MURAL ARTEFFECTIVE PUBLIC

COMMUNICATION

INTRODUCTIONMURAL ART

WHAT IS MURAL ART?

Artwork that painted on wall, ceiling or permanent surface.

other large

Must harmony incorporated with architectural

elements of given spaces

Two types:

Interior mural

Exterior mural

MURAL ART 1: 1

“AH MAH AND

AH SOON”

ARTIST BACKGROUND:

SIMON TAN• Famous Penang artist

noted for his painting of

scenes in Penang.

• Received numerous

awards related to his art:

Tanjung Heritage Art

Award (2007) and

Cornucopia of Malaysia,

Excellent Award (1996).

• Member of the Penang

Art Society and Penang State Museum & Ar

This mural is the second mural painted by Simon Tan

in Chew Jetty, Penang. The mural depicted an old

lady laughing with her grandson on a wall of a

wooden house at the entrance of Chew Jetty.

Unlike the “Ah Kong & Ah Mah” mural which was

painted at the ground level, this mural was painted

one storey up. This makes it harder to be vandalized.

DESCRIPTION OF THE

MURAL ART

THE CONCEPTS

1. Face to face

communication - Depict a grandmother and a

grandson are having a good time

interacting and communicating

with each other by face to face.

2. Interpersonal

RelationshipsThe mural depicts a close

relationship between

family members which are

grandmother and

grandson. The relationship

is a happy, peaceful and

harmony relationship.

4. Nonverbal messages- Facial expression

The wide smiles on the faces of both grandmother

and grandson show that they are happy.

- Hand gesture

-Praising her grandson

-Happy with his grandmother’s praise

5. First impression- Harmony, peace, happy and

joyful feeling or atmosphere

- Positive first impression.

3. Connotative meaning- Pigeon is frequently used to

show peace and love

- Depict that the grandmother and

grandson are having a good and

peaceful time.

MURAL ART 2: 1

“LITTLE GIRL

IN BLUE”

DESCRIPTION OF THE

MURAL ART

This mural was based on a real photograph of a little

girl dressed in blue and pushing herself up with both

hands on the tables.

In the original photograph, the little girl has her

hands on the side of tables, but in the mural, she is

perched over the two windows.

The shadow was carefully painted to make it more

realistic.

ARTIST BACKGROUND:

ERNEST ZACHAREVIC • A young Lithuanian artist,

born in 1986

• Also known as Zach

• Currently living in Penang

• Has extensive training in

fine arts and traditional

painting

• Graduated with a university

degree at the National

School of Graphic Arts in

the city of Vilnius in 2005

• Graduate with honors at

the school of fine arts at

Middlesex University in

THE CONCEPTS1. Non-Dominant Cultural

Communication- The artwork is done by the artist

from different culture , there was no

any dominant cultural

5. Subjective perception

- constructed meaning of the

physical world

- Many peoples think that is the

"scariest" of the murals as the little

girl doesn't seem to be smiling, or

perhaps she's so large, or perhaps

it's due to her hair over her eye

4. Selective perception-Some people think it is a scary as the

mural art as her hair covered her eyes

- They ignore the information that the girl

is concentrated in her kung fu

3. Nonverbal

Communication- : The art is telling others the girl is

practicing her Kongfu’s move by her

dressed and move.

2. Intercultural

communication- The girl inside the art is practicing

the kongfu’s move . The artist is

trying to show the culture of others

races even he is not a chinese . .

MURAL ART 3:

“KID SITTING

ON BOOKS”

ARTIST BACKGROUND:

KANG BLABLA • Born on 7 April 1989

• Event participated: Meeting

of Character #5 2012,

MGCCON 24 Hour Comic

Competition 2012, Maxis

Raya Open House 2013,

Art of Blue GAP 2013,

Tresfest 2013, Cafta 2013

• Personal Interests: illustration l comics l character design

DESCRIPTION OF THE

MURAL ART

This mural shows a young boy dressing smartly

sitting atop a stack of books with an open book on

his hand. Books can be seen floating around the boy

and the boy looks worrying. A large wooden box was

painted into a book and placed in front of the mural.

The box is used as stairs for the people to take photo.

THE CONCEPTS

1. NONVERBAL

COMMUNICATION- The boy is frowning and

crossing his legs.

- Indicate that he is thinking and

worrying.

2. NONVERBAL CUE- The boy gives the viewers first

impression of rich and noble

because of his suit and golden

crutch.

3. PERSONAL SPACE- The boy isolated himself in the

realm of books.

- Does not have desire to

communicate with others.

3. FIRST IMPRESSION- The colourful background give

an impression of imaginary.

- The flying books portray a

sense of mystical and chaotic.

3. SYMBOLIC

INTERACTIONISM- The books represent knowledge

and wisdom.

- The flying books represent

imagination.

MURAL ART 4:

“KIDS WITH BALLOON IN

PINK BACKGROUND”

ARTIST BACKGROUND:

MICHELLE YEOH •Graduated from One

Academy with Diploma in Digital Animations.

•Event participated: COMIC

FIESTA 2011 and 2012, IACT

mural demo, Samsung Horse

Design and Timberland 2013

Anniversary

•Clients: Carlsberg, Dulux,

Sancoraand etc…

DESCRIPTION OF THE

MURAL ART

“Kid with Balloon in Pink Background” is to bring back

the childhood memories where life is carefree and

problems never crossed our life. Follow the soul of

your heart to achieve your dream with no fear and no

backing down. Just like the children walking towards

an unknown imaginative word without fear but with joy

and excitement.

5. Connotative Meaning- Balloon literally means joy

and happiness. Children

literally means innocence.

4. Long-term memory - 3 main subjects that its

already made an imprint on

our brain about innocence,

that is, variety of colour,

balloon, and candy or you can

say as the imaginative world.

1.Subjective Perception - Everybody has different thinking on

the same particular subjects.

- Peoples perceive colour in

different way, some person

perceives blue as clam but some

perceives as distress

- Pink used to bring meaning of hope

and imaginative

3. Body posture- green colour shoulder is leaning towards

the pink world, conveying a message to

the viewer that he is exited and eager to

enter the pink world.

- Red colour shirt girl’s smile shows

innocence and happiness and her eyes

looking excited and happy just by holding

a balloon on her hand.

2.First impression - colourful balloon shows childhood

memories and innocence of children

- pink building and trees that

are made up of candy shows an

imaginative world.

THANKS !!