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Numbers, Measurement and Numerical Relationships

p4 statistic no.0001709

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Page 1: p4 statistic no.0001709

Numbers, Measurement and Numerical Relationships

Page 2: p4 statistic no.0001709

In quantitative research, dependent, independent and relevant variables are describe

in numeral form.

Some variables may be easily defined or measured; other are more abstract and difficult

to define.

Slide 2 of 85

Page 3: p4 statistic no.0001709

In quantitative research, dependent, independent and relevant variables are describe

in numeral form.

Some variables may be easily defined or measured; other are more abstract and difficult

to define.

Slide 3 of 85

Page 4: p4 statistic no.0001709

Different measurement use the same numerals (i.e., 1, 2, 3, 4 . . .)But, the numerals carry different information and carry different information and symbolize different phenomena across scales (i.e., 1 = Catholic, 2 = Mormon . . . or 1 = Agree, 2 = Disagree, or 1 = correct, 0 = incorrect)

Slide 4 of 85

Page 5: p4 statistic no.0001709

Different measurement use the same numerals (i.e., 1, 2, 3, 4 . . .)But, the numerals carry different information and carry different information and symbolize different phenomena across scales (i.e., 1 = Catholic, 2 = Mormon . . . or 1 = Agree, 2 = Disagree, or 1 = correct, 0 = incorrect)

Slide 5 of 85

Page 6: p4 statistic no.0001709

Different measurement use the same numerals (i.e., 1, 2, 3, 4 . . .)But, the numerals carry different information and symbolize different phenomena across scales (i.e., 1 = Catholic, 2 = Mormon . . . or 1 = Agree, 2 = Disagree, or 1 = correct, 0 = incorrect)

Slide 6 of 85

Page 7: p4 statistic no.0001709

Different scales of measurement use the same numerals (i.e., 1, 2, 3, 4 . . .)But, the numerals carry different information and symbolize different phenomena across scales

EX:•1 = Catholic, 2 = Mormon . . . •1 = Agree, 2 = Disagree •1 = correct, 0 = incorrect

Slide 7 of 85

Page 8: p4 statistic no.0001709

Different scales of measurement use the same numerals (i.e., 1, 2, 3, 4 . . .)But, the numerals carry different information and symbolize different phenomena across scales (i.e., •1 = Catholic, 2 = Mormon . . . •1 = Agree, 2 = Disagree •1 = correct, 0 = incorrect

Slide 8 of 85

Page 9: p4 statistic no.0001709

Different scales of measurement use the same numerals (i.e., 1, 2, 3, 4 . . .)But, the numerals carry different information and symbolize different phenomena across scales (i.e., •1 = Catholic, 2 = Mormon . . . •1 = Agree, 2 = Disagree •1 = correct, 0 = incorrect

Slide 9 of 85

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The Four Main Types of Measurementthey are:

Nominal (1 = Male, 2 = Female)

Ordinal (1 = Private, 2 = Sergeant, 3 = Lieutenant . . .)

Interval (30OF, 40OF, 50O . . .)

Ratio (0 meters, 10 meters, 100 meters . . .)

Slide 10 of 85

Page 11: p4 statistic no.0001709

•Nominal (1 = Male, 2 = Female)

•Ordinal (1 = Private, 2 = Sergeant, 3 = Lieutenant . . .)

•Interval (30OF, 40OF, 50O . . .)

•Ratio (0 meters, 10 meters, 100 meters . . .)

Slide 11 of 85

Page 12: p4 statistic no.0001709

Nominal (1 = Male, 2 = Female)

Ordinal (1 = Private, 2 = Sergeant, 3 = Lieutenant . . .)

Interval (30OF, 40OF, 50O . . .)

Ratio (0 meters, 10 meters, 100 meters . . .)

Slide 12 of 85

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Nominal (1 = Male, 2 = Female)

Ordinal (1 = Private, 2 = Sergeant, 3 = Lieutenant . . .)

Interval (30OF, 40OF, 50O . . .)

Ratio (0 meters, 10 meters, 100 meters . . .)

