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www.OwnAmericanDream.comFractional ownership platform, Final Day (5)
Team:
Pavel Bespalko Andrey Prihodko
Denis LepekhaAshish Mehta
Andrey Kravtsov
Customers
interviewed
Customers
surveyed
Website hits
in 24h
Registered
customers
41 116 1000+ 15
Day 1
BIG IDEA - Rent-A-Thing, peer to peer general rental platform.
(Boiling the ocean, one slide at a time)
Business Canvas – Day 1
Day 1 – Valuable Feedback
Day 1
• Narrowed to b2b, construction industry rental platform
Result:
GREAT FAIL (nobody cares)
Day 1
• Narrowed to b2b, construction industry rental platform
• Great Fail (nobody cares)
Lessons learned:• Don’t boil the ocean • Narrow the scope
Big Idea – GTFO (building)
Day 2
• Day 2• BIG IDEA. Pivot – c2c, fractional ownership of
sporting goods.
• Got out of the building, spoke to customers.
• Great Fail (nobody cares)
And speak to customers
Day 3
• Day 3• BIGGER IDEA. Pivot – fractional ownership of luxury goods – cars, boats,
airplanes.
• Got out of the building, spoke to customers.
• GREAT SUCCESS (somebody cares)
• BIGGEST IDEA – American dream is a German car !
• Narrowed scope to exotic cars (Porsche, Lamborghini etc)
• Launched MVP – OwnAmericanDream.com
BUILDING
OwnAmericanDream.com is LIVE
Day 4
• Day 4• GREAT SUCCESS – 1000+ visitors, 15 sign-ups
Next Steps
• Continue to develop the revenue model
• Continue to refine cost structure
• Develop metrics that matter
• Generate additional leads
• Reach out to more channels and partners
FINALLY:GTFO building!
BIG IDEA: How to share $100K?