Opening up Europe: Strategy and

The Added Value of Collaborations

Lisa Marie Blaschke

EDEN Vice-President, Fellow

Carl von Ossietzky Universität Oldenburg

2

In general, ODL institutions have not

played a leadership role in either the OER

movement or in developing

MOOCs…Open universities have yet to

adopt and appropriate these emerging

options.

- COL President & CEO, Asha Kanwar

http://oasis.col.org/bitstream/handle/11599/2293/2016_KanwarA_VC-Roundtable-Intro-

Malaysia_Transcript.pdf?sequence=3&isAllowed=y

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Teams of learning designers,

SMES, visual designers, and

programmers to create OER; in-

house champions and

workshops Results: Increased number of

OER; increased awareness; more use

of open access publishing

(OpenLibrary and AU Press)

Goal: Lower costs and

speed up course delivery

Mission: …removal of barriers that restrict access to and success in university-level study and

to increasing equality of educational opportunity for adult learners worldwide.

Home of COL/UNESCO

Chair of OER

Benefits: More faculty

collaboration (in and out of

institution), less dependency

on commercial publishers,

more student-created OER

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Results: 700+ courses transitioned

to OER; over 10 million USD in

annual text-book cost savings

Benefits: Cost savings for

students; more learner-

centered curriculumTeam approach with

instructional designers,

library personnel, management,

faculty.

Mission: …improving the lives of adult learners; core values: Students first, accountability,

diversity, integrity, excellence, innovation and respect

Winner of OEC 2015

President’s Award

Goal: Reduce textbook costs for

over 84,000 students

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Results: Well-defined OER policy and

positioning; 1,000+ learners converted annually;

greater brand impact and increased income

First place in Open Courseware

Provider League Table

Focus on adding value across

the value chain; defining

specific KPI measurements on

conversion, brand impact,

assets, and income

Benefits: Increased access;

growing use and re-use of

media assets; new

partnerships, business and

process models; more

academic and business

research opportunities

Goal: Expand OUUK market reach and OER

production; opportunity for disruptive

innovation

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Mission

Sustainability

and Flexibility

Value Added

Strategy

CONTEXT

What Else in Common?

7https://commons.wikimedia.org/wiki/File:Wikimedia_Community_Logo-Mayflower_search.svg

In general, ODL institutions have not

played a leadership role in either the

OER movement or in developing

MOOCs…Open universities have yet

to adopt and appropriate these

emerging options.

- COL President & CEO, Asha Kanwar

Awareness and Promotion

8

Through collaborations and partnerships

https://www.flickr.com/photos/86530412@N02/7975205041/

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Mission

Sustainability

and Flexibility

Value Added

Strategy

CONTEXT

OEC and EDEN Partnership

EDEN Mission

• Support endeavors to modernize education in

Europe

• Recognize excellence – EDEN Fellows and

Best Research Paper Awards

• Network and collaborate, facilitate knowledge

and practice exchange

• Improve understanding amongst professionals

in distance and e-learning

• Promote policy and practice across the whole

of Europe and beyond

• Curate, preserve, and disseminate the

European legacy of ODL expertise and

experience10 /14www.eden-online.org

Members:

Institutions, Individuals, Networks

• 174 institutional members

• Over 1000 members in the

Network of Academics and

Professionals (NAP) forum

• 30 European or national

networks

• 413 institutions represented

from 51 countries within and

outside of Europe

4/14

Strategy: Extending the Reach

• New communication

channels for increasing

awareness

• Networks for creating new

partnerships and alliances

• Coalition of contribution

to EU programs, policies,

and projects

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Added Value for OEC-EDEN

Stakeholders

13

• Connecting with other institutions,

researchers, and academics

• Providing networks and platforms

for:

– Developing policy and standards of

excellence

– Sharing best practices, strategies, and

models of openness

– Promoting success stories and

awareness

Paths to Opening Up Europe

• Promoting the value of openness and broadcasting

successes

• Creating platforms for dialogues around research and

practice, models and strategies – and making these

available and accessible

• Maximizing the potential of alliances/partnerships

across sectors and disciplines

14https://commons.wikimedia.org/wiki/File:2010_07_16140_5637_Tai

tung_City,_Walking_paths.JPG

Thank You!

15Alan Levine, https://flic.kr/p/i6cpkf

Value Chain in Higher Education

16Pathak,V., & Pathak,K. (2010). Reconfiguring the higher education value chain. Management in Education, 24(4), 166-171.

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EDEN’s EU projects

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