Song: I am so sorry – Imagine Dragons

IDEA #1

• Main idea: Song about people at their job who’ve had enough , who just stopped giving a shit.

• The video would consist of a performance of a band+ narrative

• Performance: in a loft/warehouse (or studio stylized that way )

• Narrative: stories of different people in a similar situation e.g. Doctor, waitress, firefighter and perhaps accountant.

PERFORMANCE

• The band would consist of the main vocalist (teenager/young adult)- He needs to look like he is about 20 years old, guitar and bass guitar player and drums player (the rest of the band might be male hurtwood students)

THE BAND:

• A sequence of this video is to have a band play as well as the narrative story during the music video to lip sync to the music

• The song “im so sorry” has strong lyrics which go well with the narrative and create a high atmospheric performance on the screen

• The lead singer will be around 18-20 years due to the mature voice of the track to make sure that the artist looks like he is singing it and to give a more realistic feel to the video

IDEAL IMAGES OF THE BAND:

4 members around ages of 18-20

Location quite dark and atmospheric