Opportunity is Knocking: Social Media, NewTechnology and Knowledge Mobilization

Photo: Peter Levesque © 2009

Presentation byPeter Levesque,Knowledge Mobilization Worksto Curriculum Services CanadaToronto, CanadaOctober 23, 2009

Curriculum Services Canada

Building on an historic foundation, how does CSC move forward?

How does social media &new technology

change thegame?

What does leadership look like?

Photo: Peter Levesque © 2009

Published 199995 Theses

Markets are conversations.

Markets consist of humanbeings, not demographic

sectors.

Hyperlinks subvert hierarchy.

We are waking up and linkingto each other. We are

watching. But we are notwaiting.

Published 2009

Core Value of Net Generation:

InterdependenceCore Norms of Net Generation:

FreedomCustomization

ScrutinyIntegrity

CollaborationEntertainment

SpeedInnovation

Photo: Peter Levesque © 2009

Social MediaOpen AccessCrowd SourcingCreative CommonsLifelong LearningMashable ContentConstant Connections

Are they running TO or away from

Social Media &New Technology?

Much ofwhat is foundon YouTube

can bedescribed as“people and

pet tricks”.

However, itis also used

foreducation,

resourcesharing,

professionallearning &

fundraising.

BBC YouTube Video of results of the Cassini Titan Radar mapper.

Views on Oct 12, 2009:321,621 - Significantly more than all citations of all published papers

Real conversationswith real people.But what about content?

Linking colleagues

Network growth

Immediate Feedback

NationalAssociationfor theEducation ofYoungChildrenFounded in1926, NAEYCis the world'slargestorganizationworking onbehalf ofyoung childrenwith nearly90,000members

BJ FoggThe key to success hasn’t beenmy expertise or teaching style.Instead, the successes comefrom giving motivated studentsexcellent resources.

CSC: the roleof the educatorshould be tofacilitate criticalthinking anddialogue aboutthe informationthey haveaccess to, topush thembeyond theinformation

Easy link to new products

Easy connection to people who connect to me

Multiply the effect of followers by including their followers

Conversations aboutcurriculum arehappening in real time.

How best to bring theEXCELLENCE of CSCto influence directionand trends?

At first glance it looks like a mess!Too much noise, too many people, too much nonsense.

But wait, what if we use thisaccess, speed,customization, storage, andcollective intelligencestrategically?

Pick andchoosewhat worksfor YOURJob,Team,Profession,Organization,Initiative,Experiment,Etc.

Monetization +

24/7/365 Access

Crowd Sourcing

Go-To Standard

Turn the pillars into“streams” of activityand sources ofmonetization.

The “brand” of CSCis Excellence -link to the newinterdependent ethicto build more value. Photo: Peter Levesque © 2009

Leadership?

Conversations?

Tools?Outcomes?

DISCUSSION

Photo: Caitlin Levesque © 2009