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WEST VIRGINIA UNIVERSITY DEPT OF COMMUNICATION STUDIES RESEARCH ASSOCIATE, MEDIA AND INTERACTION LAB Part 4 Relationships LOVE AT FIRST LIKE

How We Form Relationships (#WVUCommMOOC)

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In this final structured part of the course, we will take a look at some of the ideas about how relationships form through social media (and other online platforms). And we will come back full circle to where began the week. Join the conversation at www.wvucommmooc.org!

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  • 1. Part 4RelationshipsLOVE AT FIRST LIKE
  • 2. QUESTIONS TO CONSIDER How do relationships develop online? Can they go beyond those face-to-face?
  • 3. FIRST. Another couple questions: How would you describe me?
  • 4. FIRST. Another couple questions: How would you describe me? How do you know?
  • 5. ONLINE RELATIONSHIPS http://www.cnn.com/2013/01/23/us/teo- hoax-abc/index.html?iref=allsearch My emotions were real
  • 6. SOCIAL INFORMATIONPROCESSING THEORY Walther (1992) Assumption-we have same goals no matter channel used We can accomplish those goals, no matter channel
  • 7. SOCIAL INFORMATIONPROCESSING THEORY Walther (1992) We use what is available to accomplish goals Circumvent the limitations CMC takes longer
  • 8. SOCIAL INFORMATIONPROCESSING THEORY https://www.youtube.com/watch?v=uiJiK_3 BNL8
  • 9. SOCIAL INFORMATIONPROCESSING THEORY Can some pieces of information speed up the process? Communication/Time make us feel closer to others? Skills matter (Walther & Bazarova, 2008)
  • 10. CHANNEL SWITCHING
  • 11. CHANNEL SWITCHING When should you meet FtF? Early
  • 12. CHANNEL SWITCHING When should you meet FtF? Early Or never Ramirez & Zhang (2007)
  • 13. HYPERPERSONAL Walther (1996) Increased intensity/speed of an online relationship
  • 14. HYPERPERSONAL A combination of Sender effects Receiver effects Channel effects Feedback effects
  • 15. TYING IT ALL TOGETHER
  • 16. MORE ON THIS http://www.afirstlook.com/edition_8/theory _resources/Social_Information_Processin g_Theory