Getting Started On Twitter

  • Published on
    06-May-2015

  • View
    2.033

  • Download
    1

DESCRIPTION

What's all this buzz about Twitter? Learn more about Twitter and how to get started.

Transcript

  • 1.GETTING STARTED ON Brought to you by:

2. What is Twitter?

  • Definition:a social networking and micro-blogging service that allows you answer the question, "What are you doing?" by sending short text messages 140 characters in length, called "tweets", to your friends, or "followers.
  • Twitter is blogging without the hassle!
  • - Anonymous

3. Whats all the fuss about?

  • Twitter can help with the following:
    • Getting real-time updates and news immediately
    • Connect with people who you may have been connected with
    • Broadcast real-time updates immediately to your network

4. The Growth of Twitter 3xIncrease! 5. My experience with Twitter 6. What youll be learning today

  • Get your Twitter account started
  • Understand what people say on Twitter
  • Understand how others have used Twitter
  • Integrate Twitter with current activities
  • Utilize tools to enhance your Twitter experience

7. BASICS 8.

  • Branding yourself
    • Choosing a username
    • Choosing a photo (i.e. headshot, logo, etc)
    • Choosing a background
  • Build your network
    • Find whos already using Twitter
    • Follow people youd be interested in

Getting Started on Twitter 9.

  • What are you doing?
    • Interesting facts about your industry
    • Specials or promotions
    • Information about events
    • Handling customer service via Twitter

What to Tweet About 10. TERMINOLOGY 11. Twitter Terminology

  • Jargon:
    • Tweets = 140-character updates on Twitter
    • Follower =A user interested in your updates
  • Symbols:
    • @ = public conversations
    • # = adding a tag to a tweet
    • RT = retweeting is sharing tweets with others
    • d = direct messages are similar to e-mails

12. @ replies = public conversations

  • my tweet:

my followers responses: 13. # = hashtags (tagging tweets)

  • tweets tagged with #twitterteacher:

14. RT = retweeting tweets

  • recent retweets from @daveschappell:

15. EXAMPLES 16.

  • Zappos (@zappos)
    • Customer service
    • Company transparency
    • Brand proliferation
  • Other examples:
    • Comcast (@comcastcares)
    • Dell.com (@delloutlet)
    • Motore Coffee (@motore)

Business Example: Zappos 17.

  • CNN (@cnnbrk)
    • Breaking news worldwide
    • Connecting with a network of virtual reporters
  • Other examples
    • Hudson River plane crash
    • Presidential Inauguration
    • Earthquakes in Italy

News Example: CNN 18.

  • Shaquille ONeal (THE_REAL_SHAQ)
    • Connecting with fans at a personal level
    • Ability to control their brand
  • Other Examples:
    • Ashton Kutcher (@aplusk)
    • Kevin Rose (@kevinrose)
    • Lance Armstrong (@lancearmstrong)

Personal Example: Shaq 19. INTEGRATION 20.

  • Cell phone:
    • Connect it with your text messaging
    • Use 3 rdparty applications to tweet
  • Blogging:
    • Use Twitterfeed.com to push your blogs to Twitter automatically
  • Facebook
    • Connect your tweets with your Facebook Status using the Twitter Application

Integrating Twitter with Life 21. TOOLS 22.

  • Twhirl:http://www.twhirl.org
  • Twitterific: http://iconfactory.com/software/twitterrific
  • Tweetie: http://www.atebits.com/tweetie-mac/
  • Tweetdeck: http://www.tweetdeck.com/beta/

Twitter Clients 23.

  • TinyURL: http://www.tinyurl.com
  • Bit.ly: http://www.bit.ly
  • Tr.im: http://www.tr.im
  • Digg.com: http://www.digg.com

URL Shorteners 24. Question? E-mail: help@teachstreet.com Twitter: @teachstreet