Slide 13 of 85

Page 14: p4 statistic no.0001709

Nominal (1 = Male, 2 = Female)

Ordinal (1 = Private, 2 = Sergeant, 3 = Lieutenant )

Interval (30OF, 40OF, 50O . . .)

Ratio (0 meters, 10 meters, 100 meters . . .)

Slide 14 of 85

Page 15: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Slide 15 of 85

Page 16: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Nominal scales use numbers as replacements for names.

Slide 16 of 85

Page 17: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Nominal scales use numbers as replacements for names.1 = American

Slide 17 of 85

Page 18: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Nominal scales use numbers as replacements for names.1 = American

2 = Canadian

Slide 18 of 85

Page 19: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Nominal scales use numbers as replacements for names.1 = American

2 = Canadian

3 = Mexican

Slide 19 of 85

Page 20: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Nominal scales use numbers as replacements for names.1 = American

2 = Canadian

3 = Mexican

Data Set

Slide 20 of 85

Page 21: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Nominal scales use numbers as replacements for names.1 = American

2 = Canadian

3 = Mexican

Data Set

Slide 21 of 85

Page 22: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Nominal scales use numbers as replacements for names.1 = American

2 = Canadian

3 = Mexican

Data Set

Slide 22 of 85

Page 23: p4 statistic no.0001709

Nominal

Nominal scales use numbers as replacements for names.1 = American

2 = Canadian

3 = Mexican

Data Set

Slide 23 of 85

Page 24: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Nominal scales use numbers as replacements for names.1 = American

2 = Canadian

3 = Mexican

Data Set

Slide 24 of 85

Page 25: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

The root of the term “nominal” is “nom” meaning “name”.

Slide 25 of 85

Page 26: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Nominal scales •assume no quantity of the attribute.

Slide 26 of 85

Page 27: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Nominal scales •assume no quantity of the attribute.

1 = American

2 = Canadian

Slide 27 of 85

Page 28: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Nominal scales •assume no quantity of the attribute.

1 is not more than 2 and2 is not less than 1 in this context 1 is not more than 2 and2 is not less than 1 in this context

1 = American

2 = Canadian

Slide 28 of 85

Page 29: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Nominal scales •assume no quantity of the attribute.•has no particular interval

Slide 29 of 85

Page 30: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Nominal scales •assume no quantity of the attribute.•has no particular interval

1 and 2 and 3 are not equal intervals because there is no quantity involved.1 and 2 and 3 are not equal intervals because there is no quantity involved.

1 = American2 = Canadian3 = Mexican

Slide 30 of 85

Page 31: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Nominal scales •assume no quantity of the attribute.•has no particular interval.•has no zero or starting point.

Slide 31 of 85

Page 32: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Nominal scales •assume no quantity of the attribute.•has no particular interval.•has no zero or starting point.

1 = American2 = Canadian3 = Mexican

Slide 32 of 85

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Nominal, Ordinal, Interval, Ratio

Nominal scales •assume no quantity of the attribute.•has no particular interval.•has no zero or starting point.

Because there is no quantity involved there is no such thing as a zero point (ie., complete absence of nationality).

Because there is no quantity involved there is no such thing as a zero point (ie., complete absence of nationality).

1 = American2 = Canadian3 = Mexican

Slide 33 of 85

Page 34: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Slide 34 of 85

Page 35: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales use numbers to represent relative amounts of an attribute.

Slide 35 of 85

Page 36: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales use numbers to represent relative amounts of an attribute.

Private1

Corporal2

Sargent3

Lieutenant4

Major5

Colonel6

General7

Slide 36 of 85

Page 37: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales use numbers to represent relative amounts of an attribute.

Private1

Corporal2

Sargent3

Lieutenant4

Major5

Colonel6

General7

Relative Amount of Authority

Slide 37 of 85

Page 38: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales use numbers to represent relative amounts of an attribute.

Page 39: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales use numbers to represent relative amounts of an attribute.

Slide 39 of 85

Page 40: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales use numbers to represent relative amounts of an attribute.

3rd Place15’ 2”

2nd Place16’ 1”

1st Place16’ 3”

Relative in terms of PLACEMENT (1st, 2nd, & 3rd) Slide 40 of 85

Page 41: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales use numbers to represent relative amounts of an attribute.

