+

Communication Curricula and Higher Education

Dr. Michelle FerrierScripps College of CommunicationOhio University

+The Most Asked Question:…And this isn’t even

REAL football!

+

Higher Education Classification SystemsCitation: 

"Rethinking and Reframing the Carnegie Classification," in Change, September/October 2005. Volume 37, Number 5, Pages 50-57.

Alexander C. McCormick and Chun-Mei Zhao http://www.carnegiefoundation.org/sites/default/files/publications/elibrary_pdf_634.pdf

+Basic Carnegie Classification:Associate

+Basic Carnegie Classification:Baccalaureate/Master’s

+Basic Carnegie Classification: Doctorate/Special

+Carnegie Classifications

The Undergraduate Instructional Program Classification focuses attention on undergraduate education, regardless of the presence or extent of graduate education.

As a companion to the Undergraduate Instructional Program classification, this classification examines the nature of graduate education, with a special focus on the mix of graduate programs across fields of study. In this classification, a single graduate-level degree qualifies an institution for inclusion.

Undergraduate Instructional Program

Classification

Graduate Instructional Program Classification

+Carnegie Classifications

Enrollment Profile Classification provides a bird’s eye view of the student population by grouping institutions according to the mix of students enrolled at the undergraduate and graduate/professional levels. Exclusively undergraduate institutions are further broken down by level (two-year and four-year).

The Undergraduate Profile Classification describes the undergraduate population with respect to three characteristics: the proportion of undergraduate students who attend part- or full-time; achievement characteristics of first-year, first-time students; and the proportion of entering students who transfer in from another institution.

Enrollment Profile Classification

Undergraduate Profile Classification

+Carnegie Classifications

The Size and Setting Classification describes institutions’ size and residential character. Because residential character applies to the undergraduate student body, exclusively graduate/professional institutions are not included.

The Undergraduate Profile Classification describes the undergraduate population with respect to three characteristics: the proportion of undergraduate students who attend part- or full-time; achievement characteristics of first-year, first-time students; and the proportion of entering students who transfer in from another institution.

Size & Setting Classification

Undergraduate Profile Classification

+Ohio University Classification

+Moving Up In Academe

+Scripps College Organizational Chart

Dean

Associate Dean for

Innovation (etc.)

Graduate Directors

International Programs/Inno

vation Activities

Associate Dean for Student Success

Undergraduate Directors

School Directors

+The Reality…

+Scripps College Graduate Programs

M.S. in Journalism

Master of Information and Telecommunication Systems (MITS)

M.A. in Media Arts and Studies

M.A. in Photography with a specialization in Visual Communication

M.A. in Communication & Development Studies

M.A. in Organizational Communication

Ph.D. in Mass Communication/Media Arts and Studies and Journalism

Ph.D. in Communication Studies

+Journalism Curricula

UNESCO Model Curricula for Journalism Education 2013: http://unesdoc.unesco.org/images/0022/002211/221199e.pdf

+Communications

Cyberculture and communication technology

Audiovisual communication

Movies/Radio/Television

Organizational Communication, public relations and advertising

Mediation and Communication Interfaces

Theories of Communications

Six areas addressed in UNESCO Report

+Journalism and Higher Education

Broad liberal education/program in social & literary studies

Knowledge of mass communication theory and research

Analytical thinking

Ethical grounding

Journalism skills: Writing, Camers/Video, Multimedia, Coding, Entrepreneurship

Specialized expertise: Economics, medicine

First-hand knowledge of societies, languages, religions and cultures.

Objectives

+Countries adopting model curriculum from UNESCO

Afghanistan

China

Guyana

Iran

Jamaica

Lesotho

Mauritius

Mexico

Mongolia

Pakistan

Rwanda

South Africa and

Tanzania

+UNESCO: Specialized Syllabi

media sustainability

data journalism

intercultural journalism

community radio journalism

global journalism

science journalism, incorporating bioethics

gender and journalism

humanitarian journalism

reporting human trafficking

safety and journalism