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2011 Planning Panel

Dear Colleague,

I’m pleased to announce our upcoming Nursing Management Congress2011— hosted in the fabulous city of Las Vegas, October 24-28, 2011, at thebeautiful Paris Hotel. Sponsored by Wolters Kluwer Health | LippincottWilliams & Wilkins, publisher of Nursing Management journal, Congress2011is today’s leading conference for new, seasoned, and aspiring nurse managers.

The 2011 planning committee, charged by some of the top managementexperts in healthcare today, has worked energetically to create a programspecifically for today’s nurse managers. Don’t miss the opportunity to hearstellar speakers and experts in the field of healthcare management.This year’s dynamic workshops, plenary and breakout sessions include…

• Putting the Pieces Together: Critical Thinking, Clinical Judgment,and Patient Safety

• Evidence-Based Practice: Stories from the Real World• Coaching High Performers: Succession Planning• Maximizing the Use of Health Information Technology at the Bedside

Don't miss this year’s Keynote Speaker Tim Porter O’Grady, who will present“Reforming and Transforming Healthcare Leadership: New Principles forThriving in a Challenging Age for Healthcare.” The information in this sessionwill lay a basis for further exploration and discussion by today’s leaders, as itrelates to your own specific role and your leadership in team development asyou write a script for the future.

We understand that schedules can be hectic, and being away from work isnever easy! But we sincerely hope you’ll clear your calendar to join us fora few days of dynamic program content that will highlight the issues andtrends facing today’s nurse leaders.

I look forward to seeing you in Las Vegas!

Richard T. Hader, RN, PhD, FAAN, CHE, CNA, CPHQNursing Management Congress ChairpersonEditor-in-Chief, Nursing Management journalWolters Kluwer Health | Lippincott Williams & WilkinsSenior Vice President and Chief Nurse ExecutiveMeridian Health System, Wall, NJ

Conference ChairpersonRichard T. Hader, RN, PhD,FAAN, CHE, CNA, CPHQEditor-in-Chief,Nursing Management journalSenior Vice President andChief Nurse ExecutiveMeridian Health System,Wall, NJ

Sean Clarke, RN, PhD, FAANRBCChair in CardiovascularNursing ResearchUniversity of Toronto &University Health NetworkLawrence S. BloombergFaculty of NursingUniversity of TorontoToronto,Ontario, Canada

Jeff Doucette, MS, RN, CEN,FACHE, NEA-BCVicePresident, Emergency ServicesBon Secours Health SystemHampton Roads,VA

Kirsten Drake,MSN, RN,OCN, NEA-BCDirector Med/Surg,Renal/Oncology ServicesHarrisMethodist FortWorthHospitalFort Worth, TX

Karen Innocent,MS, CMSRN,APRN,BC, CRNPOperational Director, ContinuingEducation and ConferencesWolters Kluwer HealthLippincott Williams &WilkinsAmbler, PA

Rosanne Raso, RN,MS, NEASenior Vice President, NursingLutheran Medical CenterBrooklyn, NY

Janet S. Thomas,MS, RN-BCContinuing Education ManagerWolters Kluwer HealthLippincott Williams &WilkinsAmbler, PA

Kathleen M.White, RN, PhD,CEA-BC, FAANAssociate Professor and Director, Mastersand Doctor of Nursing Practice ProgramsThe Johns Hopkins UniversitySchool of NursingBaltimore, MD

Anne Woods,MSN, RN,CRNP,ANP-BCChief Nursing OfficerPublisher, American Journalof Nursing (AJN)Wolters Kluwer HealthLippincott Williams &WilkinsAmbler, PA

The Conference for Excellence in Nursing Leadership®

2011 Program Schedule

Register online atNMCongress.com 3

Pre-Conference Workshops

Monday, October 24, andTuesday, October 25

8:00 am – 4:30 pm

010 New Manager Intensive:2-Day CoursePamela Hunt, BS, MSN, RNVice President of Patient Services andChief Nursing Executive, The Indiana Heartand Vascular Hospital, Indianapolis, IN

Shelley Cohen, RN, MSN, CENEducator and Consultant, Health ResourcesUnlimited, Hohenwald, TN

This powerful 2-day workshop providesthe fundamental tools for success as anew nurse manager. From interviewingnew hires to confronting workplaceconflict, we’ll offer realistic approachesto the daily challenges of leadership.Learn how to calculate and justify thestaff, equipment, and supplies that youneed to keep your department providingquality care. Additionally, learn toevaluate the feasibility of a new serviceline. This session’s supportive andinteractive environment will empoweryou with resources you can implementimmediately upon return to yourorganization. Come network with agroup of peers who truly understandyour situation, and leave with knowledgeto work with the rookies.