3rd Place15’ 2”

2nd Place16’ 1”

1st Place16’ 3”

Relative in terms of PLACEMENT (1st, 2nd, & 3rd) Slide 41 of 85

Page 42: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales •assume quantity of the attribute.

Slide 42 of 85

Page 43: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales •assume quantity of the attribute.

Lieutenant4

Colonel6

A colonel has more authority than a LieutenantA colonel has more authority than a Lieutenant

Slide 43 of 85

Page 44: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales •assume quantity of the attribute.

1st place is higher than 3rd place1st place is higher than 3rd place

3rd Place

1st Place

Slide 44 of 85

Page 45: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales •assume quantity of the attribute.•do not have equal intervals.

Slide 45 of 85

Page 46: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales •assume quantity of the attribute.•do not have equal intervals.

3rd Place15’ 2”

2nd Place16’ 1”

Slide 46 of 85

Page 47: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales •assume quantity of the attribute.•do not have equal intervals.

The distance between 3rd and 2nd place (11”) is not the same interval as the distance between 2nd and 1st place (1”)

The distance between 3rd and 2nd place (11”) is not the same interval as the distance between 2nd and 1st place (1”)

3rd Place15’ 2”

2nd Place16’ 1”

Slide 47 of 85

Page 48: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales •assume quantity of the attribute.•do not have equal intervals.

3rd Place15’ 2”

2nd Place16’ 1”

1st Place16’ 3”

Slide 48 of 85

Page 49: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales •assume quantity of the attribute.•do not have equal intervals.

The distance between 3rd and 2nd place (11”) is not the same interval as the distance between 2nd and 1st place (1”)

The distance between 3rd and 2nd place (11”) is not the same interval as the distance between 2nd and 1st place (1”)

3rd Place15’ 2”

2nd Place16’ 1”

1st Place16’ 3”

Slide 49 of 85

Page 50: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales •assume quantity of the attribute.•do not have equal intervals.

The distance between 3rd and 2nd place (11”) is not the same interval as the distance between 2nd and 1st place (1”)

The distance between 3rd and 2nd place (11”) is not the same interval as the distance between 2nd and 1st place (1”)

3rd Place15’ 2”

3rd Place15’ 2”

2nd Place16’ 1”

2nd Place16’ 1”

1st Place16’ 3”

1st Place16’ 3”

A higher number only represents

more of the attribute than a lower number,

Slide 50 of 85

Page 51: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales •assume quantity of the attribute.•do not have equal intervals.

The distance between 3rd and 2nd place (11”) is not the same interval as the distance between 2nd and 1st place (1”)

The distance between 3rd and 2nd place (11”) is not the same interval as the distance between 2nd and 1st place (1”)

3rd Place15’ 2”

3rd Place15’ 2”

2nd Place16’ 1”

2nd Place16’ 1”

1st Place16’ 3”

1st Place16’ 3”

. . . but how much more is

undefined.

Slide 51 of 85

Page 52: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales •assume quantity of the attribute.•do not have equal intervals.

The distance between 3rd and 2nd place (11”) is not the same interval as the distance between 2nd and 1st place (1”)

The distance between 3rd and 2nd place (11”) is not the same interval as the distance between 2nd and 1st place (1”)

3rd Place15’ 2”

3rd Place15’ 2”

2nd Place16’ 1”

2nd Place16’ 1”

1st Place16’ 3”

1st Place16’ 3”

The difference between points

on the scale varies from

point to point

Slide 52 of 85

Page 53: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales •assume quantity of the attribute.•do not have equal intervals.•may have an arbitrary zero or starting point.

Slide 53 of 85

Page 54: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales •assume quantity of the attribute.•do not have equal intervals.•may have an arbitrary zero or starting point.

O Completely DisagreeO Mostly Disagree

O Mostly AgreeO Completely Agree

Slide 54 of 85

Page 55: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales •assume quantity of the attribute.•do not have equal intervals.•may have an arbitrary zero or starting point.

O Completely DisagreeO Mostly Disagree

O Mostly AgreeO Completely Agree

Slide 55 of 85

Page 56: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales •assume quantity of the attribute.•do not have equal intervals.•may have an arbitrary zero or starting point.

