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Reference: Heneman III, Herbert.; Judge, Timothy A (2005). Staffing Organizations. USA: McGraw-Hill. ISBN 0072987227.
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EXTERNAL RECRUITMENT
Katherine S. Chin
Administrative Issues
Requisitions Timing Number of Contacts Types of Contacts Recruitment Budget Development of Recruitment Guide
Process Flow & Record Keeping
REQUISITION
A formal document that authorizes the filing of a job opening, indicated by the signatures of top management.
Ensures that staffing activities are consistent with the business plan of the organization.
Ensures that the qualifications of the job are clearly detailed so that a good person/job match is made.
Components of a Requisition Form Date filed Position Date position is needed Department Salary/Grade Level Replacement/Additional Position Overview KSAOs needed Approvals HR Summary
TIMING
Factors that affect timing: Lead Time Concerns Time Sequence Concerns
Lead Time Concerns Availability of labor in
marketplace Knowledgeable about print
deadlines for ads
Time Sequence Concerns Statistics Data-time between various
phases
NUMBER OF CONTACTS How many applicants submitted
their intentions How many are qualified How many are contacted and came
for testing/interviews Ratio
TYPES OF CONTACTS
Depends on 2 factors: Qualifications needed to perform
job are clearly established which is done through job analysis.
Job search and choice used by applicants where they search opportunities, what attracts the applicants relies on advertisements.
RECRUITMENT BUDGET
Top-down or Bottom-up procedure Where to charge recruitment costs
Top-down Approachset by Top management on the basis of business plan for organization and on the basis of projected revenues.
Bottom-up Approachset-up on the basis of specific needs of each business unit.
DEVELOPMENT OF A RECRUITMENT GUIDE
Formal document that details the process to be followed to attract applicants to the job.
Safeguards the interest of the employer, applicant and recruiter.
PROCESS FLOW AND RECORD KEEPING
Record keeping should be a process done in every step.
Haphazard record keeping may lose well qualified applicant.
Importance of HRIS and filing.
EXTERNAL RECRUITMENT SOURCESEmployment at factory levelAdvertisements
RadioTelevisionNews paperOnline posting
Employment AgenciesEducational InstitutionsJob FairsRecommendations/ReferralsLabor Contractors
COMMUNICATION MEDIUM
Recruitment Brochures Videos and Videoconferencing Advertisements
Classified advertisementsClassified display adsDisplay adsOnline adsRadio and television ads
Organizational Websites
EMPLOYMENT BRAND
is a company tag that places the image of being a “great place to work” or “employer of choice” in the minds of the candidates. organizations must be well known to the applicants orgs can highlight their awards and achievements
CHOICE OFMESSAGE
INFORMATION CONVEYED
APPLICANT REACTIONS
POTENTIAL DRAWBACK
BEST FOR
REALISTIC Both positive and negative aspects of a job and organization are described
Some applicants self-select out, those who will remain will have a better understanding of the job and be less likely to leave
The best potential applicants may be more likely to leave
Loose labour markets or when turnover is costly
BRANDED An appealing description is developed based on marketing principles, emphasizing unique features of the org
Positive view of the org , increased intention to apply for jobs and better prehire information about the benefits of the job
Overly positive message may result in employee dissatisfaction after hire
Tight labour markets or for higher-value jobs
TARGETED Advertising themes are designed to attract a specific set of employees
Better fit between application message and specific application groups
May dissuade applicants who aren’t interested in the work attributes featured in the message from applying
Specific KSAOs or seeking a specific type of applicant
Disneyland The happiest place on earth
FedEx When it absolutely, positively has to be there overnight
Hallmark When you care enough to send the very best
Kentucky Fried Chicken Finger-lickin’ good!
L’Oréal Because I’m worth it
M&Ms Melts in your mouth, not in your hands
Nike Just do it
FAMOUS COMPANY SLOGANS
COMPANY LOGOS
Thank You