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My life is pretty simple. I do my utmost to inspire and dare people and brands to be Remarkable at what they do. You see, it all started about 2 years ago. I was pretty pissed off with the lack of ambition and innovation being shown by marketing folk. It was like the whole world had recession paralysis. So rather than bitching about it, I decided to put pen to paper and splurge my view of the world onto paper. What happened was a Remarkable journey of discovery that ended up in my first book; “In Remarkable we trust”. I didn’t want to produce another boring old business book aimed at the super intellectuals. I wanted a book for all the bright and hungry marketing and business folk who don’t have the time for stuffy old business books. I wanted to give them something fun, easy-to-read and imaginative. The following extracts give you a little taster into what was created. Join me on Facebook and Twitter. Search for @Zagology SAMPLE PAGES OF THE NEW BOOK ON DISRUPTIVE MARKETING FROM ‘IDEAS MENTALIST’ PAUL CASH.

In remarkable we trust sample pages

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Sample pages of new book from 'Ideas Mentalist' Paul Cash. Branding. Marketing. Innovation and general all out disruption. Not your usual business book.

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Page 1: In remarkable we trust sample pages

My life is pretty simple. I do my utmost to inspire and dare people and brands to be Remarkable at what they do.

You see, it all started about 2 years ago. I was pretty pissed off with the lack of ambition and innovation being shown by marketing folk. It was like the whole world had recession paralysis.

So rather than bitching about it, I decided to put pen to paper and splurge my view of the world onto paper.

What happened was a Remarkable journey of discovery that ended up in my first book; “In Remarkable we trust”.

I didn’t want to produce another boring old business book aimed at the super intellectuals. I wanted a book for all the bright and hungry marketing and business folk who don’t have the time for stuffy old business books. I wanted to give them something fun, easy-to-read and imaginative. The following extracts give you a little taster into what was created.

I didn’t do it alone, lots of people helped and this is really for them. I’ve also started a blog www.therealpaulcash.com check it out if you dare. The book is available via iTunes for £3.99 with a print release date on Amazon sometime in December 2012.

Join me on Facebook and Twitter. Search for

@Zagology

SAMPLE PAGES OF THE NEW BOOK ON DISRUPTIVE MARKETING FROM ‘IDEAS MENTALIST’ PAUL CASH.

Page 2: In remarkable we trust sample pages

“In Remarkable we trust” is available to purchase on iTunes for your iPhone or iPad. Bargain launch price (80% discount) of £3.99 or US dollar equivalent. The printed version will be available via Amazon in December 2012.

Page 3: In remarkable we trust sample pages

“In Remarkable we trust” is available to purchase on iTunes for your iPhone or iPad. Bargain launch price (80% discount) of £3.99 or US dollar equivalent. The printed version will be available via Amazon in December 2012.

Page 4: In remarkable we trust sample pages

“In Remarkable we trust” is available to purchase on iTunes for your iPhone or iPad. Bargain launch price (80% discount) of £3.99 or US dollar equivalent. The printed version will be available via Amazon in December 2012.

Page 5: In remarkable we trust sample pages

“In Remarkable we trust” is available to purchase on iTunes for your iPhone or iPad. Bargain launch price (80% discount) of £3.99 or US dollar equivalent. The printed version will be available via Amazon in December 2012.

Page 6: In remarkable we trust sample pages

“In Remarkable we trust” is available to purchase on iTunes for your iPhone or iPad. Bargain launch price (80% discount) of £3.99 or US dollar equivalent. The printed version will be available via Amazon in December 2012.

Page 7: In remarkable we trust sample pages

“In Remarkable we trust” is available to purchase on iTunes for your iPhone or iPad. Bargain launch price (80% discount) of £3.99 or US dollar equivalent. The printed version will be available via Amazon in December 2012.

Page 8: In remarkable we trust sample pages

“In Remarkable we trust” is available to purchase on iTunes for your iPhone or iPad. Bargain launch price (80% discount) of £3.99 or US dollar equivalent. The printed version will be available via Amazon in December 2012.

Page 9: In remarkable we trust sample pages

“In Remarkable we trust” is available to purchase on iTunes for your iPhone or iPad. Bargain launch price (80% discount) of £3.99 or US dollar equivalent. The printed version will be available via Amazon in December 2012.

Page 10: In remarkable we trust sample pages

“In Remarkable we trust” is available to purchase on iTunes for your iPhone or iPad. Bargain launch price (80% discount) of £3.99 or US dollar equivalent. The printed version will be available via Amazon in December 2012.

This book is essential reading for companies who need their marketing teams to have a big fat dollop of inspiration.

It pulls no punches, is full of innovative and random ideas and is designed in such a way you won’t want to put it down.

Paul works for the creative agency OTM and can be contacted via [email protected]

Working with the Cash Man:

1.Business strategy & organisational design2.Branding and innovation projects3.Public speaking

• Keynote address (innovation/disruption)• Marketing conferences• Team building days

4.Zagology workshops5.Employee engagement6.Integrated marketing campaigns