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Faculty of Arts and Science

Lessons Learned related to Marketing and Communications

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Marketing and Communications update from first 6 months with Arts and Science

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Page 1: Lessons Learned related to Marketing and Communications

Faculty of Arts and Science

Page 2: Lessons Learned related to Marketing and Communications

Tried and TrueThe Oldest Faculty

In 1842 the University’s first Principal, Thomas Liddell taught Classics, Mathematics and Natural Philosophy.

The Largest Faculty

Comprising 68% of the university.

The Most Diverse Faculty

From Chemistry to Drama, from Kingston to England, from Undergraduate to Post-Graduate, from on-campus to off-campus.

Page 3: Lessons Learned related to Marketing and Communications

2600+ Degree OptionsARTS

SCIENCES

Art History

Classical Studies

Cultural Studies

Drama

Economics

English Language and Literature

Environmental Studies

Film and Media

Fine Art

French Studies

Gender Studies

Geography

Global Development Studies

Health Studies

History

Industrial Relations

Languages, Literatures and Cultures

Music

Philosophy

Political Studies

Psychology

Religious Studies

Sociology

Urban and Regional Planning

Biochemistry

Biology

Chemistry

Computing

Environmental Science

Geography

Geological Sciences

Kinesiology

Life Sciences

Mathematics & Statistics

Physical Education

Physics & Astronomy

Psychology

Page 4: Lessons Learned related to Marketing and Communications

8600+ Undergraduate Students

• Majors / Medials / Minors • 3 Certificates• Dual Degrees• One 2x2• Two 4+1 Degree / Diploma

Page 5: Lessons Learned related to Marketing and Communications

1600+ Graduate Students

• 26+ Masters Programs• 19+ PhD Programs• 2 Professional Masters• 1 Graduate Diploma

Page 6: Lessons Learned related to Marketing and Communications

OUR Common Start

Page 7: Lessons Learned related to Marketing and Communications

The Castle

Page 8: Lessons Learned related to Marketing and Communications

Our

Sp

aces

Page 9: Lessons Learned related to Marketing and Communications

Our Structure

Dean’s OfficeFacilitates budgeting matters, faculty and staff appointments and career development, Faculty planning and coordination of programs and departments. Student Services Division Coordinates the Faculty admissions policies, program registration, course offerings, regulations, and a host of elements critical to the operation of undergraduate programs. Continuing and Distance Studies CDS oversees these fully online courses and programs and reports to the Associate Dean, Teaching and Learning.

Page 10: Lessons Learned related to Marketing and Communications

On the Horizon• Financial

Sustainability• Research

Prominence• Internationalization• Enhanced Student

Experiences

Page 11: Lessons Learned related to Marketing and Communications

Strengthening Student Learning Experiences

• Expand FAS Blended Learning Project.

• Continue to promote and support instructional approaches that promote active learning.

• Support development of new proposals at the department level and identify potential programs for development.

• Support refinements to program structures that emerge as barriers to increased application pool and successful recruitment.

• Increase capacity and enrolment in for-credit internships.

• Investigate feasibility of widening experiential opportunitiessuch as 4th year independent study.

• Identification of barriers to development of opportunities in professional masters programs.

• Improve secondary school admission average.

Page 12: Lessons Learned related to Marketing and Communications

Strengthening Research Prominence

• Increase current FAS research intensity.

• Encourage and administratively support large multi-investigator grant applications to Tri-Council.

• Develop and leverage new research partnerships with cognate faculties.

Page 13: Lessons Learned related to Marketing and Communications

Ensuring Financial Sustainability

• Place the Faculty in the position of a sustainable balanced budget.

• Develop new high demand programs (both government fund and non-government funded).

• Expanding our reach through distance programs.

• Increase student numbers (undergraduate, international and transfer).

• Development of non-capped programs at the graduate level.

• Expand the Industrial Relations Centre.

• Create new pathways and partnerships such as those underway with St. Lawrence College.

• Focus fundraising on entrance scholarships.

Page 14: Lessons Learned related to Marketing and Communications

Raising our International Profile

• Increase the indexed rate of internationally co-authored publications.

• Leverage our exchange partners (e.g. Matiriki Network) to promote research interactions.

• Pursue 2+2 (or similar) programs with key university partners in China; Pursue joint and/or dual PhD and Masters programs.

• Explore non-exchange options such as short-term programs, study abroad, etc.