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Homes on Mobile Phones Learning Presentation

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Page 1: Homes on Mobile Phones Learning Presentation
Page 2: Homes on Mobile Phones Learning Presentation

Finally, selling homes meets the mobile age!• Give buyers instant info and a

virtual walk-through of all your homes

• Get buyers inside your listings right when they’re most curious and interested

Page 3: Homes on Mobile Phones Learning Presentation

Enhance your existing marketing• Blends in seamlessly with your

existing marketing (actual mobile screenshots).

• Showcase your listings in your colours and logo.

• Custom selection of riders and keywords available.

Page 4: Homes on Mobile Phones Learning Presentation

Mobile is the future of real estate• Not everyone owns a computer or laptop

• Those who do own a laptop don’t carry it around with them 24/7

• Nine out of 10 potential homebuyers already own and use a cell phone

• Cell phones and smart phones are everywhere, even replacing laptops and land lines

• In Canada alone, over 60 million texts are sent each day

• People are twice as likely to text than to call

Page 5: Homes on Mobile Phones Learning Presentation

So why Homes on Mobile Phones?• Brings you buyers you may have never

had access to

• Attracts more potential buyers and motivates them to contact you

• Gets you qualified leads so you can sell homes more efficiently

• Provides you with real-time access to these potential customers right on your cell phone

• Earns you more listings, simply because you are using the newest technology

Page 6: Homes on Mobile Phones Learning Presentation

Here’s how it works

*** You can also include keywords in your marketing materials such as brochures, newspaper ads and direct mailers. This has proven to be very effective. ***

• “See This Home On Your Phone!” (Call to Action)

• Text the “keyword” to the “short code”

• Receive a text message with a link to a mobile web site

Page 7: Homes on Mobile Phones Learning Presentation

Try it now!

To: 63636

When using a smart phone, you will need to enter the short code (i.e. the “phone number”) first, then the keyword (i.e. the “message”)

Page 8: Homes on Mobile Phones Learning Presentation

Try it now!

63636

When using a smart phone, you will need to enter the short code (i.e. the “phone number”) first, then the keyword (i.e. the “message”)

When using a regular handset, you will need to enter the keyword (i.e. the “message”) first, then the short code (i.e. the “phone number”)

________________Home

Compose SMS140

SEND

Page 9: Homes on Mobile Phones Learning Presentation

• Once the home buyer texts the keyword to the short code, they will instantly receive a text message

Instant text message return!

Price $595 000 Click link to see it http://homp.mobi?rid=1792 Call agent 514-236-3330

• Buyers also have the option to call you directly!

This message will show:• the price of the home• a link where they can find out

more

Page 10: Homes on Mobile Phones Learning Presentation

Instant notification!• As soon as someone texts in to

view one of your properties, you are immediately notified in real-time right on your cell phone

Your listing (HOME) http://homp.mobi?rid=1792 has just been viewed by 14165551234

63636__________________

Page 11: Homes on Mobile Phones Learning Presentation

Instant notification!• As soon as someone texts in to

view one of your properties, you are immediately notified in real-time right on your cell phone

Phone number 14165551234would like to be contacted about (HOME) http://homp.mobi?rid=1792

63636__________________

• You are also notified immediately if someone requests updates or requests a call-back from you

Page 12: Homes on Mobile Phones Learning Presentation

User-friendly screen navigation

Page 13: Homes on Mobile Phones Learning Presentation

Here are some actual print ad samples:

Page 14: Homes on Mobile Phones Learning Presentation

Getting started • Setting up an account online

is easy and takes only takes 5 minutes

• Simply enter in your profile information and upload your picture and you’re good to go!

Page 15: Homes on Mobile Phones Learning Presentation

Ease of useOnline you will be able to:

• Create a listing• Choose your keywords• Order your sign rider• View your aggregate

customer activity report

Page 16: Homes on Mobile Phones Learning Presentation

Detailed reporting analytics

Page 17: Homes on Mobile Phones Learning Presentation

Tips & tricks• Showcase your keywords in your

print materials (very effective in newspaper ads & brochures)

• Include Homes on Mobile Phones as part of your listing presentations (will set you apart from the competition & earn you more listings)

• Keys to success

• Create a master demo listing that you can share with others (can also be incorporated into your business cards)

Page 18: Homes on Mobile Phones Learning Presentation

It works!It works on homes and it works on phones. Here is what some of your colleagues have to say:

Page 19: Homes on Mobile Phones Learning Presentation

It works!It works on homes and it works on phones. Here is what some of your colleagues have to say:

Page 20: Homes on Mobile Phones Learning Presentation

It works!It works on homes and it works on phones. Here is what some of your colleagues have to say:

Page 21: Homes on Mobile Phones Learning Presentation

It works!It works on homes and it works on phones. Here is what some of your colleagues have to say:

Page 22: Homes on Mobile Phones Learning Presentation

It works!It works on homes and it works on phones. Here is what some of your colleagues have to say:

Page 23: Homes on Mobile Phones Learning Presentation

It works!It works on homes and it works on phones. Here is what some of your colleagues have to say:

Page 24: Homes on Mobile Phones Learning Presentation

It works!It works on homes and it works on phones. Here is what some of your colleagues have to say:

Page 25: Homes on Mobile Phones Learning Presentation

It works!It works on homes and it works on phones. Here is what some of your colleagues have to say:

Page 26: Homes on Mobile Phones Learning Presentation

It works!It works on homes and it works on phones. Here is what some of your colleagues have to say:

Page 27: Homes on Mobile Phones Learning Presentation

Homes on Mobile Phones Summary• Brings you buyers you may have

never had access to

• Attracts more potential buyers and motivates them to contact you

• Gets you qualified leads so you can sell homes more efficiently

• Provides you with real-time access to these potential customers right on your cell phone

• Earns you more listings, simply because you are using the newest technology

Page 28: Homes on Mobile Phones Learning Presentation