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Producing Effective Library podcasts Podcast planning, production, storage, and distribution Matthew Harp Digital Library Production Manager Informatics and Cyberinfrastructure Services as seen on

Producing Effective Library Podcasts

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Presented March 28, 2012 at Carnegie Library - Phoenix, Arizona Digital Production Manger Matthew Harp presents a workshop defining the concept of podcasting (or netcasts) and walks through the production process from start to finish and offering suggestions on how to fit multimedia into your marketing and outreach strategy. In this session, we will produce a short interview with participants in three steps: 1) Conceptualization and Planning 2) Recording 3) Editing and Distribution

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Page 1: Producing Effective Library Podcasts

Producing Effective Library podcasts

Podcast planning, production, storage, and distribution

Matthew HarpDigital Library Production Manager

Informatics and Cyberinfrastructure Services

as seen on

Page 2: Producing Effective Library Podcasts

Workshop Outline

Page 3: Producing Effective Library Podcasts

the library channel

click for video

Page 4: Producing Effective Library Podcasts

podcast basics

Source: en.wikipedia.org/wiki/Podcast

podcastA type of digital media consisting of an episodic series of files

(either audio or video) subscribed to and downloaded

through web syndication.

episodic

syndicationdownloaded

Page 6: Producing Effective Library Podcasts

podcasts

Library Podcast Listing: libsuccess.org(some outdated)

instruction

public / community

reviews

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Ideas come from anywhere and anyoneideaseveryone can contribute

plan ahead

we make it happen

Page 8: Producing Effective Library Podcasts

“I hate when things are hard to understand or complicated. It needs to say what it is.”

Keep itsimple

Page 9: Producing Effective Library Podcasts

Try It! IdeasTry it! Take an idea and workshop it.

Come up with a topic

Choose participants

What can you discuss in ten minutes?

Planning and Scheduling can be the

hardest part

Think:

Introductions, highlights and how you

will close

You have 20 minutes!

Suggestions....

1.New Services

2.Exhibits

3.author readings

4.children's books

5.Library Instruction

6.New eBooks to read on

your Kindle or Nook

7.Events

8.Helpful Tips

9.Community Engagement

Page 10: Producing Effective Library Podcasts

RecordrecordFred McIlvain hosts

Faculty and Librarians Team-Up for Success:

Cancer and Heart Disease

with Katherine O’Clair

and Dr. Ken Mossman

http://lib.asu.edu/librarychannel/2008/09/26/ep82_facteam5/

Episode 82

Page 11: Producing Effective Library Podcasts

Try it: Recording

Try it! • Pick talent (1 – 2 people)

• Crew (rotate): 1Recording person, Mixer, Computer

• Record opening, discussion, and closing

HAVE FUN

You have 20 minutes!

Page 12: Producing Effective Library Podcasts

Editing

editrefine till it’s right

Page 13: Producing Effective Library Podcasts

Process

Page 14: Producing Effective Library Podcasts

Try it! Editing

Try it! Import audio

Cut Clips

Separate tracks

Adjust edit and repeat

Add Music

Remember to Save your Project

You have 40 minutes!

What you should learn…

Identify Garage Band Timelines

Timeline basics

Keyboard Shortcuts

Adjusting Trims

Fading Levels

“Ducking” background music

GarageBandDemo

Page 15: Producing Effective Library Podcasts

Export

Page 16: Producing Effective Library Podcasts

Try it! ExportTry it! •Save Project

•Export AAC

•Open iTunes

•Add Metadata

•(Transform to mp3)

You have 20 minutes!

What you should learn…

Metadata Basics

Locating exported file

Page 17: Producing Effective Library Podcasts

Distribute

distributeand promote

finally…

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discover share and use

Page 19: Producing Effective Library Podcasts

Distribution TryTry it!

• Load content to web

• Discuss distribution option

• Metadata:How would you describe?

• Talk MarketingStrategies

Basic Podcast Resources

1. Internet Archive

2. Blogger

3. Feedburner

4. iTunes Podcast Submission

Page 20: Producing Effective Library Podcasts

Integration

integration

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leverage resources

resource links

tags

twitter feed

descriptions/metadata

Page 22: Producing Effective Library Podcasts

Branding

ASU brand

library brand=

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video podcasts

click for video

Page 24: Producing Effective Library Podcasts

Minute 33: ExhibitsView on YouTube

Library Minute example

Page 25: Producing Effective Library Podcasts

lessonsbudgetkeep it realkeep it simple

Page 26: Producing Effective Library Podcasts

lib.asu.edu/librarychannel

@asulibraries

questionsMatthew [email protected]

/asulibraries

sites.google.com/a/asu.edu/librarypodcasts/

Workshop Website