Focus Group

2 people

I’ve chosen Skye Leigh because she has an interest in pop music, she reads pop magazines so she knows the conventions of the market. She is up to date with current trends, meaning her opinion is valid for the time. She is in my target audience as she is a sixteen year old female which is what I’m aiming my magazine to.

I’ve also chosen Emily Young, this is for the same reasons as Skye but Emily has different viewpoints to Skye so I will get a range of views from my specific target audience.

Introduction

1. What do you two like most about pop music? 2. Does this reflect in your views about the magazines?3. Do you prefer female or male pop singers?4. Why is this?5. What would your ideal magazine be?6. Is this conventional to the market?7. How would you like this to compare to how my magazine is made, considering I want mine

to be unique?8. What is your view on my magazine representation, formal or informal?9. Should my magazine be more professional then fun?10. Has listening to each others views changed your own?11. Thanks