Tuesday, October 25

8:00 am – 4:30 pm

020 NE/NEA Prep CourseVicki D. Lachman, PhD, APRN, MBEClinical Associate ProfessorDrexel University, Philadelphia, PA

Today’s nurse executives and managersare expected to maintain competency intheir roles. Certification as an NE/NEA isone way to ensure these individuals havean understanding of management theoryand its practical application. This one-day course overviews key issues that willbe tested on the ANCC exam for nurseexecutives, including effective delivery ofcare; legal, regulatory, and ethical issues;healthcare economics; professionalpractice; quality management; andorganizational leadership. Participantswill also have an opportunity to learntest-taking skills and take practice tests.

8:00 am – 11:30 am

030 Managing Performancein Today’sWorkplaceJo Manion, RN, PhD, NEA-BC, FAANOwner and Senior ConsultantManion & Associates, Oviedo, FL

Managing performance is a criticalstrategy for leaders trying to create apositive workplace. Even in the face ofworkforce shortages, inadequate orunacceptable performance can’t betolerated or it creates a downwardperformance spiral that’s increasinglydifficult to reverse. This workshopexplores several key issues ofperformance management, includinggiving difficult feedback, using a positivediscipline approach, and addressingbullying behavior.

1:00 pm - 4:30 pm

040 A New Day Dawning:Recalibrating the Role of NurseLeaders with Healthcare ReformSharon Cox, BSN, MSNFounder and Principal ConsultantCox & Associates, Brentwood, TN

Tim Porter-O’Grady, DM, EdD, ScD(h),FAAN, Senior Partner, Tim Porter-O’GradyAssociates, Inc., Atlanta, GA, AssociateProfessor, Leadership Scholar, Arizona StateUniversity Phoenix, AZ, Visiting Professor,University of Maryland, Baltimore, MD

The complexities and transformationalnature of healthcare reform are enoughto leave nurse leaders glazed over andbreathless. The two-fold design of thispre-conference workshop providesan overview of the dramatic changes,reforms, and opportunities, whilealso offering proactive strategies forresponding to this far-reaching legislation.If you’ve ever asked what will be differentin the next few years and what you needto do differently to be ready, then thisinteractive session is for you. You’ll leavewith practical ideas for next-day use soyou’re well equipped for your pivotalrole in this new day.

Tuesday, October 25

5:00 pm – 5:30 pm

ChairpersonWelcome/NursingManagement 2011VisionaryLeader Award Presentation

5:30 pm – 6:30 pm

Opening Session

101 Undoing theWorst AdviceYou’ve Ever Been GivenJeff Doucette, RN, MS, CEN, FACHE,NEA-BC, Vice President, EmergencyServices, Bon SecoursHampton RoadsHealth System,Suffolk, VA

We’ve all beentold things like“You have todevelop yourweaknesses,”“You should never play favorites,” and“You should treat everyone the way youwant to be treated.” Even reading some ofthese, you might be thinking, well, what’swrong with all that advice? What’s wrongis that it’s keeping you from reachingyour leadership potential! This high-energy session will undue the bad adviceyou’ve been hearing for years, help youidentify and leverage your strengths, andteach you some new tricks. Learn how tomaximize the process of becoming thetransformational leader you aspire to be!

6:30 pm – 8:30 pm

102 Grand Opening Exhibits/Posters andWelcome ReceptionLearn about the latest productsand technologies, view the posterpresentations, and network withvendors and colleagues. Refreshmentswill be served.

Wednesday, October 26

8:00 am – 9:00 am

Exhibits Open/ContinentalBreakfast Provided in Exhibit Hall

9:00 am – 10:00 am

Keynote Address

103 Reforming andTransforming HealthcareLeadership: New Principles forThriving in a Challenging Agefor HealthcareTim Porter-O’Grady,DM, EdD, ScD(h),FAAN, SeniorPartner, TimPorter-O’GradyAssociates, Inc.,Atlanta, GA,Associate Professor,Leadership Scholar,Arizona State University Phoenix, AZ,Visiting Professor, University of Maryland,Baltimore, MD

Healthcare is on the advent of a uniqueand challenging, yet exciting,opportunity within the context oftransformation. The framework forchange challenges the leader andcaregiver to undertake major shifts inboth role and function. Insight andunderstanding about the context andcontent of that future will be necessaryfrom all leaders. This session specificallyand practically addresses the leader’sresponse to healthcare changes, theirimpact on the institution, the role of theplayers, the unit of service, and cliniciansthroughout the system’s change. Focus ison staying the course on the continuousjourney to excellence, collaboration, andpractical contemporary leader skills.The information in this session will laya basis for further exploration anddiscussion by today’s leaders, as it relatesto your own specific role and yourleadership in team development as youwrite a script for the future.

