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Guided by: Anand
S.Dhakade
M_COMMERCE
Presented By: Tapesh v. chalisgaonkar
What is M_Commerce?
Use of mobile devices to
Transact
Communicate
Entertain
In simple terms,
M_commerce = E_commerce + Wireless Web
Features of m-Commerce
Provision for cash deposits and withdrawals.
Ability for third parties to make deposits into a user account.
Ability to make retail purchase.
Over-the-air prepaid top-ups using the cash already in the account.
The ability to transfer cash between users account.
Provision for bill payments.
Mobile Devices
Should be capable of
Bar code Scanning
Bar code Display
to connect to a data communication network to transmit the necessary information at the POS .
The device must use an identification method to uniquely and correctly identify the buyer and the information sent by the buyer.
Protocols Used
GSM
3G Enhanced Data Rate For GSM Evolution (EDGE)
Universal Mobile Telecommunications System (UMTS)
High-Speed Packet Access (HSPA)
Technologies
Wireless Networks (Bluetooth / Wi-Fi)
SMS
MMS
Information Providers
Global Electronic Party
Information Register
Global Data Synchronisation
Network
TRANSACTION OVERVIEW
Infrastructure and steps in the process
Transaction part I
Transaction part II
Applications
Advertising & Promotion
In-store navigation
Comparison Shopping
Information & Extended
Packaging
Store Location
Authentication
Applications
Payment
Interactive Publications
Ticketing
Cataloge shopping
Advantages
.
More Convenience: the small size and ease of use of mobile receivers ,coupled with freedom from problems caused by infrastructure, makes for a higher degree of user convenience.
Expanded Reach: the presences of wireless link between the customer and the service provider eliminates the need for a fixed interface such as a computer for communication.
Quick access: connecting through a mobile is faster than dial-up connections using wire line modems.
Instant Connectivity(2.5G): Instant connectivity or “always on” is
becoming more prevalent .
Limitations
Lack of Standards
Device Constraints
Weak processors
Limited memory
Tiny screens, poor resolutions