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John Cotton Dana Winners Tell All! Toni Tucker Illinois State University

John Cotton Dana Winners Tell All!

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John Cotton Dana Award Winners Tell All! (LLAMA - PRMS) session at ALA Annual 2010 by Toni Tucker (Illinois State University). Successful marketing campaigns don't just happen. Strategic planning, realistic, achievable goals and creativity combined with fun and hard work give you the blueprint for success. Learn the latest marketing strategies from winning John Cotton Dana Library Public Relations Award entries.

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Page 1: John Cotton Dana Winners Tell All!

John Cotton Dana Winners Tell All!

Toni Tucker

Illinois State University

Page 2: John Cotton Dana Winners Tell All!

Illinois State University

Honoring Illinois State University’s

First Librarian

Angeline “Ange” Vernon Milner

Page 3: John Cotton Dana Winners Tell All!

Honoring Illinois State University’s

First Librarian

Angeline “Ange” Vernon Milner

Page 4: John Cotton Dana Winners Tell All!

APPLICATION: 2007 Entry Form for the John Cotton Dana Award

Page 5: John Cotton Dana Winners Tell All!

Honoring Illinois State University’s

First Librarian

Angeline “Ange” Vernon Milner

Page 6: John Cotton Dana Winners Tell All!

RESEARCH: Death of Ange Milner

1/14/1928

Page 7: John Cotton Dana Winners Tell All!

RESEARCH: Article on Ghost of Ange Milner

10/30/2003

Page 8: John Cotton Dana Winners Tell All!

Honoring Illinois State University’s

First Librarian

Angeline “Ange” Vernon Milner

Page 9: John Cotton Dana Winners Tell All!

Item AmountHeadstone $ 1,700.00Programs 25.00Poster Supplies 75.00Cake 200.00

Total $ 2,000.00

Proposed Budget Final Budget

Item AmountHeadstone $ 2,285.00Programs 25.00Poster Supplies 75.00Cake 180.00Flowers 95.00Total $ 2,660.00

PLANNING: Budgets

Page 10: John Cotton Dana Winners Tell All!

PLANNING: Evergreen Cemetery Document

Page 11: John Cotton Dana Winners Tell All!

PLANNING: Mock-up of final Headstone

Page 12: John Cotton Dana Winners Tell All!

PLANNING: Announcement of Ceremony

2/3/2006

Page 13: John Cotton Dana Winners Tell All!

PLANNING: Setting of the Headstone

4/7/2006

Page 14: John Cotton Dana Winners Tell All!

Honoring Illinois State University’s

First Librarian

Angeline “Ange” Vernon Milner

Page 15: John Cotton Dana Winners Tell All!

IMPLEMENTATION: Press Release

4/6/2006

Page 16: John Cotton Dana Winners Tell All!

IMPLEMENTATION: Program

4/10/2006

Page 17: John Cotton Dana Winners Tell All!

IMPLEMENTATION: Photo from Ceremony

4/10/2006

Page 18: John Cotton Dana Winners Tell All!

IMPLEMENTATION: Photo from Ceremony

4/10/2006

Page 19: John Cotton Dana Winners Tell All!

IMPLEMENTATION: Photo from Ceremony

4/10/2006

Page 20: John Cotton Dana Winners Tell All!

IMPLEMENTATION: Photo from Ceremony

4/10/2006

Page 21: John Cotton Dana Winners Tell All!

IMPLEMENTATION: Proclamation from the Town of Normal, IL

4/10/2006

Page 22: John Cotton Dana Winners Tell All!

IMPLEMENTATION: Proclamation from the Illinois State Senate

4/10/2006

Page 23: John Cotton Dana Winners Tell All!

IMPLEMENTATION: Proclamation from Illinois Governor Rod Blagojevich

4/10/2006

Page 24: John Cotton Dana Winners Tell All!

Honoring Illinois State University’s

First Librarian

Angeline “Ange” Vernon Milner

Page 25: John Cotton Dana Winners Tell All!

EVALUATION: Article in Local Paper about Headstone Dedication

4/11/2006

Page 26: John Cotton Dana Winners Tell All!

EVALUATION: Collage of Articles

Page 27: John Cotton Dana Winners Tell All!

EVALUATION: Illinois Alive! ... web site on Ange Milner

Page 28: John Cotton Dana Winners Tell All!

Toni Tucker

Illinois State University

[email protected]

309 438-7402