10:15 am – 11:15 amBreakout Sessions

111 Tell MeWhy?Variance Justification(EXECUTIVE TRACK)Pamela Hunt, BS, MSN, RNVice President of Patient Services andChief Nursing Executive, The Indiana Heartand Vascular Hospital, Indianapolis, IN

Nurse managers are required to completein-depth variance justifications.Understanding variance in volumes,expenses, and revenues is a vital skill intoday's healthcare environment. Manynurse managers feel unprepared andunsure of where to even start. Thissession will help you identify variancesand, most importantly, teach you howto bring them back into line.

112 Resilience and Renewal:Hope for Retaining CaregiversDebra Townsend, CEO/President, Conceptsof Care, Inc., and The International Centerfor Compassionate Care™ and Chief NursingExecutive & Founding Senior Partner, TheCareADVOCACY Foundation & Centers,Washington D.C.

Face it … you're tired of being tired!We’re experts at caring for others, yetleave little room for care of ourselves.The time has come to put ourselves inthe spotlight; to peek at our personalhealth profile; to experience the joy ofself-care. Prepare yourself for a sessionfilled with laughter and spirit, warmthand wonder. Enjoy a moment in timewhere you’re the center of attention …a gift you deserve!

113 Managing for Commitment,Not Just ComplianceSharon Cox, BSN, MSN, Founder andPrincipal Consultant, Cox & AssociatesBrentwood, TN

“Because they want to,” not because“they have to.”Any manager wouldprefer the former over the latterwhen dealing with staff motivation.


4 Register online atNMCongress.com

This session offers tips, tools, andinsights about management styles thatcan make all the difference in creating aculture of engagement. Learn techniquesyou can immediately implement tocreate an engaged workforce in yourfacility. These “dos and don’ts” formanagers at all levels will validate andelevate your management practices.

114 The Calm Before the Storm:Accountable Care and theIn-Patient ExperienceFred A. Neis, RN, MS, FACHESenior Director, The Advisory BoardCompany,Washington, D.C.

As healthcare reform and accountablecare models evolve, it’s imperative thatnurse leaders help drive optimalperformance. The in-patient experiencewill need to be accessible, seamless,accountable, transparent, and outcomesdriven. This session will inspire you tolook ahead at the changing landscape.

11:30 am – 12:30 pmBreakout Sessions

121 Never Events:There’s No Silver Bullet(EXECUTIVE TRACK)Mary Zellinger, RN, MN, APRN,CCRN-CSC, Clinical Nurse Specialist,Emory University Hospital, Atlanta, GA

This session will identify interventionsused by successful ICU teams that areassociated with successful patientoutcomes. We’ll target pressure ulcers,catheters, falls, and blood streaminfections. You’ll also learn technologiesand other resources that offer potentialto improve quality measures, as well aspinpoint the benefits of leadershiprounding using checklists.

122 WhyAm I So TiredWhenThere’s Still So Much to Do?Rhonda Lawes, RN, MS, CNEAssistant Professor, University of OklahomaCollege of Nursing, Tulsa, OK

Do you go home at the end of the dayfocused on all that remains undone andunsure of what you accomplished duringthe day? This session can’t give you moretime, but it does offer practical strategiesto move from chaos to stress-freeproductivity. Imagine how much moreyou’ll be able to enjoy your down-timewhen you’re confident that you’veaddressed the real priorities and haveclearly defined your next best step.

123 The Legalities of Staffingand SchedulingEdie Brous, MS, BSN, MPH, RN, Esq.,Nurse Attorney, New York, New Jersey,and Pennsylvania

Endorsed by The American Associationof Nurse Attorneys (TAANA)

This session will discuss some of the legalhazards for managers who schedulenurses. You’ll learn causes of actionstaken against nurse managers related tostaffing and scheduling and take-awaytips for reducing liability exposure.

124 Moral Leadership: It’sNecessary for an Ethical CultureVicki D. Lachman, PhD, APRN, MBEClinical Associate Professor, DrexelUniversity, Philadelphia, PA

Given the abundance of complex clinicaland business dilemmas in healthcare,what role does leadership play? Leadersmust be exemplary in their actions andensure that core ethical principles —honesty, nonmaleficence, courage, andjustice — are embedded in the workof the organization. This presentationwill focus on the 6 traits of moral leadersand 4 under-recognized ethical issues.

