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www.videoarts.com
Achieving an anywhere, anytime approach to learning
Welcome to theVideo Arts web seminar1145 – 1230, 4 March 2009
LearningTechnologySeries
Learning Technology Serieswww.videoarts.com
Speakers
• Stephen Haggard, New Media consultant
• Lesley McGuire, Learning Technology Manager at Macmillan Cancer Support
• Martin Addison, Managing Director at Video Arts
www.videoarts.com
Opportunities for innovation
Stephen Haggard
New Media Consultant
Learning Technology Serieswww.videoarts.com
Anytime Anywhere LearningRUSH to e-learning purchases
Access AND flexibility
64% organisations RAISING proportion of training spend on e-learning 2009-10
Learning Technology Serieswww.videoarts.com
Understanding learners
• Survey of 674 website visitors• > 67%:
• u- 40• personal motivation (not mandated)
• > 51%:• Prospective not actual learners • Arrive from search engine or search on parent
brand• Have searched by subject or topic
Source: Inst of Continuing Education of a Major University, 2008Source: Inst of Continuing Education of a Major University, 2008
Learning Technology Serieswww.videoarts.com
What innovations do they like ?
Learning Technology Serieswww.videoarts.com
Dentists’ dilemmaWhat kind of CPD?
Online learning : the future
Attending courses: the past
Learning Technology Serieswww.videoarts.com
Professional Learning Practice
• Centre for Pharmacy Postgraduate Education
Learning Technology Serieswww.videoarts.com
Learning Technology Serieswww.videoarts.com
The age of the pencil….
Learning Technology Serieswww.videoarts.com
… of remote control
Learning Technology Serieswww.videoarts.com
Learning community, anyone ?
Learning Technology Serieswww.videoarts.com
Learning Technology Serieswww.videoarts.com
Blank screen
Learning Technology Serieswww.videoarts.com
The anywhere anytime paradox
Do I really want to do my learning anywhere?
Learning Technology Serieswww.videoarts.com
Poll two: Have you used anything that could be described as ‘anywhere anytime learning’?
A) All the time – it’s the way of the future!
B) Occasionally, when it’s fitting
C) Never – give me a classroom any day!
e.g. web conferencing, e-learning, social networking, Wikis, blogging, podcasting, forums, instant messaging, anything else web-based….
Learning Technology Serieswww.videoarts.com
Generation Y
GratificationGratificationFeel entitledFeel entitled
Slap-dashSlap-dashDistractedDistracted
Self-directedSelf-directedConscientiousConscientiousProfessionalProfessionalMulti-taskersMulti-taskers
97 % 97 % file-sharefile-share76 % 76 % online social networkonline social network94 % 94 % mobile ownershipmobile ownership97 % 97 % computer ownershipcomputer ownership
Junco & Mastrodicasa 2007
Learning Technology Serieswww.videoarts.com
Connectivism
• The knowledge is in the network
• Spend less on training, more on connecting
Learning Technology Serieswww.videoarts.com
arrange learning like this
Learning Technology Serieswww.videoarts.com
or like this…
Learning Technology Serieswww.videoarts.com
not like this
Learning Technology Serieswww.videoarts.com
do learning like they do it
Learning Technology Serieswww.videoarts.com
Effective learning is…
Pull“Learners need own rituals of time and space”
Push“Teaching
requires omnipresent
content”
Relax Build
Learning Technology Serieswww.videoarts.com
What is “quality of Learning”?
Where are the learners in the flow of media?
Learning Technology Serieswww.videoarts.com
New Rules
• Linear course = silo
• Content’s power grows with adaptability, not with authority
1. Get connecting - stop authoring
2. Get supporting - stop checking
3. De-link learning from platforms, formats
Learning Technology Serieswww.videoarts.com
Evaluation & Effectiveness
Measuring is easy – get a KPI dashboard package
DWELLTIME USE STICKINESS PAGE CHURN TIME HABIT LINKAGE VERSIONING RE-USE INDEXING DOWNLOADING
FAVOURITING SHARING BOOKMARKING SUBSCRIBING
but participation is what really matters
Learning Technology Serieswww.videoarts.com
Summary
• Yes learning media choice is exploding
• But the choice of media isn’t everything
• Quality of materials is important, always
• Quality of connections even more so
• Learning is process not product
• Beware bandwagons