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• Name- Surname: Monica Seda Mc Dermott
•
• Date and Place of birth: USA-Riverside - 13.02.1989
•
• Telephone number: 05338321676(KKTC)
05557600970(TR)
•
• Mail: [email protected]
•
• Adress: Kurtuluş district Onur apartment no:14/13 (TURKEY)
• Şakir Öksüz home’s no:8(KKTC)
•
• Education: 2003-2004: Ertuğrulgazi high school (BİLECİK)
• 2004-2007: Yunusemre high school(ESKİŞEHİR)
• 2008-2014: Lefke Avrupa Unıversty Of Lefke (KKTC)
• Foreign Language: Türkçe -English - German (beginner)
• Work Experience: 2013:KKTC TELSİM
• 2014: Anot Electronic Automation
• Organize sanayi 9.street no: 34 ESKİŞEHİR(TURKEY)
• Trainings and Certificates:
• National Comminuations
• Business Development Strategies
•
•
• Hobies and Interests :
• Travelling, meeting new people, playing strategy plays
•
• References: Mr.Eren Gönenli , Electrical Electronic engineering Coordinator (Anot Electronic)
• Mrs: Meral Dolgun , International Buying Cheef (Alp Aviation)
• Mr: Atilla Ünver , IT Manager (Alp Aviation)
•
• What are you going to sell? a product or a service?
We will sell product and service.
• Describe the basic product/service you are going to sell?
We will sell CCTV camera, sensor, IP camere systems and to provide general security
system.
• Describe the different types of product/service you are going to be selling.
Recognizing the plates, affected cameras by heat and colour.So by this we can protect
the fire and nature events.
• If you are not going to sell all your products /services at the start of your business,
explain why not and when you will start selling them.
If I decided to sell my product /services I will start to sell first day.So that I can develope
my business much better
• How will you disseminate information about your company to prospective customers?
Giving commercials and promotioning the products
• Can customers find you? Do they understand what your business does?
They can find by internet,newspaper and commercials
• What are the popular marketing methods?
Internet, media, billboard
• Will you create your own website?
I will create my own website because we live in web era.
• Are they individuals? or other companies?
Both of them
• Where are these customers based? Are they local? Or nationwide? or even international?
They are based both local and nationalwide.But new future they will place internationaly
• What is special about your product or service that will prompt customers to buy it?
Our product/service is trustable for our custemer’s security for them to trust
• Which factors help your customers choose which business to buy from?
Dangeraus conditions in our daily lives
• Have you sold products or services to customers already?
Yes we have sold our fifth product/service in january
• Are there customers waiting to buy your product or service?
Because we are such a trustful company our custemers inform the others.
• Is your service or product becoming more popular?
Will be come more popular after developed
• Are customers changing the way that they do business?
They need to cahange their way because they need to follow the technology.
• Is your market seasonal?
No ıt’s permanent
• Does it depend on external factors such as the weather?
A some conditions.
• Do they like your product?
Yes. I trust my product.
• Do they think the price is correct?
My products are lower prices from other companies
• Do they already buy a similar product or service from another
company?
They bought product from the other companies but they were
not satısfied
• Will they buy your product or service?
I believe they will buy my product,because they trusted the
product.
Strengths
• What are the positive things about your business that make it special compared to the competition?
The main positive thing my product is robustness and guarantee
• Is it something specific about your product or service?
Long term guarantee
• Or is it more general, such as the location of the business?
The location is very important for people to be aware of the business.
Weaknesses
• What are the things that are making your business struggle?
Buying the materials from the overseas.
• Generally, new businesses struggle through lack of experience and lack of money?
It’s true.
• Is there anything else that is a difficulty for your new business?
Lack of promotion along with experiance money
Opportunities
• What can you take advantage of in the market place?
For the people to protect from danger
• Is there a new trend?
Yes.
• Or changes in the law?
no
Threats
• What is threatening your business?
People and actions that are agains law.
• Too many competitors?
Quite much
• Some external factors?
Business compitation
• A change in the law?
Possible, but ıt’s hard to realize.
• How is your business going to run on a day to day basis? • By following the technology closely day to day basis • How are you going to get paid? • Cash and/or credit card • Are you going to make the product yourself? We make some product ourselves and some to buy • Will anybody be helping you? It’s 500 employes company • How will you deliver the product? We take and assemble the product as a company • How long will it take to deliver? Between 3-15 days • Where will you run the business from? From Eskişehir
• COSTS AND PRICING STRATEGY • Name: Monica Seda McDermott • Student number: 283941 • Department: Electronic and Communication Engineering • BUSINESS NAME:MNC Electronic Security System • DATE: 04.01.2014
• PRODUCT/SERVICE NAME: Security • A NO OF UNITS IN CALCULATION
• B PRODUCT SERVICE COMPONENTS • Sensor: 70 $ • Camera: 150 $ • Iron: 40 $ • Cable: 22 $
• C TOTAL PRODUCT/SERVICE COST: 282 $ • D COST PER UNIT: 282$ • E PROFIT MARGIN :150 $ • F PRICE PER UNIT : 432 $
• PERSONAL SURVIVAL BUDGET • Name : Monica Seda McDermott • STUDENT NUMBER : 283941 • BUSINESS NAME:MNC Electronic Security Systems • ESTIMATED COST • Rent or mortgage: 350 $ • Council tax: 50 $ • Electricity: 120 $ • Water: 40 $ • Insurance: 100 $ • Food: 200 $ • Telephone:50 $ • Vehicle tax: 120 $ • Credit: 500 $ • Other debt: 150 $ • Software:150 $ • TOTAL COSTS: 1830 $