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This presentation will outline new opportunities to tap the full range of resources and activities that supporters can bring to your organization. Social networks and social media, it turns out, are far better at drawing on the connections and creativity of individuals than at extracting capital.
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I am not an ATM machine
Your charity from the donor perspective
2 http://www.flickr.com/photos/thepassivedad/2773118045/
Exhibit AATM machine
3 http://www.flickr.com/photos/vidiot/55244769/
Exhibit BPerson dressed like an ATM machine
4 http://www.flickr.com/photos/bass_nroll/2174234133/
Exhibit CReal people
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Your people are your impact,
and tech can help
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Part IDonors making impact
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8
9
10
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Part IIIs this your message to
donors?
14 http://www.flickr.com/photos/anitagould/2090585096/
“Donate to help us make a difference.”
15 http://www.flickr.com/photos/giantginkgo/49657434/
“You can also help by volunteering.”
16 http://www.flickr.com/photos/rbanks/17632424/
“Help us tell the story of our work.”
17 http://www.flickr.com/photos/clstal/520238651/
“Your actions also make a difference.”
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If so, then you may bemissing an opportunity
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Part IIIThe story of a fundraising
tool
20 http://www.facebook.com/apps/application.php?id=2318966938
21 http://www.washingtonpost.com/
22 http://afine2.wordpress.com/2009/04/22/wash-post-disses-causes-on-facebook/
23 http://beth.typepad.com/
24 http://thinkingaboutmedia.com/2009/04/a-giant-brain-dump/
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ConclusionIf making a difference
throughyour charity looks like this…
26 http://www.flickr.com/photos/hazy_jenius/2268777629/
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Ask the question…How do we put people at the center of our impact?
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The End
Keynote by Peter Deitz