Slide 56 of 85

Page 57: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales •assume quantity of the attribute.•do not have equal intervals.•may have an arbitrary zero or starting point.

O Not at AllO Very Little

O SomewhatO Quite a Bit

Slide 57 of 85

Page 58: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales •assume quantity of the attribute.•do not have equal intervals.•may have an arbitrary zero or starting point.

O Not at AllO Very Little

O SomewhatO Quite a Bit

Slide 58 of 85

Page 59: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales •assume quantity of the attribute.•do not have equal intervals.•may have an arbitrary zero or starting point.

Slide 59 of 85

Page 60: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales •assume quantity of the attribute.•do not have equal intervals.•may have an arbitrary zero or starting point.

O Not ImportantO Slightly Important

O Somewhat ImportantO Very Important

Slide 60 of 85

Page 61: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Ordinal scales •assume quantity of the attribute.•do not have equal intervals.•may have an arbitrary zero or starting point.

O Not ImportantO Slightly Important

O Somewhat ImportantO Very Important

Slide 61 of 85

Page 62: p4 statistic no.0001709

Important Point

Slide 62 of 85

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Important Point

Numbers on an ordinal scale are limited in the information they carry (i.e., no equal intervals,

no zero point)

Slide 63 of 85

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Interesting Note

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Interesting Note

Technically, numbers on an ordinal scale cannot be added or subtracted.

Slide 65 of 85

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Interesting Note

Technically, numbers on an ordinal scale cannot be added or subtracted.

(but we frequently do it anyway !)

Slide 66 of 85

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Ordinal Numbers in a Data Set

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Ordinal Numbers in a Data Set

Student Nationality Place Test Scores

1 3 3 32

2 1 5 28

3 3 2 33

4 2 6 27

5 1 1 34

6 2 4 31

Data Set

Slide 68 of 85

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Ordinal Numbers in a Data Set

Student Nationality Place Test Scores

1 3 3 32

2 1 5 28

3 3 2 33

4 2 6 27

5 1 1 34

6 2 4 31

Data Set

Slide 69 of 85

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Ordinal Numbers in a Data Set

Student Nationality Place Test Scores

1 3 3 32

2 1 5 28

3 3 2 33

4 2 6 27

5 1 1 34

6 2 4 31

Data Set

Nominal

Slide 70 of 85

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Ordinal Numbers in a Data Set

Student Nationality Place Test Scores

1 3 3 32

2 1 5 28

3 3 2 33

4 2 6 27

5 1 1 34

6 2 4 31

Data Set

OrdinalNominal

Slide 71 of 85

Page 72: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Slide 72 of 85

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Nominal, Ordinal, Interval, Ratio

Interval scales •assume quantity of the attribute.

Slide 73 of 85

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Nominal, Ordinal, Interval, Ratio

Interval scales •assume quantity of the attribute.

Temperature

Slide 74 of 85

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Nominal, Ordinal, Interval, Ratio

Interval scales •assume quantity of the attribute.•have equal intervals.

Slide 75 of 85

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Nominal, Ordinal, Interval, Ratio

Interval scales •assume quantity of the attribute.•have equal intervals.

Slide 76 of 85

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Nominal, Ordinal, Interval, Ratio

Interval scales •assume quantity of the attribute.•have equal intervals.

40o - 41o

100o - 101o

70o - 71o

Slide 77 of 85

Page 78: p4 statistic no.0001709

Nominal, Ordinal, Interval, Ratio

Interval scales •assume quantity of the attribute.•have equal intervals.

40o - 41o

100o - 101o

70o - 71o

Each set of readings are the same distance apart: 1o

Slide 78 of 85

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Nominal, Ordinal, Interval, Ratio

Interval scales •assume quantity of the attribute.•have equal intervals.•may have an arbitrary zero or starting point.

