go to live concerts. He is planning to go to Tyga’s concert this year in the UK. Lamar listens to rap music all the times.

My Target Audience

How does my magazine attract and address the target audience? I attract and address the audience with the images used in my front cover,

contents page and main article. Also the languages used in my article, the contents of my magazine e.g. type of rappers and music all attract and address the target audience.

Language The style of language used in the

article would appeal to my audience because it uses swearwords which are used frequently in rap music, this therefore links to the genre of music and to its audience

Images My images are black and white apart from one

of the images which appears on the contents page but this image is also fairly dark. This relates to the genre of rap as its contents is quite dark and serious. The people that listen to this type of music may be quite serious and therefore it may attract them.

Rappers included The type of music artists that are

mentioned in my magazine would attract a target audience such as Lamar because they are popular rappers which make the genre of music that my magazine is about.