BUSINESS

COMMUNICATION

LIVE PROJECT

SUBMITTED BY:

JASMINE AHUJA

KUMUDI ARORA

IBS GURGAON

MODES OF BUSINESS COMMUNICATION IN

ACCENTURE

ABOUT ACCENTURE

Global professional services company.

Provides consulting services in digital, technology and operations.

World's largest consulting firm as measured by revenues

Is a Fortune Global 500 company.

It has more than 373,000 employees serving clients in more than 200 cities in 120 countries.

In 2015, Accenture had about 130,000 employees in India.

In 2016, Fortune magazine named it as the world's most admired Information Technology Services company.

MODES OF COMMUNICATION:

INTERNAL COMMUNICATION

Effective communications among participants within an organization.

In this context internal communication can help on several different levels:

• Tell: simply informing people of the direction, non-negotiable

• Sell: anticipating some form of backlash, requiring some persuasion

• Consult: seeking specific areas of input to the decision-making process

• Involve: seeking varying degrees of involvement and co-creation.

EXTERNAL COMMUNICATION-Transmission of information between a business and another person or entity in the company's external environment.

Examples of these people and entities include customers, potential customers, suppliers, investors, shareholders, and society at large.

LETS NOW SEE WHAT ARE THE MODES ACCENTURE USES IN COMMUNICATION WITH-

• PEOPLE WITHIN ORGANISATION,

• OUTSIDE ORGANISATION

EMAIL

MEMO

MINUTES

OF

MEETING

MINUTES OF MEETING

PROPOSAL

REPORT

TWITTER WEBSITE

MEDIA ADVERTISING

L

I

N

K

E

D

I

N

F

A

C

E

B

O

O

K

SO ACCENTURE, NAMED THE MOST ADMIRED INFORMATION TECHNOLOGY SERVICES COMPANY, OWES ITS SUCCESS TO ITS EFFECTIVE MODE OF COMMUNICATION BOTH INTERNALY AND EXTERNALLY.

THANK YOU.