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Marc A. Ross Speaker Kit
Marc A. Ross
[email protected] @marcaross
@microadvocacy +1 (703) 598-3242
Blog: advocacytwopointzero.com Web: 2ndsix.co
Contents Biography ................................................................................................................................................................3
Contact Information ...............................................................................................................................................3
Presentations + Workshops ....................................................................................................................................4
Comments from ALI-Chicago Workshop Attendees ...............................................................................................5
Recommendations ..................................................................................................................................................5
References ..............................................................................................................................................................6
Biography
Marc A. Ross
Marc is the founder and principal of 2ndSix, a firm dedicated to advanced grassroots, communications and
marketing. Marc has an extensive background in business development for companies as well as leading the
advocacy operations, fundraising programs and communications efforts for nonprofits, corporations and
political campaigns, many for the highest offices in the United States and the United Kingdom.
Marc’s work in government relations has allowed him to work on a number of diverse public policy issues such
as: global climate change, national energy policy, natural resource management, auto retailing, intellectual
property, technology antitrust and international trade. Also his experience working with several Internet
startups and entrepreneurs has allowed him to wear many hats including: marketing, business development,
communications, social media, finance and strategy.
Marc has an MBA with an emphasis on global business and international relations through the University of
North Carolina’s OneMBA program at the Kenan-Flagler Business School and a Bachelor of Liberal Studies from
Bowling Green State University.
Marc is also a member of the Board of Directors for Boundless Hope, a charity dedicated to improving the
educational opportunities and healthcare for the children of Sierra Leone.
Marc is a frequent speaker on all matters of social media, grassroots and political campaigns. He has spoken at
UNC’s Kenan-Flagler Business School and USC’s Marshall School of Business on how politics impacts business
and the rise of new media for grassroots and communications. Marc was the Conference Chairman at ALI’s 11th
Social Media and Government Conference and has taught political campaign and social media strategy as a
Leadership Institute lecturer. He has also been invited to the United Arab Emirates and Singapore to address
groups and lead workshops on political communication and social media for government
Contact Information
Marc A. Ross
+1 (703) 598-3242
+1 (202) 596-5270
www.2ndsix.com
@marcaross
@microadvocacy
Blog @ www.advocacytwopointzero.com
Presentations + Workshops
2010
March 22-25
Workshop Leader @ The Advanced Learning Institute’s 17th National Conference on Social Media for
Government – Dallas, TX, USA
April 19-20
Workshop Leader @ UNI Strategic’s Social Media for Government Training - Singapore
2009
December 6-9
Speaker and Workshop Leader @Harnessing the Power of Social Media Marketing Conference – Dubai, UAE –
rescheduled
October 14
Speaker@ the Ohio Economic Development Association’s Annual Summit – Columbus, OH, USA
September 29
Guest Lecturer @ University of Southern California's Marshall School of Business – MBA Business Strategy Class -
Los Angeles, CA, USA
September 19
Workshop Leader @ Leadership Institute’s Future Candidate School - Springfield, MO, USA
September 17
Guest Lecturer @ University of North Carolina’s Kenan-Flagler Business School -EMBA Marketing Class - Chapel
Hill, NC, USA
September 14-17
Conference Chair and Workshop Leader @ The Advanced Learning Institute’s 11th National Conference on Social
Media for Government – Chicago, IL, USA
April 18
Speaker@ University of North Carolina's Kenan-Flagler Business School Executive Alumni Series - Chapel Hill, NC,
USA
Topics
Business + Politics: The Role of Public Affairs
Stakeholders and Support: How to Identify, Create and Engage Your Social Media Efforts
Social Media: When a Good Thing Goes Bad
Social Campaigning + Social Advocacy: How to use Social Media to Win Elections
Social Media for You and Your Company
USA Elections
Comments from ALI-Chicago Workshop Attendees
“Good examples, good slides and ideas.”
“Working on group topic was very helpful. “
“A lot of information presented.”
“Funny examples, good workshop leader “
“Group exercise was very interesting. It was hands-on and got the audience to participate. Questions presented
in group exercise will be great to share with my managers upon return.”
Recommendations
"Marc did an outstanding job chairing the 11th Social Media for Government conference in Chicago, September
14-17, 2009. From the start, Marc was very dedicated to bringing the best experience possible for the Federal,
State and Local level government employees who attended. At the conference, Marc used very creative ways to
facilitate group discussions, making the attendees feel comfortable networking with each other and sharing
social media strategies along the way. Marc's blend of humor and knowledge of social media and government
made him a great chair for this conference. I look forward to working with him on future events!" Kelly Flynn,
Conference Producer - Advanced Learning Institute – Chicago, IL, USA
“I have had the pleasure of working with Marc for over 6 years, in various capacities. His knowledge of topics
and issues, his creative and provocative solutions, and his integrity have all resulted in great outcomes for my
associates, my organization and for me personally.” Ann Carpernter, President + CEO - Reno, NV, USA
“Marc has been on the leading edge of the convergence of technology and politics. He has shown an exceptional
ability to use the latest Web 2.0 tools to effectively mobilize and educate those interested in engaging
policymakers at any level. I highly recommend him!” Vince Sampson, Senior Vice President– Education Finance
Council – Washington, DC, USA
“Marc Ross and his company 2ndSix provided a wealth of information for ZoneReady's social marketing
campaign. Marc delivered fine detailed content that we use every day to promote our business. He was "five
minutes early" for every one of our interactions - that was important to us since we were working from a
distance. We will be acquiring 2ndSix's services again in the very near future!”Chris Gizzi, Founder – ZoneReady
- Manhattan Beach, CA, USA
“I worked with Marc on various projects during our MBA and got to know him as an intelligent and creative
person with broad interests. I much enjoyed working with him.”Julian Oggel, CEO – Smits Hoolding B.V. –
Rotterdam, Zuid-Holland, NED
References
Kelly Flynn
Advanced Learning Institute
Conference Producer
+1 (773) 695-9400 x 18
Chicago, IL, USA
Nate Green
Ohio Economic Development Association
President
+1 (740) 420-6498
Circleville, OH, USA
Christine Ferrell
UNC’s Kenan-Flagler Business School
Director – Marketing + Business Development
+1 (919) 962-8863
Chapel Hill, NC, USA
Michael Keane
USC’s Marshall School of Business
Professor of Clinical Finance and Business Economics
+1 (213) 740-6515
Los Angeles, CA, USA