12:30 pm – 2:30 pm

Exhibit Hall Open/LunchProvided in Exhibit Hall

2:30 pm – 3:30 pmBreakout Sessions

131 Preparing for the Magnet®

Journey (EXECUTIVE TRACK)Kathleen Murray, RN, MSN, NE-BC, VicePresident of Patient Care Services, BaptistMedical Center Downtown, Jacksonville, FL

The National Magnet RecognitionProgram®, developed by the AmericanNurses Credentialing Center in 1994,recognizes healthcare organizations thatprovide the best nursing care. Magnet®

designation is accepted nationally asthe gold standard in nursing excellence.This interactive session will help youprepare or enhance your Magnet®

designation or re-designation journeythrough lessons learned and practicaladvice on full enculturation of theFive Model Components, the applicationprocess, document preparation andsubmission, and the site-survey visit.

132 Red Rules in a Just CultureRosanne Raso, RN, MS, NEA-BCSenior Vice President, Chief Nursing OfficerLutheran Medical Center, Brooklyn, NY

Are you trying to balance “no blame”and accountability? Leading culturechange and promoting patient safetyare important components of thenurse leader’s role. Come to this sessionto learn how red rules, (rules that simplycan’t be broken), fit into the paradigmof a just culture.

133 Putting the Pieces Together:Critical Thinking, ClinicalJudgment, and Patient SafetySean Clarke, RN, PhD, FAAN, RBC Chairin Cardiovascular Nursing ResearchUniversity of Toronto & University HealthNetwork Lawrence S. Bloomberg Faculty ofNursing, University of TorontoToronto, Ontario, Canada

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Nurses’ abilities to zero in on patientswhose unfolding conditions demandimmediate attention can be a matter oflife or death. This presentation willreview what we know about this skill andhow nurses and their leaders can helpfrontline staff master and maintain it.

134 ExtendYour Shelf Life:KeepingYour Talents CrispDennis R. Sherrod, EdD, RN, Professorand Forsyth Medical Center EndowedChair of Recruitment & RetentionWinston-Salem State University, Schoolof Health Sciences, Winston-Salem, NC

It’s more important than ever todemonstrate marketable skills in yourhealthcare system, in healthcare ingeneral, and even in the general jobmarket. Maybe you’d like to advanceto another position, or maybe you’dlike to work in your current role aslong as you like. Lifelong learning andself-improvement have always been apart of our professional nurse roles as weaddress evolving trends and healthcarechanges. Together we’ll identify theknowledge, skills, talents, competencies,and learning resources necessary forcontinued success.


141 The Future of Nursing(EXECUTIVE TRACK)Michael R. Bleich, PhD, RN, NEA-BC,FAAN, Oregon Health & Science UniversitySchool of Nursing, Portland, OR

The Institute of Medicine’s most recentreport, “The Future of Nursing: LeadingChange, Advancing Health,” is framedfrom the public’s perspective and isrich with evidence-based informationnot only about nurses and nursing,but about other health professions, too.This presentation will address thepublic’s perceptions of what they need,want, and expect from health providersover the next 25 years.

142 Implementation ofEvidence-Based PracticeStrategiesKathleen M.White, RN, PhD, CEA-BC,FAAN, Associate Professor and Director,Masters and Doctor of Nursing PracticePrograms, The Johns Hopkins UniversitySchool of Nursing, Baltimore, MD

What are the obstacles you face todeveloping an evidence-based practice?A staff that lacks the confidence andknowledge to use EBP methods? Theseare the nurses you want to target, anddespite the challenges, certain strategiescan help with implementation. Let’smove these individuals to action andstrengthen nursing practice in yourorganization.

143 Information OverloadRhonda Lawes, RN, MS, CNE, AssistantProfessor, University of Oklahoma College ofNursing, Tulsa, OK

Reuter’s magazine noted that in the last30 years, mankind has produced moreinformation than in the previous 5,000years. This session will help you evaluateyour overload status (e-mails, memos,voice messages, and delegated tasks) andhelp you find practical solutions andproven strategies for clearing a paththrough the information jungle.

144 Our COWSAre Shrinking… Technology and Social Mediain HealthcareJeff Doucette, RN, MS, CEN, FACHE,NEA-BC, Vice President, Emergency ServicesBon Secours Hampton Roads Health SystemSuffolk, VA

Just a few years ago, computers onwheels (COWS) were the standard for“high tech” nursing units. Today, nursesare organizing their work on smartphones and iPads, making yesterday’stechnology obsolete. And sites likeFacebook, Twitter, and LinkedIn havechanged the way people find each other,connect, and communicate.When usedappropriately, these tools can be a great

resource for leaders to share information,and even recruit staff. Don’t miss thissession, where you’ll learn to maximizeelectronic communication in yourorganization.