Slide 79 of 85

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Technically, numbers on an interval scale can be added and subtracted

Slide 80 of 85

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Technically, numbers on an interval scale can be added and subtracted

70o

Slide 81 of 85

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Technically, numbers on an interval scale can be added and subtracted

100o

70o

Slide 82 of 85

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Technically, numbers on an interval scale can be added and subtracted

100o

70o

100o is 30o more (+) than 70o

Slide 83 of 85

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Technically, numbers on an interval scale can be added and subtracted

100o

70o

100o is 30o more (+) than 70o

70o is 30o less (-) than 100o

Slide 84 of 85

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Technically, numbers on an interval scale can be added and subtracted but not divided and multiplied.

Slide 85 of 85

Page 86: p4 statistic no.0001709

Technically, numbers on an interval scale can be added and subtracted but not divided and multiplied.

100o

50o

Slide 86 of 85

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Technically, numbers on an interval scale can be added and subtracted but not divided and multiplied.

100o

50oAnd 50o is NOT half (/) as hot as 100o

100o is NOT twice (x) as hot as 50o

Slide 87 of 85

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Technically, numbers on an interval scale can be added and subtracted but not divided and multiplied.

100o 100o

50o50oAnd 50o is NOT half (/) as hot as 100o

But 100o is NOT twice (x) as hot as 50o

But many do so anyways

Slide 88 of 85

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Interval Numbers in a Data Set

Slide 89 of 85

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Interval Numbers in a Data Set

Student Nationality Place Test Scores

1 3 3 32

2 1 5 28

3 3 2 33

4 2 6 27

5 1 1 34

6 2 4 31

Data Set

Slide 90 of 85

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Interval Numbers in a Data Set

Student Nationality Place Test Scores

1 3 3 32

2 1 5 28

3 3 2 33

4 2 6 27

5 1 1 34

6 2 4 31

Data Set

OrdinalNominal Interval

Slide 91 of 85

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Interval Numbers in a Data Set

Student Nationality Place Test Scores

1 3 3 32

2 1 5 28

3 3 2 33

4 2 6 27

5 1 1 34

6 2 4 31

Data Set

OrdinalNominal Interval

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Nominal, Ordinal, Interval, Ratio

Slide 93 of 85

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Nominal, Ordinal, Interval, Ratio

Ratio scales •assume quantity of the attribute.

Slide 94 of 85

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Nominal, Ordinal, Interval, Ratio

Ratio scales •assume quantity of the attribute.

Slide 95 of 85

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Nominal, Ordinal, Interval, Ratio

Ratio scales •assume quantity of the attribute.

6’5” 5’4”5’3” 6’4” 5’11”5’10”

Slide 96 of 85

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Nominal, Ordinal, Interval, Ratio

Ratio scales •assume quantity of the attribute.•have equal intervals.

6’5” 5’4”5’3” 6’4” 5’11”5’10”

Slide 97 of 85

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Nominal, Ordinal, Interval, Ratio

Ratio scales •assume quantity of the attribute.•have equal intervals.

6’5” 5’4”5’3” 6’4” 5’11”5’10”

Every inch represents a unit of measure that is the same across all inches

Every inch represents a unit of measure that is the same across all inches Slide 98 of 85

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Nominal, Ordinal, Interval, Ratio

Ratio scales •assume quantity of the attribute.•have equal intervals.

6’5” 5’4”5’3” 6’4” 5’11”5’10”

With the interval nature of the data, you can say that player 4 (blue team) is 6 inches taller than Player 19 (yellow team)

With the interval nature of the data, you can say that player 4 (blue team) is 6 inches taller than Player 19 (yellow team)Slide 99 of 85

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Nominal, Ordinal, Interval, Ratio

Ratio scales •assume quantity of the attribute.•have equal intervals.•has a zero or starting point.

6’5” 5’4”5’3” 6’4” 5’11”5’10”

With a zero starting point (0’0”) you can say that player 6 (blue team) is 4/5 the size of player 4 (blue team)

With a zero starting point (0’0”) you can say that player 6 (blue team) is 4/5 the size of player 4 (blue team) Slide 100 of 85

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Ratio Numbers in a Data Set

Slide 101 of 85

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Ratio Numbers in a Data Set

Student Nationality Place Test Scores

Height

1 3 3 32 5’2”

2 1 5 28 6’3”

3 3 2 33 6’0”

4 2 6 27 5’8”

5 1 1 34 6’1”

