Welcome to HUMAN RESOURCES MANAGEMENT FEASIBILITY STUDY FORMAT

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8–2

FRONT MATTER

8–3

This includes an introduction

exploring why the study was carried out, what property is

being evaluated and how this evaluation was conducted,

when the study was conducted

and by whom, and a summary highlighting the findings,

conclusions, and recommendations.

GENERAL MARKET CHARACTERISTICS

This section covers such items as site location and the

general area’s population growth trends, industrial diversification and growth, building permit activity,

employment and economic trends, disposable incomes, housing, transportation, attractions,

convention facilities, and special factors (e.g., is the

area’s economy highly dependent on its local university population?).

Only those items relevant to the proposed

new hotel should be discussed. Both

descriptive and statistical data should be

included.

The information should be concise and primarily

related to the demand for rooms (since other

services offered by a hotel are generally

derived directly from rooms’ usage).

SITE EVALUATION

If an in-depth section

on the site location is

included in the study,

that section should

include detailed

maps of the location.

Wherever possible, those maps should show important

subcenters of activity related to the proposal, such as

industrial areas, shopping malls, and convention and

support center locations. Transportation routes,

including, for example, routes to and from the airport,

should be shown. If access by automobile is important

(as it frequently is), these auto routes should be

indicated.

Physical information about

the site should be included,

such as dimensions, existing

improvements (buildings) on

the site, and adequacy of

the site for possible future

expansion.

Cost of the site, site preparation costs prior to

construction, and property taxes should be covered.

Finally, any other important matters such as zoning

restrictions, height restrictions, parking space

requirements, future traffic flow changes, and

availability of utility services should be part of this

section.