5:00 pm – 7:00 pm

Poster Networking SessionJoin us for a special evening whereyou’ll meet the authors, discuss theresearch, and enjoy refreshments whilenetworking with your colleagues.Vote for your favorite poster —the winner will be recognized duringThursday morning’s General Session.See page 10 for additional details onsubmitting an abstract.

Thursday, October 27

8:00 am – 9:00 am

Exhibits Open/Continental BreakfastProvided in Exhibit Hall

9:00 am – 10:00 am

Morning General Session

201 Lofty Goals? Yes,We Can!Richard T. Hader, RN, PhD, FAAN, CHE,CNA, CPHQ, Conference Chairperson,Editor-in-Chief,Nursing Managementjournal, Senior Vice President and ChiefNurse Executive, Meridian Health,Wall, NJ

The healthcareenvironment ischanging at alightening paceand it’s ourresponsibilityas nurse leadersto be proactive,not reactive. Healthcarereform, the Institute of Medicine’s reporton the Future of Nursing, rising Magnet®

expectations, and healthcare trends arebound to shape the nursing profession.Gain insights on what nurse leaders needto do to ensure success in this ever-evolving market.



10:15 am – 11:15 amBreakout Sessions

211 EBP: Key to Successin Healthcare Reform(EXECUTIVE TRACK)Kathleen Russell-Babin, MSN, RN,NEA-BC, ACNS-B, Senior ManagerInstitute for Evidence-Based CareMeridian Health,Wall, NJ

What are the key ingredients to clinicaltransformation in an era of healthcarereform? Learn the elements onehealthcare system supports in workingon this challenge. Decipher the role thatevidence-based practice will play.

212 Bad Boys, Bad Boys …Whatcha Gonna Do?Linda Laskowski-Jones, RN, MS, ACNS-BC,CEN, Editor-In-Chief,Nursing2011,Vice President, Emergency, Trauma &Aeromedical Services, Christiana CareHealth System,Wilmington, DE

Captain Jeffrey R. Evans, BS, NREMT-P,Troop Commander, Delaware State Police

Through a series of realistic scenariosco-presented by an ED nurse leader andstate police commander, this session willteach you how to recognize high-risksituations in the healthcare setting thatrequire police involvement, as well ashow to respond to these events in a safeand effective manner. Strategies willencompass both hospital and lawenforcement perspectives.

213 Starting a Staff HiringCommittee onYour Unit:Lessons Learned over 5YearsTerry M. Foster, RN, MSN, CCNS, CCRN,CEN, Critical-Care Clinical Nurse SpecialistSt. Elizabeth Medical Center, Edgewood, KY

Stephanie Brunner, RN, BSN, SANE, CENStaff Nurse, Emergency DepartmentSt. Elizabeth Medical Center, Edgewood, KY

The presenters, an educator and a staffnurse, explain their proven success withhaving only non-management staff

members interview and select candidatesfor nursing and non-nursing positionsin a 60-bed emergency department.This has led to a dramatic decreasein turnover and increase in nursesatisfaction. Come hear what they’velearned — and what they’ve been ableto improve — during this innovativeprocess.

214 Coaching High Performers:Succession PlanningKathleen M.White, RN, PhD, CEA-BC,FAAN, Associate Professor and Director,Masters and Doctor of Nursing PracticePrograms, The Johns Hopkins UniversitySchool of Nursing, Baltimore, MD

Retaining key talent is critical tosuccession planning in an organization.But how do you coach high performersto sustained performance? The challengeis to teach them to reach an even greaterlevel of efficiency and effectiveness,grooming them to develop theknowledge and skills necessary totackle new responsibilities.

11:30 am – 12:30 pmBreakout Sessions

221 Maximizing the Useof Health InformationTechnology at the Bedside(EXECUTIVE TRACK)Joyce Sensmeier, MS, RN-BC, CPHIMS,FHIMSS, Vice President, InformaticsHIMSS, Chicago, IL

Judy Murphy, RN, FACMI, FHIMSSVice President, Information ServicesAurora Health Care, Milwaukee,WI

Endorsed by The HealthcareInformation and ManagementSystems Society (HIMSS)

Innovative technology is being appliedat the point of care to transform thehealthcare environment and improvepatient care delivery. This session willgive you an understanding of the healthinformation technology (HIT) nowavailable for use at the bedside, including

smart pumps/devices, clinical decisionsupport, bar coding, and embeddedevidence-based practice support. Thepresenters will discuss how to maximizebenefits by treating HIT implementationas nursing practice changes, not simplyas technology installations.

