Use Cases for kPoint in Educational Institutes

kPoint Technologies Pvt. Ltd.http://www.kpoint.com

Company, Product

• A streaming technology innovator based in Pune, result of R&D started in May 2007

• Backed by five patent-pending innovations• v1 launched in Nov 2009, currently shipping v6.2 • kPoint was incubated at GS Lab and started as a

separate company on April 2011

Customers • 30+ market leaders and start-ups as customers• Multiple sectors – IT, ITes, Manufacturing, Consulting • 7 customers who exceed USD 1B in annual revenue

Business Value

• kPoint makes videos engaging by making video content fully searchable, interactive and easily promotable to search engines.  And we enable instant creation of video mash-ups.

Leadership • A team with repeated technology business successes, seed investment by GS Lab, now self-funded.

About kPoint

www.kpoint.com 2

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Features of a kPoint kapsule

www.kpoint.com

Slides/Desktop-Share/Video-Clips Bookmarks, Questions, TranscriptSpeaker Video

Fish-eye with Visualmarks

kapsule play starting from

selected search result

TagsComments

Closed Captions

Features of a kPoint kapsule

kPoint: content creation and delivery

4www.kpoint.com

Promoted on Social Media

Content Creation using kPoint

Viewed together in classroom

Displayed on Institute website

Shared with targeted users

kPoint in the cloud

Content Distribution using kPoint

Content Consumed as per Convenience

www.kpoint.com

#1 Bring in more companies for placement.

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Your institute conducts an annual placement activity for students. You may have a separate team for facilitating the activity.

However, you might be facing following challenges. • Not all companies are able to visit for placement, reducing the

pool and diversity of employers.

• Plain document resumes are inadequate as all of them look alike, the students

do not get the time to showcase their skills, and companies cannot process

them fast enough.

• Students get pushed into selecting companies that they do not want or are

not ready for. Or companies are pushed to visit when they are not ready,

leading at times to unfulfilled offers.

kPoint provides an easy way to improve placement activities.

www.kpoint.com

More choice for students

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How kPoint can helpStudents can prepare rich, video-based resumes.

Cloud-based secure sharing of profiles make the recruiter’s

task easier.

Remote interviews can be conducted using kPoint.

Multimedia Institute brochure can make a better impact.

kPoint impactSmoother process saving time and cost

Better presentation of students and the Institute

Get actionable information from kapsule view analytics.

www.kpoint.com

#2 Take the pain out of guest lectures.

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Your institute might be conducting guest lectures by outside experts.

Guest lectures are extremely helpful, but there might be some challenges in organizing guest lectures.• Expert lecturers have availability and logistical issues.

• Expert lectures cannot be arranged repetitively for different set of students

• Expert lecturers may want to show videos / multimedia content along with plain speech.

kPoint offers a technological solution for organizing guest lectures.

www.kpoint.com

Guest lecture capture

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How kPoint can helpkPoint kapsules can be created at expert lecturers’ convenience at their time

and place.

Once created, the lectures can be made available to wide audience across

locations and across educational years.

kPoint kapsules can have mash up of audio, presenter video, other video

inputs making lectures more interesting.

kPoint impactSavings in cost and time

Better educational content

www.kpoint.com

#3 Easily create and share videos.

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Multimedia content for education is great! You always wanted your faculty members to create specific content for your students.

But there are many challenges in video content creation.• Disparate sources of video, audio and document resources

• Difficult to organize resources according to topics with commentary by faculty

• Difficulties making video available to right people across locations and devices securely

• Creation of a searchable knowledge base of educational video content

kPoint creation of video content as easy as writing an email and makes it available to all employees and students.

www.kpoint.com

Easy educational content creation

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How kPoint can helpCombine multiple media resources along with faculty inputsCloud based solution

• provides seamless accessibility across locations and devices.kPoint provides analytics on kapsule viewsCreate a discussion forum

• kPoint kapsules can provide opportunities for topic specific queries and discussions.Kapsules can be created for course introductions and practical experiments demonstrations

kPoint impactEnhanced educational experienceAccess to vast multimedia educational resourcesCreate a high quality knowledge repository of the Institute

www.kpoint.com

#4 Give better project guidance to students.

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Students regularly interact with internal and external guides for their project work. These interactions are important for getting inputs from the guide, provide status to the guide, as well as for project tracking.

Challenges in student – guide interactions are:• Logistical issues in arranging meetings for guides

• Some important points are missed in how long discussions are recalled

• Gaps in communication due to travel and examinations

• Difficulties in tracking meeting histories

kPoint provides a platform for conducting and recording the interactions with project guides.

www.kpoint.com

Increased student-guide interaction

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How kPoint can HelpConduct online multiparty video meetings.

• Conduct meetings from different locations if required

Create recorded kapsules of meeting.• kPoint records a kapsule of meeting proceedings which can be accessed anytime

and shared with anyoneSearch specific point in any meeting.

• kPoint kapsules allow advanced deep search capabilities within kapsulesMonitor and track progress.

• With all meeting records at one place, monitoring and reporting becomes easier.

kPoint ImpactWith virtual meetings - add convenience, save time and costs.Generate meticulous records of the meeting.Miss no point with search across and within kapsules.

www.kpoint.com

#5 Promote Institute’s events easily.

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Your Institute might be conducting various events for your students or for other institutes as well. Effective event promotion goes a long way in success of an event.

Certain challenges in effective promotion of an important event are:

• Right Content

• You need multimedia content for event promotions on social network.

• It is difficult to generate this multimedia content.

• Reaching right audience

• Promotional content needs to reach the right audience.

• It should be easily searchable and discoverable by target audience.

kPoint helps in creation of searchable multimedia promotional clips as well as in capturing the entire event for easy viewing ans sharing later.

www.kpoint.com

Discoverable promotional content

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How kPoint can helpHigher Impact

• Get higher impact using multimedia video clips instead of plain postersEasy Creation

• Multimedia video kapsules for event promotion can be easily created with kPoint.Discoverability and Search inside the video

• Higher discoverability of the promotional videos on search engines using content inside the videos

• Automatic indexing – search inside the videoSharing

• These promotional kapsules can be embedded in Institute website, social networking websites and easily made searchable.

Institute’s informational multimedia kapsules can also be created for promotion among students during admission process.

kPoint ImpactSuperior promotional content, easy capture, and targeted distribution

Next Steps: Connect with us!

www.kpoint.com 15

Amitabh Deshpandeamitabh.deshpande@kpoint.comVP, Business DevelopmentCell: +91-9921042255