Social Psychology Final Project
Social Psychology Final Project
Charity DriveOur Video Clip:
StorylineSherry came to the stalls to buy some food.
Stalls selling foods.
Salesman and salesgirl approched Letty to promote their
goods.
She decided to buy food from the salesman due to their
confidence and polite when promoting their products.
1. First Impression An event when a person first encounters
another person and forms a mental image of that person.
Based on our video, Sherry observed both food stall and conclude
that one of them was clean and tidy, whereas another stall was
dirty and messy.
2. Framing heuristicPeople tend to reach conclusions based on
the framework in which a situation or item is presented.
In our video, Sherry saw the price of the booth is different
felling that the first group pricing is actually cheaper than the
second group and she was attracted by the price of first stall.
Reality it was just 10sen different from each others.
3. SexismPrejudice or discrimination based on sex.
Sherry thought that every boys is bad in managing stuffs and
cooking. So, she assumed that only girls can cook well.
4. PersuasionThe action or fact of persuading someone or of
being persuaded to do or believe something.
A girl and a boy came to persuade Sherry to buy their food. The
boy used a good tone of voice and being friendly while promoting,
whereas the girl was acting rudely when promoting her food.
5. LikingThe feeling of liking or enjoying something or
someone.
Sherry felt more likely to support the boy who politely
convinced her. And so, she rejected the girl and went to the boys
booth.
6. Self-AwarenessWhen we pay attention through introspection or
some other way, we judge ourselves according to our values.
She bought the food from the boys stall and realized that their
food was actually quite delicious. Now, she knows that not only
girls can cook but boys also.
ConclusionThe concept that was incorporated in our video
was:
First impressionFraming heuristic Sexism
PersuasionLikingSelf-awareness
Presented By1. Law Zhi Chang 03238132. Sii Siaw Hua 03226083.
Lettitia Lois Hiew 03239084. Christina Chua Yi Mei 0323859
THANK YOU