222 Credentials Matter …Don’t They?Richard T. Hader, RN, PhD, FAAN, CHE,CNA, CPHQ, Conference Chairperson,Editor-in-Chief,Nursing Managementjournal, Senior Vice President, Chief NurseExecutive, Meridian Health,Wall, NJ

Does an advanced degree in nursingreally matter? Nursing Managementjournal conducted a national survey todetermine whether or not practicesettings truly value the educationalpreparation of nurses. Together, we’llreview the survey results andrecommendations on moving theprofession forward through educationalachievement and recognition.

223 Managing the AgingWorkforceFaith Bresnan Roberts, RN, BSN, FCNDirector, Magnet Parish Nursing andChildren’s Services, Carle FoundationHospital, Urbana, IL

The generation with the most practicingnurses is getting grayer. Leading thesecolleagues through this phase of theircareer is challenging. Physical demandsand the continual emphasis on costcutting while producing stellar outcomesare taking a toll on many. This sessionwill explore this generation’s values andwork traits as well as techniques thatdraw the best from each individual.

224 Contemporary Examinationof Claims:Metrics and ScenariosMichael Loughran, President, Nurses ServiceOrganization (NSO), Hatboro, PA

Bruce Dmytrow, Vice PresidentCNA Insurance Companies, U.S. SpecialtyLines, Chicago, IL

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Co-provided by LippincottWilliams & Wilkins andNurses Service Organization

Amid growing expectations thathealthcare providers demonstrate qualityand safety in clinical practice, NursesService Organization (NSO) and theirinsurance carrier partner, CNA, continueto analyze malpractice actions involvingnurse managers. Learn key drivers ofclaims by location of loss, clinicalspecialty, and financial analysis. Learnfrom the review of selected claimscenarios addressing key loss drivers.

12:30 pm – 2:30 pm

Exhibit Hall Open/LunchProvided in Exhibit Hall


231 Evidence-Based Practice:Stories from the RealWorld(EXECUTIVE TRACK)Kathleen Russell-Babin, MSN, RN,NEA-BC, ACNS-B, Senior ManagerInstitute for Evidence-Based CareMeridian Health,Wall, NJ

Live vicariously through the realworld experiences of a healthcaresystem’s challenges and triumphs inbringing evidence to the bedside. Thispresentation will summarize the storiesof multiple examples of authenticundertakings in evidence compilation,analysis, and translation into practice.

232 Stop the Motivation RollerCoasterVicki Hess, RN, MS, CSP, Principal, CatalystConsulting, LLC, Owings Mills, MD

Endorsed by Honor Society of Nursing,Sigma Theta Tau International (STTI)

This session will reveal the “ups anddowns” of managing that foster ordetract from employee engagement.Together, we’ll identify the time-tested

characteristics of engaging leaders andshare strategies to create an environmentthat promotes a sense of personalownership.

233 Residencies Aren’t Just forDoctors Anymore!Kirsten Drake, MSN, RN, OCN, NEA-BC,Director of Medical Surgical NursingTexas Health Harris Methodist HospitalFort Worth, TX

Recruiting and retaining quality nursesis always an issue. Hiring new graduatenurses may seem like the answer, buttheir transition to the role of registerednurses may contribute to yourchallenges. Learn how a nurse residencyprogram can assist you in developing andkeeping top talent for your organizationand your unit.

234 Professionalism in Nursing:AreWe Our OwnWorst Enemy?Virginia “Ginny” Beeson, RN, BSN, MSN,NEA, Nurse Executive, Educator, ConsultantArlington, VA

Nurses have numerous definitionsof what professionalism means, andthey’re all different.Webster’s definesprofessionalism as “being worthyof/dedicated to the highest standardsof a profession,” yet when we observenursing practice today, that’s notalways what we see. Thispresentation will offer aclear definition of whatprofessionalism is, identifysome of our biggestbarriers to attaining it,and provide concretesuggestions for howto build a moreprofessional practiceenvironment.

3:45 pm – 4:45 pmGeneral Session

241 How to REALLY EngageYour Staff…It’s More than Just anOpen Door PolicyJudith "Ski" Lower, RN, MSN, CNRN,CCRN(alumnus), Independent Lecturer& Consultant, Water Valley, TX

All employees want asense of belonging,of making adifference, ofbeing respected…and they wantto work in a unitwhere they canfind assistance withprofessional development and a listeningear with solid advice. YOU can be thatperson: a top notch manager for allgenerations, experience, and sexes,without having to work 80 hours a week!Come learn how.



