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The LinkedIn UniversityStudents building their professional identities
Andrew Middleton & Sue Beckingham@andrewmid @suebecks
Student TeacherIdentity
Being & BecomingPPDP and Employability
Establishing our standingOur practice is our profile
social media profiles are a common currency for all aspiring and developing professionals
What's the difference between a student and a teacher?
Common groundemployability as a lifelong challenge and commitment to professional development and establishing good standing
Social media blurring distinctions?
About the LinkedIn UniversityConnected UHEA funded - Employability SEP“Re-imagining PPDP”Enabling Remaining in Good StandingChallenge: to make PPDP and RIGS real
Professional ProfilingCommon purpose
The Employability ContinuumEnacting PPDP and CPD
Being professional
Have a profile…
to be professional…Maintain your profile…
Act professionally…
About LinkedIn
Guides users to complete relevant headed sections
HeaderSummaryExperienceQualifications
But there’s more...
Developing a richer picture
Professionally Present
Active presenceActive presence in social media spaces demonstrates personal and professional capability and agility
“Evaluative judgement is the underpinning process behind each graduate attribute” - David Nicol, 2014
Comparing academics and students
Compare the needs of academics and students for maintaining professional profilesWhat should they look like? Do these needs maps to LinkedIn’s functionality and that of other social media?
Pros or Cons!!Post-it note activityThe advantages and disadvantages of developing professional profiles as a lifelong habit
The role of the university?What is the role of the university?Should we interfere?Should we steer towards LinkedIn and social media for professional profiling?
