Movie Poster AnalysisBy Nicole McClelland

This magazine cover has several aspects of which make it rather effective. The three main features of this magazine is the main image, the colour scheme and the font. The background appears to be very busy but is covered by the images and text. This instantly makes the background unimportant and it doesn’t distract us. The main image is central on the cover because he is the key character in that particular film. His costume is very dark with deep blues and blacks which make him seem very suspicious, especially with his glasses resting on the end of his nose. The image catches the attention of the audience as it’s big, bold and a mid-shot was used. The font on this piece is very bold and stands out from the rest of the magazine. The different fonts vary in size, style and colour. This shows the importance of each piece of text. The masthead is almost invisible yet we are able to recognise it due to how iconic it is. The target audience for a film magazine like Empire are individuals of both genders who enjoy reading about up and coming movies. It fuels its audience with gossip that might not be found anywhere else. The types of people who usually buy magazines like empire are middle aged and tend to subscribe. Over all, this magazine has fulfilled its purpose in attracting its target audience.

Empire- Sherlock Holmes

This magazine cover has multiple aspects which make it very effective. The three main features of this magazine is the main image, the background and the font. The background appears to be very busy but this works well with the image and the font. This instantly makes the background important as its essential to this issue of Total Film. The background has a mysterious feel to it which links in with the film. The main image is central on the cover due to the fact that the character is essential to this film. His costume is very basic and they have gone for the black and white effect. This works well against the blue background as the colours complement each other nicely. The image catches the attention of the audience as it’s big and bold. The fonts on this piece are very bold and differ in size and colour. This shows the importance of each piece of text. The masthead is extremely clear and unable to miss. However Total Film is still an iconic title. The target audience for a film magazine like Total Film are individuals of mainly the male gender who enjoy reading about up and coming movies; as it fuels its audience with gossip that might not be found anywhere else. Over all, this magazine has fulfilled its purpose in attracting its target audience.

Film- Inception

Empire- James Bond

This magazine cover appears to be very effective. The three main features of this magazine is the main image, the colour scheme and the font. The background appears to be very basic and doesn’t distract us from the images or the font. This instantly makes the background important as they’ve chose not to let it distract the audience. The main image is central on the cover because he is the key character in the James Bond films. His costume is very casuals which make him seem very similar to its audience. The image catches the attention of the audience as it’s big, bold and a mid-shot was used. The font on this piece is very bold and stands out from the rest of the magazine. The different fonts vary in size, style and colour. This shows the importance of each piece of text. The masthead is very visible and easily recognisable due to how iconic it is. The target audience for a film magazine like Empire are individuals of both genders who enjoy reading about up and coming movies. It fuels its audience with gossip that might not be found anywhere else. The types of people who usually buy magazines like empire are middle aged and tend to subscribe. Over all, this magazine has fulfilled its purpose in attracting its target audience.