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Slides and notes from our webinar presentation at http://www.educause.edu/events/educause-live-horizon-report-action. With Ryan Martinez
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LEARNING
GAMES
GAMIFICATION
Ryan MartinezUW-Madison Games + Learning + Society
John MartinUW-Madison Academic Technology
GAMIFICATION
THE BASICS (Deterding, et al. 2011)
THE BASICS
reality.usc.edu/about
INTRINSIC MOTIVATION
EXTRINSIC MOTIVATION
INTRINSIC
INTRINSIC
128 Studies
Extrinsic rewards onintrinsic motivation
Rewards for tasks completed decreased free-will motivation
DECI, ET AL. (1999)
You have to find game design that resonates with what you are trying to do and brings out its essence; mental context. Business travellers (sic) care about status, but if you were at Toys R Us and the cashier announced you were now a ‘platinum level toy buyer’ you’d be embarrassed; pleasure is contextual.
~ Jesse Schell, 2011
More specifically, gamification is marketing bullshit, invented by consultants as a means to capture the wild, coveted beast that is videogames and to domesticate it for use in the grey, hopeless wasteland of big business, where bullshit already reigns anyway.~ Ian Bogost, 2012
Ultimately, the real reward of seeing
friends more often and breaking outside
your routine has nothing to do with virtual
badges or social life points or online
bragging rights. The real rewards are all
the positive emotions you are feeling, like
discovery and adventure; the new
experiences you’re having...and the social
connections you’re strengthening by being
around people you like more often.
Foursquare doesn’t replace these rewards.
Instead, it draws your attention to them.
~ Jane McGonigal, 2011
http://www.gartner.com/it/page.jsp?id=2251015
http://www.gartner.com/it/page.jsp?id=2251015
Side effects of design
Deterding, 2010
They are glorified report cards that turn games into work and life into play, and users into pawns rather than players ... What I’m saying is they’re not necessarily playful at the moment.
Deterding, 2010
How might we preserve the point in being pointless?
Deterding, 2010
GAMES
(add in chat: good examples/ideas you’ve seen)
WHERE TO START?
http://gamingmatter.com/GM/Commentary/Entries/2013/1/10_Trying_out_a_Multi-player_Classroom.html
HINT: Systemize — think in game language
HINT: Harness students — prompt peer interaction
•First to turn in a project early
•First to publish a project to a larger audience
•First to authentically amaze me with awesomeness
•First to gather & lead a group in class
•First to be recruited to a group because they had a discrete skill needed
•First to visit my office
•First to lead a class meeting online that wasn’t required for class
•First to publicly praise another student (or student work) as inspiring them to try something new.
•First to organize a social event not related to course work
•First to achieve level 10
•First to change or modify an assignment for something far more difficult to complete.
•First to make me laugh
•First to make the class laugh during meeting times
•Any/All submissions of course work to a conference or journal accepted for presentation
•Any/All that knock a class leader off the leader board after week seven
Side quests Easter Eggs
Acting
Interacting
Pla
yer World
Killers
Socializers Explorers
Achievers
harrass, heckle, hack, cheat, taunt, tease
give, express, comment, share, greet, like, tease
explore, view, rate, curate, vote, review
win, challenge, create, compare, show off
Bartle (1996) http://www.mud.co.uk/richard/hcds.htm
HINT: Keep it “open” — let them play their game
Title: Can Quantum-Mechanical Description of Physical Reality Be Considered Complete?
Impact Factor:
Times Cited: 5521Article Age: 1935
Citations in article: 0
ATTACK:
DEFENSE:
INITIATIVE:
Journal: Physical Review
HINT: Dip your broccoli — at least they’re eating
HINT: Dip your broccoli — (at least they’re eating)
HINT: Start small — iterate on successes
command: Consult the tome of wisdom!
INVENTORYINVENTORY
Tome of Wisdom
Sword of Grammar
HINT: Manage expectations — Set the bar low
HINT: Manage expectations — Set the bar low
HINT: Have them lead — Set the bar low
DISCUSS?