MVMS

Things to consider before you prepare your business plan:

• Who is going to use this business? (clientele)

• What type of business is going to be a “good fit” for the space available?

• How will the proposed business impact and connect with the surrounding and pre-existing businesses?

Background Info: Allison Site

The “Allison” Site

• Near the Allison Spa

• 41.4 Acres

Information about surrounding businesses…

• The Allison Inn and Spa– “A Luxury Oregon Hotel Experience”

• To stay there:– Deluxe Guestroom w. king bed (490 sq. ft.) $330 - 360– Deluxe Guestroom w. queen beds (610 sq. ft.) $340 -

360– Grand Deluxe King (530 sq. ft) $350 - 380– One-Bedroom Suites (650 sq. ft.) $475– Deluxe One-Bedroom Suites (865 sq. ft.) $575– Grand Suite (Two-bedroom/two bathrooms/two

fireplaces 1575 sq. ft.) $1,100

Source: http://www.theallison.com/

http://www.theallison.com/

Information about surrounding businesses…

• Luxury Resort Services & Amenities:

• Generous floor plans ranging from 490 to 1,575 sq. ft.

• Personal terrace or balcony with vineyard or hillside views

• The majority of accommodations have king beds

• Gas fireplaces in all accommodations

• Bay window seats with throws

• Down comforters and the finest quality linens

• Luxurious custom-crafted furnishings

• Original artwork featuring local artisans

• Spacious spa-like bathrooms and soaking tubs with sliding panels

• Wet bar with distilled water and mini-fridge

• 24-hour In-Room Dining from JORY

• Ironing board and iron Full ength mirror& make-up mirror

• Plush robes, slippers & sundry items

• Custom desk / hand crafted wooden table with two chairs

• Private safe

• Complimentary use of the swimming pool, whirlpool, fitness studio, sauna & steam rooms for exclusive use of lodging guests

• Complimentary morning coffee service in the lobby

• Complimentary valet & overnight parking

• Complimentary ice packets

• Complimentary welcome snack basket

• Complimentary cribs & high chairs for small children

• Dog walking services

• Concierge services

• Transportation can be arranged for airport or rental car services Source: http://www.theallison.com/

Information about surrounding businesses…

• To dine there:

Source: http://www.theallison.com/

Source: Fodors, conceirge.com, tripadvisor.com, hotelgroup.com

Background Info: Downtown Site

The “Downtown” Site

• Across from City Hall

• Next to the Post Office

• About the size of the

MV gym

Information about surrounding businesses

“Experience small town America in historic downtown Newberg. For visitors descending into the green Chehalem Valley from Portland, it’s the first stop in their tour of Oregon wine country. For locals, it’s our living room, a friendly place where we gather to work, shop and play. No matter who you are, you are welcome downtown. Come see what we have to offer!” –From the City website

Source: https://www.newbergoregon.gov/library/downtown

“Sprucing up downtown to get people to stop…”

• Colorful summer wildflowers, planted as a beautification project along 99W and in downtown wine barrel planter boxes.

• Nearly a dozen wine tasting rooms. Yes, in Newberg itself, not in the vineyards surrounding the city.

• Interesting, unique lodging a short walk from downtown. Latest is The Painted Lady Guest Cottage, next door to its restaurant. The Lions Gate Inn is a grand, century-old craftsman-style bed-and-breakfast, impeccably decorated, across the street from what has become the gem of Newberg.

Source: https://www.newbergoregon.gov/library/downtown

Italian Deli, Ruddick Wood restaurant, Upscale “vintage” clothing

Ruddick Wood Floor Plan https://www.kickstarter.com/projects/1059919509/ruddick-wood-newbergs-newest-restaurant-and-tavern

Step 1: Team Brainstorming

With your team

Brainstorm a list of ideas (at least 3 per site) for both sites, keeping in mind these questions:

1. Who is going to use this space? (clientele)

2. What type of business is going to be a “good fit” for the space available?

3. How will the proposed business impact and connect with the surrounding and pre-existing businesses?

Step 2: Narrow your Selection

With your team

Review your ideas and pick one “star choice” for each site. Remember to keep in mind the following questions:

1. Who is going to use this space? (clientele)2. What type of business is going to be a “good fit”

for the space available? 3. How will the proposed business impact and

connect with the surrounding and pre-existing businesses?

Step 3: Share Ideas with Class

Step 4: Create a Site Plan Rough Draft

With your team

Now that you know the site and business idea you will be working with, your team will need to formulate a presentation for the class and city planners that explains your idea.

Complete the “Design Star Rough Draft” form with your team and then schedule a time to review your plan with your teacher

http://www.theallison.com/

Architectural plan, areial View:

Source: http://www.glumac.com/articles/The_Allison_Inn_and_Spa.html

Profile View:

Ruddick Wood Floor Plan https://www.kickstarter.com/projects/1059919509/ruddick-wood-newbergs-newest-restaurant-and-tavern

With your team

Now that you know the site and business idea you will be working with, your team will need to formulate a presentation for the class and city planners that explains your idea.

Complete the “Design Star Rough Draft” form with your team and then schedule a time to review your plan with your teacher

Step 5: Create a Site Plan Final Draft

With your team

Part One: when your site plan has been approved by your teacher, you will create a final draft of the aerial and profile view on paper provided by the city

Part Two: In addition to the hand drawn plans, each team will produce an essay and a present their information to the class

Drafting the Team Essay

Essay Skeleton

Paragraph #1: Intro of team (who are you), Intro of business idea (name of business being proposed, and what site you are at)

Paragraph #2: Overview of business (what is it, what does the plan include)

Paragraph #3: Location overview (why is this site the best place for the business)

Paragraph #4: Impact on City (positives/and things to consider)

Paragraph #5: Conclusion (thank the audience, review briefly main idea from paragraph 3, 4, and 5)