Popok international advertising festival

First Advertising Festival Yerevan October 28 - 30, 2010

international advertising festival

Dear Partner,

The Advertising Council of Armenia, which has been a part of many international advertising festivals both as a participant and as a jury and has gained valuable experience in organizing and holding festivals, is now organizing the first international advertising festival “Popok” in Yerevan.

The festival will host the best advertising agencies and individual professionals from Armenia and abroad, who will fairly compete in the following nominations:

TV advertising Radio advertising Internet advertising Print advertising and Outdoor Marketing efficiency.

We are sure that your organization's participation and sponsor support for this unprecedented event will also be very beneficial to your organization for raising its image. Use this opportunity and your organization will be more recognized not only in the small Armenian market.

Now we would like to offer you to look through the sponsorship packages and select options more beneficial for your business.

Thank you for your cooperation.

Sincerely,

Advertising Council of Armenia

Advertising Council of Armenia0009, Mashtots Ave. 50a/1, YerevanTel.: 099 300 688E-mail: [email protected]

internationaladvertising festival

Popok Advertising Festival aims to become a strong driving force towards the development of the region's advertising market and bringing it to international level.

In addition, the festival is also pursuing a number of other important goals:

Identify the creators of interesting and creative advertisements in Armenian advertising market, Provide networking opportunities and establish contacts with talented professionals from different countries, Declare Yerevan the host city of annual International Advertising Festival, Organize master classes with participation of internationally recog-nized professionals.

Days & Places

The festival will be held on October 28-30 in different places of Yerevan.

Nominations

The following nominations have been selected for the Festival:

TV advertising Radio advertising Internet advertising Print advertising and Outdoor Marketing efficiency.

Each nomination has a jury composed of international professionals.



About the Festival in brief


About Us

Activities of the Advertising Council of Armenia

The Advertising Council of Armenia has been established through uniting the best Armenian advertising agencies around one idea, that is, to contribute to the self-regulation of Armenian advertising market.

The Council’s achievements include:

In April 2009, we organized the first conference of advertising entitled "The Modern Problems of Advertising", in the framework of which seminars and master classes were conducted by foreign advertising experts Igor Ganzha and Maxim Lazebnik. In October 2009 International Advertising Forum was organized, in the framework of which the advertising professionals from Russia, Bulgaria and Uzbekistan conducted master classes and seminars. It is already 5 years we are organizing the exhibition of winner works of “Cannes Lions” Advertising Festival for educational purposes. We have participated in the process of establishing advertising faculty in the Russian-Armenian (Slavonic) University. The Council members are currently teaching in this faculty. The students of marketing, advertising, PR and psychology depart-ments pass their internships in our member organizations. We regularly participate in Kiev International Advertising Festival, Moscow International Advertising Festival "Red Apple", “Beliy Kvadrat” festival in Minsk, "Golden Drum" festival held in Portorozh (Slovenia). It is already seven years that the Council established a special prize “National Colour in Advertising” which is awarded at Kiev International Advertising Festival, Minsk " Beliy Kvadrat " festival, encouraging the national color in advertising. Council members are regularly invited to various festivals as jury members. Our union is successfully cooperating with various international organizations and associations.

Your participation

Packages prepared for the sponsors

Your participation and support to "Popok" festival will help to hold it at a higher level as well as will greatly promote a positive image of your organization. It will contribute to raising your company’s recognition in the field of profession-als creating international and high-class advertisements. We believe that our mutually beneficial cooperation will contribute to the creation of qualitatively new advertising market in Armenia.

The next pages represent a few ways of participation.Looking forward to productive cooperation.


10 000 000 AMD

General Sponsor AMD 10 000 000:

A special partner award in any nomination, Placement of your organization’s logotype on the certificates accorded to the award winners of the advertising contests, Placement of your organization’s logotype on 7 big external billboard posters and 4 cross street banners, Placement of 2 of your organization’s advertising posters in the opening and award ceremony halls of the festival, Placement of advertising posters with your logotype in the Slavonic University master class hall, Placement of your organization’s logotype in all the blooms during the TV commercials, Placement of your organization’s logotype on the screens in the places where the evening parties during the Festival are held, Announcement of your organization’s name as the general sponsor during the opening and closing ceremonies, press conferences and meetings with mass media Mentioning your organization’s brand in radio commercials, Placement of your organization’s logo as an animated banner on the most frequently visited Armenian websites, Placement of your organization’s logo on the web pages of Advertis-ing Council members. Placement of your organization’s advertising banner on the official website of the Festival, Placement of your organization’s logotype in all the packages given to the participants, Placement of your organization’s logotype in the background banners during the press conferences and newspaper reports Placement of your organization’s logotype and advertisement in the Festival catalogue, Placement of your organization’s logotype in social networks: Facebook, Odnoklassniki 7 invitations to the events, organized in the framework of the festival, accorded to your organization’s employees.


7 000 000 AMD

Sponsor AMD 7 000 000

Placement of your organization’s logotype on 7 big external billboard posters and 4 cross street banners, Placement of 1 of your organization’s advertising posters in the opening and award ceremony halls of the Festival, Placement of advertising posters with your logotype in the Slavonic University master class hall, Placement of your organization’s logotype on the screens in the places where the evening parties during the Festival are held, Announcement of your organization’s name as the sponsor during the opening and closing ceremonies, press conferences and meetings with mass media, Mentioning your organization’s brand in radio commercials, Placement of your organization’s logo as an animated banner on the most frequently visited Armenian websites, Placement of your organization’s logo on the web pages of Advertis-ing Council members, Placement of your organization’s advertising banner on the official website of the Festival, Placement of your organization’s logotype in all the packages given to the participants, Placement of your organization’s logotype and advertisement in the Festival catalogue, 5 invitations to the events, organized in the framework of the Festival, accorded to your organization’s employees.



1 000 000 AMD

Placement of advertising posters with your logotype in the Slavonic University master class hall, Placement of your organization’s logotype and advertisement in the Festival catalogue, Placement of your organization’s advertising banner on the official website of the Festival, 1 invitation to the events, organized in the framework of the Festival, accorded to your organization’s employees.

ATTENTION The options may be negotiated and modified, The above-mentioned prices do not include the VAT.

Contributor AMD 1 000 000/ Non monetary contributions are equally acceptable

Education

Popok international advertising festival