Friday, October 28

8:00 am – 9:00 amGeneral Session

301 It’s In Every One of UsFaith Bresnan Roberts, RN, BSN, FCNDirector, Magnet Parish Nursing andChildren’s Services, Carle FoundationHospital, Urbana, IL

The task ofmaintainingintegrity inthe workplacecontinues. Costcutting, qualityinitiatives, anddouble messages aboundin healthcare. Too often in healthcarethe core value of competence is rewardedat the expense of an equally importantvalue … caring. How do leaders emergefrom this constant race after the elusiveand ever-shrinking healthcare dollar?During this presentation, we’ll focus onwhat’s in the HEART of a care provider.Participants will look at themselves asthe department leader and realize …“it’s in every one of us … to be wise.”

9:15 am – 10:15 amGeneral Session

302 Getting to the TruthAlexander D. Lehrer, JSC Retired, Judge –Superior Court of New Jersey, SeniorVice President, Chief Risk OfficerMeridian Health,Wall, NJ

Thousands of nursesare getting suedeach year — willyou be one ofthem? All rise —this session willprovide lessonsfrom a judge whospent over thirty yearsbehind the bench. He’ll provide you withpractical skills that minimize your legalexposure. You’ll also learn examples of

how to safeguard yourself and your staff.Learn the tactics plaintiff attorneys use topresent their case and their effectivenessin persuading a jury.

10:30 am – 11:30 amClosing Session

303 StopWhining and StartWinningFrank Pacetta, Executive Vice PresidentComDoc.Inc., Akron, OH

In this energetic closing address, learn tomove beyond mediocre managementinto legendary leadership. You'll uncoverideas that can be put into immediateaction — a no-fail formula for endingthe whining, and instilling a winningspirit in yourself and your employees.

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The Conference for Excellencein Nursing Leadership®

Register online at NMCongress.com

General Information

Hotel Accommodations

Paris Hotel & Casino3655 Las Vegas Boulevard SouthLas Vegas, Nevada 89109Reservations: 877-603-4389Room rate: $185.00 single/double, plus tax.

Reservations must be made by September 23, 2011.Please refer toNursing Management Congress to receivethis special rate. Rooms not reserved by this date are subjectto the hotel’s availability and prevailing rate. Please makeroom reservations as early as possible as the group roomblock may sell out before the actual cutoff date.

Poster Abstracts

To submit a poster, please visit the conference website atNMCongress.com, and follow the link to Submit a Poster Abstract.Please note that all submissions must be received byAugust 15,2011.Notifications will be sent via email by August 22, 2011.

For posters to be accepted, they must comply with ANCCStandards of Commercial Support and Advertising. No productlogos may be used and generic names are preferred.

Continuing Education ProviderInformation

PurposeAs a nurse leader attendingNursing Management Congress2011,you’ll be able to network with colleagues, have discussions withfaculty and industry experts, and visit numerous exhibits thatprovide alternatives and strategies for improving the quality andcost-effectiveness of care delivery and nursing practice in yourhealthcare setting. In addition, you can accrue contact hours.

ConferenceObjectives• Develop creative approaches to nursing practice that enhancequality patient care in a cost-effective manner.

• Influence the practice of nursing through communication,mentoring/precepting and inspiring peer practice of nursing.

• Foster development through seeking out professional growthopportunities, supporting professional certification, andtechnological advancement.

• Influence and inspire others to achieve higher levels ofresponsibility.

• Network with faculty and colleagues to maintain and growrelationships.

Accreditation StatementLippincottWilliams &Wilkins (LWW), publisher of NursingManagement journal, will award up to 23 contact hours forthis continuing nursing education activity (a maximum of30 contact hours may be earned inclusive of the 2-daypre-conference workshop).

LippincottWilliams &Wilkins is accredited as a provider ofcontinuing nursing education by the American NursesCredentialing Center’s Commission on Accreditation.

This activity is also provider approved by the California Boardof Registered Nursing, Provider Number CEP 11749 for up to23 contact hours and up to 30 contact hours inclusive of the 2-daypre-conference workshop. LWW is also an approved provider ofcontinuing nursing education by the District of Columbia andFlorida #50-1223.

The ANCC’s accreditation status of LippincottWilliams &WilkinsDepartment of Continuing Education refers to its continuing nursingeducational activities only and does not imply Commission onAccreditation approval or endorsement of any commercial product.

Nursing Management’s Visionary LeaderAward — Sponsored by B.E. Smith

Each year,Nursing Management journal’s editorial board recognizesa nurse leader who views nursing as both an art and a scienceby promoting caring and competence as the link between scienceand humanity. To enter, e-mail your manuscript detailing acolleague’s accomplishment in the planning, development,implementation, and evaluation of a sustainable change in thework environment or clinical practice that has resulted in a positiveoutcome to [email protected], with “VisionaryLeader” in the subject line.Deadline to enter: July 1, 2011.

