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Presentation used by PRSSA Kent at the 10/19 general meeting to re-cap the 2011 PRSSA National Conference. Each officer shared key takeaways from a session. The team of 5 presenters also shared an outline of best practices from Kent's chapter development presentation.
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PRSSA National Conference 2011 Re-
cap
Orlando, FloridaOctober 14-18, 2011
Chapter Development Presentation
o Cash in on Communication:Reaching Your Fundraising Goals
o Video
Chapter Development Presentation
o Fundraising best practiceso Use a strategic approacho Build relationships with donorso Few large fundraisers –less is moreo Plan early and be organizedo Partner with local companieso Secure participation
Lindsayo President’s Leadership Workshop o Health Care: Perceptions in Flux
Christineo From What To Say to What To Do: The Mandate
for Public Relations in the Age of Complexity
Tayloro Entertainment: Creating the Limelighto Fashion: Know How to Work It
Heathero Travel and Tourism: Making the World Your
Backyard
Erino Breaking Into the Business of Sports
Sarah
o Crisis Communications: Confronting Reality With Strategy
o Corporate vs. Agency: Finding Your Place
TommyoStorytelling: Let the Audience Do the Acting
Look Ahead:PRSSA National Conference 2012
oSan Francisco, CaliforniaoOctober 12-16, 2012
