Priya Florence Shah CEO, BlogBrandz  

LinkedIn  for  Students  

LinkedIn  for  Students  

Student  Resources  

Star&ng   September   12th,   LinkedIn   will   begin   allowing   high  school  students  to  create  their  own  LinkedIn  profiles.    The  nature  of  LinkedIn  allows  more  formal  conversa&ons  and  interac&ons  to  happen.    LinkedIn   can   help   students   build   a   professional   brand   and  land  a  job.    

LinkedIn  for  Students  

LinkedIn  for  Universi4es  

Breakthrough   for  high  school   students   star&ng   their   college  search.   University   Pages   will   be   especially   valuable   for  students   making   their   first,   big   decision   about   where   to  aFend  college.    hFp://university.linkedin.com    

LinkedIn  for  Students  

LinkedIn  University  Pages  

• Aggregated  Alumni  Career  Informa&on  • General  University  Informa&on  • Public  News  Feed    • Notable  Alumni  Featured  on  Sidebar  • Featured  LinkedIn  Groups  

LinkedIn  for  Students  

Steps  to  Use  LinkedIn  

• Build  a  Professional  Online  Presence:  Profile  

• Add  Connec&ons  with  “Warm”  Contacts  and  Alumni  

• Research  Companies  &  Industries:  Company  Pages  

• Explore  Opportuni&es  and  Make  Decisions  

• Find  Relevant  Jobs  and  Internships:  Student  Jobs  Portal  

LinkedIn  for  Students  Build  a  Professional  Profile      1  Professional  photo  of  you  alone  2  Headline  with  area  of  study  and/or  career  ambi&ons  3  Keyword-­‐rich  summary  that  includes  type  of  posi&ons  you’re  

seeking  4  Inclusion  of  volunteer  ac&vi&es,  internships,  and  extracurriculars  5  Recommenda4ons  from  professors,  advisors,  internship  colleagues  and  supervisors  

 

LinkedIn  for  Students  Build  a  Professional  Profile    

LinkedIn  for  Students  Build  a  Professional  Profile    Ø Write  an  informa&ve  profile  headline.  (eg:  "XYZ  University  Honors  Student  &  Aspiring  Public  Rela&ons  Associate.“)  Ø Show  off  your  educa&on.  Ø Develop  a  professional  summary.  Ø Fill  “Summary”,  “Skills  &  Exper&se”  with  keywords.  Ø Take  advantage  of  student  profile  sec&ons.  Ø Show  your  connectedness.  Ø Collect  diverse  recommenda&ons.  Ø Update  your  status  regularly.  Ø Claim  your  unique  LinkedIn  URL.  Ø Share  your  work.      

LinkedIn  for  Students  

100%  complete  profile  =  40x  more  opportuni4es.  

ü Members  with  complete  profiles  are  40  &mes  more  likely  to  receive  opportuni&es  through  LinkedIn.  

ü “Experience”=  summer  jobs,  unpaid  internships,  volunteer  work,  and  student  organiza&ons.  

ü List  all  your  schools,  major(s)  and  minor,  courses,  study  abroad,  summer  programs,  test  (GMAT/GATE)  scores,  and  honors  or  awards.      

LinkedIn  for  Students  Personal  Branding  on  LinkedIn      Ø Be  authen&c.  Ø Create  a  dis&nc&ve  profile  headline.  (eg:  “Honors  student  seeking  marke&ng  posi&on.”  )  Ø Avoid  clichés.  Ø Be  visible.  Ø Build  brand  associa&ons.  Ø Add  to  your  knowledge.  Ø Share  in  LinkedIn  Groups.  Ø Be  personal.  Ø Be  consistent.  Ø Give  generously.      

Research  Companies  :  Company  Pages    

LinkedIn  for  Students  

Join  Groups    

LinkedIn  for  Students  

U4lize  the  LinkedIn  Alumni  Tool    hTp://linkedin.com/alumni      

LinkedIn  for  Students  

Find   Relevant   Jobs   and   Internships:   Student   Jobs  Portal  hTp://linkedin.com/studentjobs    

LinkedIn  for  Students  

hFp://university.linkedin.com/university/global/en_us/index/linkedin-­‐for-­‐students.html  

LinkedIn  for  Students  

hFp://university.linkedin.com/university/global/en_us/index/linkedin-­‐for-­‐students.html  

LinkedIn  for  Students  

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