Harnessing Events for Digital Storytelling

Community Engagement through Community Journalism

Jennifer M. Jones University of the West of Scotland

Una MurphyView Digital

Schedule

• Introductions/Ice-breakers

• Capitalising on ‘the event’ - introduction to blogging

• Getting the story out: 5Ws & H

• Picture tells a thousand words

• Lunch (1-2-1s)

Schedule

• Video and audio production - overview

• The ‘no-edit’ interview

• Social media: getting the story out

• Measuring audiences

Media landscape

(Social) Media Literacy

The importance of the storyWhat is your story?

Capitalising on the event

Telling the story

WWWWW+H

Photo journalism

Audio production

Video production

Getting the story out there

Social media

Measuring your audience

Further Reading• Digital Commonwealth Digital

Storytelling Handbook: http://digitalcommonwealth.co.uk/2014/09/18/handbook-of-digital-storytelling/

• Media Trust Local 360 Resources: http://local360network.mediatrust.org/

• Centre for Community Journalism: http://www.communityjournalism.co.uk/en/