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ISAS Advancement Conference, Houston, TX on 4/16/2010
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Finding Your Voicei n S o c i a l M e d i a
Independent Schools Association of the SouthwestApril 16, 2010 11:00am - 12:00pm
Travis Warren, WhippleHill, Inc.
“Social media is the combination of people gathering together using
technology that allows for the sharing of words, pictures and videos to create engagement and and the opportunity
for shared meaning”
96.229.37.254 (talk) 20:37, 4 April 2009
W I K I P
E D I A
of words, pictures and videos to create
engagement and and the opportunity for shared
meaning”
W I K I P
E D I A
Social Media | + -- Social Networking
W H I P P L E H I L L
W H I P P L E H I L L
SocialMedia Your
Website
W H I P P L E H I L L
SHARED MEANING
SHARED MEANING
SHARED MEANING
Content + Comments = Shared Meaning
CONTENT
W H I P P L E H I L L
W H I P P L E H I L L
W H I P P L E H I L L
18
RANK WEB SITE SITE TYPE COUNTRY/COMPANY
1 google.com Portal/Search Google
2 facebook.com Social Network USA
3 yahoo.com Portal/Search USA
4 youtube.com Social Network Google
5 live.com Portal/Search Microsoft
6 wikipedia.org Encyclopedia USA
7 blogger.com Blogging Google
8 msn.com Portal/Search Microsoft
9 Baidu.com Social Network China
10 Yahoo! カテゴリ Portal/Search Japan
Traffic Rankings Oct 2009
worcester academy -site:worcesteracademy.org
craiglist
W H I P P L E H I L L
Teacher
Student
Alumni
ParentHead of School
Words
Photos
Video
Audio
Words
flickr.com/switchmorgan
commenting
blogging
micro-blogging
social bookmarking
wikis
forums
listservs
W H I P P L E H I L L
Photos
flickr.com/multiget
Archives
Archives
flickr.com/proctorarchives
What is the most popular camera on the web?
flickr/stillframe
Video
flickr.com/smilebig01
flickr/daniel_manning
Audio
flickr.com/splorp
W H I P P L E H I L L
How will
school websites
evolve ?
SocialMedia Your
Website
</presentation>
W H I P P L E H I L L