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Rajasthan Goes Online
E-commerce penetration in India significantly lower than global benchmarks indicating good potential for growth in the coming years
63.1%54.5%
78.1%
SpainChina
UKGermany
Japan
ItalyArgentina
87.2%
Netherlands
Russia
80.8%
Australia
Worldwide
India
78.3%
Sweden
US
Brazil
France
South Korea
76.3%
49.3%
Canada
76.2%74.6%
71.1%
10.5%
45.7%44.1%
43.0%40.4%
39.7%36.0%
Global e-commerce penetration by country: 2013
200% YoY
Smartphone penetration is growing at
265% YoYBroadband penetration is growing at
India’s E-commerce Market grew by 88% in 2013- ending at $2 billion.
The Market is set to explode…
….reaching $76 billion by 2021*
Rajasthan & E-CommerceRajasthan & E-Commerce
10th state in overall sales rank
Top 5 CitiesJAIPUR, JODHPUR, UDAIPUR, KOTA , AJMER
100+ CitiesNumber of cities in Rajasthan which are using eCommerce
Top 5 categoriesMobiles & Accessories, Computers, Footwear, Clothing, Books
25%Of total state traffic comes from mobile
EVOLVED CUSTOMERS!!!
Rajasthan is placing an average of
1 order/min
50Our Marketplace has over
sellers from Rajasthan
selling 25000 products in
23 Categories
Categories with potential
Jewelry
Women’s Ethnic Clothing
Women’s Footwear
Mobile Accessories
Home Furnishing & Home Decor
We see the seller base from Rajasthan
growing to
By end 2014!400