INITIAL IDEAS

Lewis – singer, guitarist, male characterLewis has three roles in our video, his most important role is that of being the male character in the narrative section of our video and deliver how the male is supposed to be feeling in this song about the girl he is singing about, also his back story is that he is going to a home to visit his dying grandmother when the lyrics suggest he is going to see a girl that makes him happy and that he loves which most of the audience will take in a in love kind of way but that is not how we want to portray it. He also has the two combined roles of guitarist and singer in the live band sections of the video which feature him and 3 others playing the music which is common in a video of this genre.

Emma – Grandma

Emma has the role of featuring in the narrative as the second character and the grandmother of the male character, she has to portray a loving grandmother who is being visited by his down and depressed grandson so there is no room for error when taking this seriously as it being quite an emotional subject however she is not in the live performance so it should be relatively easy for her to stay in character.

Harlan – Guitarist

Harlan will be featuring in the live performance sections of our music video playing the guitar however he has no appearance in the narrative sections of the video. The song features guitar strongly so he will feature a fair bit in the live performance sections of our product.

Josh – Drums

Josh very much like Harlan has only a band piece in which he has to play drums in sync to the song, this song features less drums than guitar so he shall feature less than Harlan and Lewis in the band performance sections of the final product.

Matt - Bass

In our band performance sections of the final production of our music video Bass will be played by Matt who will also only feature in the performance sections of the video and not in the narrative. He will feature relatively the same amount as josh and will have to like the others remain serious and keep the legitimate feel to the video.

NarrativeFrom initially picking this song we knew we wanted to apply Goodwin’s theory of illustrating the lyrics to a degree which is why it focuses primarily about a man thinking about a woman and caring about her deeply. Due to the songs dark and not very positive mood we wanted to take the footage in dark and gloomy settings when focusing on the male/main character in our music video and possibly lighten it up at the end when with the female character.

We didn’t want to make it a simple, boring music video about a man loving a woman however so we added the grandma element at the end to ensure it was different and our video stood out and also developed a link with the audience on a strong emotional level.