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Content Product Product use Verities in market Major use verities Estimation of current demand Estimation of future demand Present manufacture & suppliers Current price Scope of new business in market Govt. policy Import & export statistics
Major verities (chicken)
Live bird / kg
100/120
Meat / kg
160/180
Live bird / bird
300/350
Meat/ kg
250/300
Vanraj White leg horn
Major Companies of Broiler. Venkateswara Group, Suguna Poultry Farms
Ltd, Pioneer Poultry Group, Godrej Agrovet Ltd, Sky Lark group, Anad AgroVET, Baramati poultry
Group,
Supply & mode of payment
company farmercashweekly
15 days latermonthly
wholesaler
retailer
consumer
Cash
weekly
Current demand/PRICE
https://www.google.co.in/search?q=poultry+meat+consumption+in+india&espv=2&biw=1366&bih=623&source=lnms&tbm=isch&sa=X&ved=0CAcQ_AUoAmoVChMIh9XKmumPyAIVBQuOCh2kXgMr#imgrc=9y43I7T-wDG1wM%3A
Chicken - 100/120 MUTTAN - 380/400 FISH - 300/350 SEA FOOD - 550/850 BEEF - 120/140
Company
Feed unit Hatchery
Contract farmer Farmer
Bank finance
Broiler segment of chicken meat marker
Wholesaler
Retailer
Consumer
Govt. policy & supply chain
50% subsidy project plant by NABARD
50% subsidy project plant by NABARD
Export Performance
The country has exported 5,56,698.80 MT of Poultry products to the world for the worth of Rs. 651.21 crores during the year 2014-15.
Major Export Destinations (2014-15) : Oman, Germany, Japan, Saudi Arabia and Indonesia.
Scope and Strengths
Indian Poultry Industry is booming and emerging as the world's 2nd largest market.
3rd largest egg producer and 5th largest meat producer in india. Fast growing meat industry compared to others. Cheapest Source of animal protein which is affordable by masses. 75% of non vegetarian food(egg and meat) consumption in india. Creates employment in rural india. Cost of Production is less as compared to other Countries in the world.
References
Scope: National Acadamy Agri of research Management.Link: www.indianmirror.com/indiani-ndustries/poultry.htmlVenkys.com, suguna.co.in., godrejagrotech.com, National Chicken Counsil, Apeda.comPoultry journal-Khadki (pune) Nabard:-https://www.nabard.org/english/animal_layer2.aspx