Research Into Codes & Conventions: Ancillary Task 2

This example of a magazine billboard ad is a prime example of the codes and conventions found in almost every ad of the same type. It is simple and ambiguous to the magazines nature but effect at enticing a possible consumer, the use of bright colour and sharp imagery is immediately eye-catching to the audience and the light bulb/idea image gives a taste for the magazine. The billboard clearly has the company logo in this case in the bottom right corner.

Here this music magazine is almost designed to blend in with the street or building its on, the writing on the image is bold and aggressive so therefore eye catching to a potential audience. The image predominantly uses black and red, this would suggest that its more geared to a male audience. These colours being fairly masculine but effective in the text as its still perfectly informative.

This is an extremely clever but fairly atypical design for a magazine on a billboard. Usually the ad actually includes the magazine however it is cleverly shaped to be a wave for the surfer. This also makes it plain that the magazine is about surfing. Just as most others this magazine meets the convention of positioning the logo in the bottom right corner so the consumer can see the brand name. n this case accompanied by a web address.