6 2 4 31 5’5”

Data Set

OrdinalNominal Interval

Slide 102 of 85

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Ratio Numbers in a Data Set

Student Nationality Place Test Scores

Height

1 3 3 32 5’2”

2 1 5 28 6’3”

3 3 2 33 6’0”

4 2 6 27 5’8”

5 1 1 34 6’1”

6 2 4 31 5’5”

Data Set

OrdinalNominal Interval Ratio

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Important Point

Slide 104 of 85

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Important Point

Numbers on a ratio scale •carry more information than the same numbers on an interval or ordinal scale.•can be – added, – subtracted, – multiplied, or – divided.

Slide 105 of 85

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Important Point

Numbers on a ratio scale •carry more information than the same numbers on an interval or ordinal scale.

Slide 106 of 85

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Important Point

Numbers on a ratio scale •carry more information than the same numbers on an interval or ordinal scale.•can be – added, – subtracted, – multiplied, or – divided.

Slide 107 of 85

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Two more Important Points

Slide 108 of 85

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Two more Important Points

1. More adequate scales can be easily converted to less adequate scales.

2. Most statistical programs will treat interval and ratio data the same.

Ratio - - - > Interval - - - > Ordinal - - - > Nominal

Slide 109 of 85

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Two more Important Points

1. More adequate scales can be easily converted to less adequate scales.

2. Most statistical programs will treat interval and ratio data the same.

Ratio - - - > Interval - - - > Ordinal - - - > Nominal

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ASSESSMENT AND ANALYSIS

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Assessment and Analysis…

The type of assessment measures determinants both the extent to which the data can be compared and the type of statistical analyses that can ba applied to these comparisons.

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Metric measures

• Allow the full range of mathematical procedures to be applied.

• These categories are measured by the percent that complete the task, how long it takes to complete the tasks, ratios of success to failure to complete the task, time spent on errors, the number of errors, rating scale of satisfactions, number of times user seems frustrated, etc

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• Metric measure

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Non-Metric Measure

• Non Metric variables are intrinsic

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• Metric variables have numbers associated with them. For example: Team Members in a Call Center can be evaluated by how many calls they take per day. How many minutes they spend on average on those calls. The difficulty level of the calls they took, etc. Non Metric variables are intrinsic. The weather can affect an outdoor wedding, that is a non metric variable. In the record business, the non metric variable of illegal downloads affects the bottom line for the record producer. In this case the number of downloads is an unknown.

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Methods of Statistical Analysis

Parametrico Parametric methods deal with the estimation of

population parameters (like the mean).

Non-parametrico non-parametric are distribution free methods.

They rely on ordering (ranking) of observations.

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If data is normally distributed then you can apply parametric tests that compare the means among the groups and if data is not normally distributed then you can apply non parametric test that compare the median among the groups.

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“Unfamiliar Words”

• Statistical Analyses• Metric Data• Data Analysis• Variables – The characteristic that is being

studied.• Inferential Techniques

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• Interval Point

• Histogram

• Scattergram

• Probability

• Correlation Matrix

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What is (M)

• “M” is means “means of data, scores”• expresses the mean difference between two

groups in standard deviation units.• Is a qualitative measure describing the

characteristic of a population and therefore, it is a parameter.

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Formula:

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Means formula

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What is (SD)

• means Standard Deviation• is a widely used measurement of variability or

diversity used instatistics and probability theory. It shows how much variation or "dispersion" there is from the "average" (mean, or expected/budgeted value).

• standard deviation of a statistical population, data set, orprobability distribution is the square root of its variance.

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Formula:

Standard Deviation formula

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Correlation and Regression Analysis

• Correlation and regression analysis are related in the sense that both deal with relationships among variables. The correlation coefficient is a measure of linear association between two variables. Values of thecorrelation coefficient are always between -1 and +1.

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Chi-square Statistic

• A measurement of how expectations compare to results. The data used in calculating a chi square statistic must be random, raw, mutually exclusive, drawn from independent variables and be drawn from a large enough sample.

• A statistical test used to compare expected data with what we collected.(collected vs. expected no.s)

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Formula:

chi-square formula

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Thank Youfor

Listening

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