Focus Group

Q1: Which of the following horror trailers is the most effective and why?

Q2: Which of these films are you more likely to watch based on their poster?

Q3: In your opinion, which of the following features make a horror film enjoyable for you?

Music

Jump scares

Evil forces

Atmosphere

Q4: Which of the following types of film magazines content would you find most interesting?

Interviews

Exclusives

Posters

Cover image

Q5: Name your favourite horror film and explain why you like it.

Q6: Is there anything that you would deem 'too much' or 'inappropriate' to watch in a horror film?

• If your answer is “Yes”, please specify.

Q7: Which of the following magazine front covers do you find most effective and why? What do you dislike about them?