Micro Content Workflow to Rock Your Content in Social Media

OUR C ONTENT W ORKFLOW

MICRO

Put together by content repurposing experts from Contellio

Write Awesome Twitter and Facebook Posts With This Guide

http://bit.ly/1Gj5bwA


Here’s our simple workflow to create the most effective social

media images for your posts.



Read your blog post out loud and write down all sentences that define it.

1



Choose 3-4 sentences that you think catch the most attention.

2



Prepare a series of 1024x512 images with the sentences you chose.

3



4

If you don’t know how to design these word bite images go to Twitter, open any relevant hashtag, and scroll through the list of tweets fairly quickly.



5

Research hashtags relevant to your content.

CONTENTMARKETING

SEO

SMM

CONTENT

GROWHACKING

BUSINESS

SOCIALMEDIA



6

For every image you have, prepare 3 different Tweets

Sample

After every storm…

Sample

… always comes…

Sample

… a rainbow.



7

If you mention someone in the post (or even better quote them), be sure to put that quote on the image

and use it as well.

Are you sure @Sample?



8

Attach UTM tags to your links so you know which image people clicked.

C L I C K H E R E



P U B L I S H

9

Now with everything ready – images, blog posts – it’s time to post your Tweets.



987654321

The whole point of having so many images and correlating Tweets is to be ableto spread

them through time.


–Janek Jabłonka

This presentation is brought to you by repurposing experts from Contellio. Contellio

Contellio

facebook.com/contellio www.contellio.com@contellio

Don’t know what repurposing is? It’s transforming your existing content into new, exciting

formats. Just like this post become this presentation.

http://contellio.com/blog/write-and-design-twitter-facebook-micro-content/?utm_source=presentation&utm_medium=link&utm_campaign=micro-content



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Micro Content Workflow to Rock Your Content in Social Media