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REGISTRATION FEES/CUTOFF DATES

All preregistration for the conference must be postmarked no later than October 10, 2011. Walk-in registration availability will be posted on our website at NMCongress.com.

Super Early Early RegularPostmarked: on or before 8/12 8/13–10/10 10/11 and after

(on-site)

Preconference Workshops (October 24-25; additional fee)

�� 010 New Manager Intensive: 2-Day Course $590 $670 $750

�� 020 NE/NEA Prep Course $295 $335 $375

�� 030 Managing Performance inToday's Workplace $195 $215 $235

�� 040 A New Day Dawning:Recalibrating the Role of NursingLeaders with Healthcare Reform $195 $215 $235

PAYMENT SUMMARY

Main Conference $_____________

Daily Registration $_____________

Preconference Workshops $_____________

Guest/Spouse $_____________

Total Amount Due $_____________

Please indicate if you would like to attend any of the preconference workshops listed below. NOTE: There is an additional charge for these sessions. See price list at right.

Monday, October 24 and Tuesday, October 25— 2-Day Preconference Course

8:00 am – 4:30 pm �� 010 New Manager Intensive: 2-Day Course

Tuesday, October 25— Preconference WorkshopsIf you select a workshop from column A, you cannot select one from column B.

A B

8:00 am – 4:30 pm�� 020 NE/NEA Prep Course

Please indicate your first two choices (1, 2) for each Breakout Session belowthat you’d like to attend. This section must be completed in order to processyour registration. Please note that General Sessions are open to all attendees.

Wednesday, October 2610:15 am – 11:15 am ___ 111 ___ 112 ___ 113 ___ 11411:30 am – 12:30 pm ___ 121 ___ 122 ___ 123 ___ 1242:30 pm – 3:30 pm ___ 131 ___ 132 ___ 133 ___ 1343:45 pm – 4:45 pm ___ 141 ___ 142 ___ 143 ___ 1445:00 pm – 7:00 pm ___ Poster Networking Session

Thursday, October 27

10:15 am – 11:15 am ___ 211 ___ 212 ___ 213 ___ 21411:30 am – 12:30 pm ___ 221 ___ 222 ___ 223 ___ 2242:30 pm – 3:30 pm ___ 231 ___ 232 ___ 233 ___ 234

Friday, October 28

Please note that all General and Closing Sessions are open to all attendees.

CANCELLATION/TRANSFER POLICYAll cancellations and transfers must bereceived in writing. For cancellationsreceived prior to October 10, 2011, we will refund registration cost minus a$75 administrative fee. We’re unable tomake refunds after October 10, 2011,but will gladly transfer your registrationto a colleague if the request is madein writing to WKH/LWW ConferenceDepartment, 323 Norristown Road,Suite 200, Ambler, PA 19002

REGISTRATION FORMOctober 24-28, 2011 • Paris Hotel & Casino • Las Vegas, Nevada

Title/Position:�� Nurse Manager �� VP �� Director �� CNO/CNE �� Recruiter

�� Other (please specify) _______________________________________________

NAME/CREDENTIALS FOR BADGE

EMPLOYER NAME

E-MAIL

STREET ADDRESS

CITY STATE ZIP

DAYTIME PHONE (Check one) �� Home �� Work FAX

MAILING LABEL CODE (ABOVE NAME)

Mail conference receipt/confirmation to �� Home �� Work

Tuesday, October 25 — Main Conference Starts Here5:30 pm – 6:30 pm�� 101 Undoing the Worst Advice You've Ever Been Given6:30 pm – 8:30 pm�� 102 Grand Opening of Exhibits/Welcome Reception/View Posters NOTE: Tuesday evening open to all registered attendees

Main ConferenceMain Conference $685 $735 $785Daily registration (circle: Wednesday or Thursday) 1 day $325 $365 $405Exhibit Hall Pass/Guest Pass $250 $250 $250

8:00 am -11:30 am�� 030 Managing Performance in

Today's Workplace1:00 pm – 4:30 pm�� 040 A New Day Dawning: Recalibrating

the Role of Nursing Leaders withHealthcare Reform

4 EASY WAYS TO REGISTER:1. Online: NMCongress.com2. By fax: 215-646-22803. By phone: 1-800-346-7844 x 7798 or 77504.Mail completed form with payment to:

WKH/LWW Conference Dept.323 Norristown Road, Suite 200Ambler, PA 19002